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VFW Leadership Awards & Incentives Program 2019-2020

Discover the prestigious awards and incentives offered by the VFW for outstanding leadership in membership growth, achievements, and service. Earn recognition and rewards for your dedication.

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VFW Leadership Awards & Incentives Program 2019-2020

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  1. Sr. Vice Conference Training Kansas City April 2019

  2. National Membership Program William “Doc” Schmitz

  3. Triple Crown Any Commander who achieves All-American at the Post, District and Department level will be awarded the Triple Crown pin and recognized at the National Convention.

  4. Department “First to Finish” Incentive • The Commander with guest and Quartermaster with guest for the each for the Department that is the first to attain 100% in membership will receive: • $2500 voucher for airfare, accommodations and transportation through Veterans Travel Service (VTS), awarded to CDR, QM and their guest. To be used towards the trip of their choice.

  5. Early Bird Award—VFW Legislative Conference • The top three Post commanders and quartermasters and the top two District commanders in each division on Jan. 1, 2020 will be awarded: • A $1,000 stipend to be used toward attending the VFW Legislative Conference, Washington D.C.

  6. Department Early Bird Incentive • For every Department that achieves 92% in membership by Jan 1, 2020; the Department Commander will receive: • A VFW Tribute Edition Henry Golden Boy .22 Caliber Rifle or a credit voucher of equal value, for use with Veterans Travel Services.

  7. Kansas City Spree • The top two Post commanders and the top two District commanders in each divisions who achieve 100% membership by April 1, 2020 along with their spouse or guest, will be awarded: • Round-trip airfare to Kansas City, Mo. from the airport nearest the awardee’s home. • A fun-filled weekend (May 07-10, 2020) that may include but is not limited to: touring, shopping, and a complete tour of the VFW National Headquarters.

  8. 100% Commander Drawing • Each Post and District commander that exceeds 100% in membership by June 1, 2020 receives a chance in this contest. 20 post commanders and 12 district commanders will receive: • A $1,000 stipend to be used toward attending the VFW National Convention.

  9. Post Commander and Quartermaster Division Challenge • For every ten (10) new/reinstated members recruited between July 1, 2019 and April 1, 2020; Posts will earn one chance for both Post Commander and Quartermaster to be entered into a drawing. One Post per Division will be drawn to receive: • A $1,000 stipend each for Commander and Quartermaster to be used toward attending the VFW National Convention.

  10. Legacy Life Membership Acquisition • Each Post that achieves the designated benchmarks of 25, 50 and 75 Legacy Life Members will be awarded: • A Legacy Society Post Proclamation. • Each Post that achieves the distinctive benchmark of 100 Legacy Life Members by July 1, 2020, Commander or post representative will be awarded: • A $1,000 stipend to be used toward attending the VFW National Convention. • Reserved seating at the VFW National Convention joint opening session. • Legacy Society Post Proclamation.

  11. Elite Recruiter • Any VFW member who signs up 250 or more new and/or recovered annual members by July 1, 2020, will be awarded: • A $1,000 stipend to be used toward attending the VFW National Convention. • Distinctive cap, citation, and name badge.

  12. Recruiter of the Year • The VFW member who signs up the greatest number of new and/or recovered annual members greater than 250 by July 1, 2020, will be awarded: • A $1,000 stipend to be used toward attending the VFW National Convention. • Reserved seating at the VFW National Convention joint opening session. • Distinctive cap, citation, and name badge. • Commander-in-Chief’s Crystal Eagle.

  13. All-American Post Leadership Criteria • Greater than 50 members on July 1, 2020 • Membership greater than 100% • Finish in the top 50 posts in your respective division • Voice of Democracy - minimum of one entry advanced to District Judging (Overseas Post donate $50 to National in lieu of entry) • Patriots Pen - minimum of one entry advanced to District judging (Overseas Post donate $50 to National in lieu of entry) • National Citizenship Education Teachers Award – submit an entry in all three categories (K-5, 6-8, 9-12)advanced to District judging (Overseas Post donate $150 to National in lieu of entry) • Buddy Poppy- must purchase Buddy Poppies • Hold a fundraiser with the proceeds going to National Veterans & Military Support Services, minimum of $100 • National Veterans Service – Appoint a Post Service Officer

  14. The top fivePost Commanders in each division will also receive: • A $1,000 stipend to be used toward attending the VFW National Convention. • Reserved seating at the VFW National Convention joint opening session.

  15. All-American District Leadership Criteria • Membership greater than 100% • Finish in the top 25 Districts in your division • Voice of Democracy - minimum of one entry advanced to Department Judging (Overseas District donate $100 to National in lieu of entry) • Patriots Pen - minimum of one entry advanced to Department judging (Overseas District donate $100 to National in lieu of entry) • National Citizenship Education Teachers Award – submit an entry in all three categories (K-5, 6-8, 9-12) advanced to Department judging (Overseas District donate $100 to National in lieu of entry)

  16. The top two District Commanders in each division will also receive: • A $1,000 stipend to be used toward attending the VFW National Convention. • Reserved seating at the VFW National Convention joint opening session.

  17. All-American Department Leadership Criteria • Membership must be greater than 100% • Must conduct two Membership Recruiting events prior to May 1, 2020. A report of these events should be submitted to the Membership Department. Hold a Commander’s Round-Up* prior to January 1, 2020 with a report submitted to the Membership Department. • One new post or increase the membership of three posts of 50 members or less to over 50 members by July 1, 2020 *The Commander’s Round-Up program is for Department Commanders to visit Posts in their Department to get face-to-face time with their Post and District leadership and assist with membership development events.

  18. Conference Membership Award The Conference with the highest membership percentage of the four Conferences will have their name and year engraved on a traveling trophy presented by the Commander-in-Chief on stage to the Conference Chairman at the National Convention.

  19. Post Membership Divisions and Minimum Qualifying Percentages NOTE: Division 1 has been split into 2 divisions. There are now 11 divisions competing.

  20. District Membership Divisions and Minimum Qualifying Percentages

  21. Retention & Mentorship Why is this important?

  22. Of the 329,000 annual members who paid dues in 2016-17, 66,444 did not renew in 2017-18 86% were at the Post level and only 14% were Department at Large members

  23. Retention The retention of all ages of veterans is paramount to the growth and survivability of the VFW.

  24. Reasons to Focus on Retention • Mission - Take a moment to reread our mission statement. What does it say? It’s about providing the best services and advocacy for our members, not recruiting the most members. Think about that. If we are not working toward our mission statement, we’re not doing our job.  • Referrals - If we play our cards right, that search could lead prospective members right into our arms. A focus on member retention increases satisfaction which leads to positive reviews and referrals. In other words, a focus on retention fuels recruitment.

  25. Reasons to Focus on Retention • Money - A traditional strategy for gaining attention is advertising, but to have an effective campaign there are more costs than we may think. Between the research, the message testing, and the actual ad purchase, we’re looking at a big expense. It is much cheaper to retain members we already have. • Reputation - If we are expending all our time and energy on recruitment, we’re are probably neglecting our current members, fueling dissatisfaction. Today with the internet, our organization is vulnerable to bad attention.

  26. If members are leaving, the reasons why are just a google away. When you are considering investing in something, don’t you research it? We have to realize that our prospective members are doing the same.

  27. Our current challenges with retaining members • Attrition - we are losing our older veterans at high rates. This is inevitable, given that for decades the largest block of VFW members was WWII and Korean veterans who are all now in their 80s and older. Our Vietnam veterans (currently the largest block) are also starting to creep into their 70s. • Inaction - Posts that are not actively working to serve their community and attract new members.

  28. “Slipping out the back door” Annual members are not renewing their dues, and the main reason is that they either do not see any benefit to their membership or they do not feel welcome at the Post.

  29. Reasons For Members Leaving Our Organization Disorganized Post Leadership Inadequate Orientation (Mentoring) Social Cliques, Lack of Friends Lack of Recognition Lack of Growth / Development Lack of Important Programs Not Listening to or supporting what (newer) Members Want

  30. Members Will Remain In the Post if: It is well organized It is financially stable It has a direction and purpose It is dedicated to important projects It promotes a sense of trust among all members It keeps members involved It considers the input of all members in the Post decisions It provides recognition for members efforts

  31. Since 2008, Women veterans in the VFW increased from 3977 members to 19,402 on 7/1/2018 Women Veterans Brochure available through the Membership Department. (Also available .pdf online)

  32. To ensure that VFW and its values will persevere for another century and beyond, we must cultivate individuals who will lead this organization, remember its history, and carry on service and patriotism. We need leaders who value the future of the VFW enough to invest their time recruiting and guiding future leaders from a younger veterans population. WE NEED VFW MENTORS !!!!!

  33. A successful mentorship environment will promote personal and professional excellence and involvement throughout the Veterans of Foreign Wars, maximizing every member’s potential.

  34. Mentorship will ultimately prepare each individual for specific and general responsibilities that they will be required to assume during the course of their involvement in the Veterans of Foreign Wars.

  35. http://www.veteransdata.info/

  36. Training Resources

  37. Use videos for training! Print

  38. Membership Is Here To Help

  39. Recruiting Outreach Events The VFW has had or is scheduled at the following events in 2018-19: • Oshkosh Air Show: Wisconsin July 2018 • Sturgis Motorcycle Rally, South Dakota, August 2018 • NASCAR Race, Langley, VA – August 2018 • Multiple State Fairs, Summer 2018 • AUSA National Convention, Alexandria, VA – October 2018 • NASCAR Race, Phoenix, AZ – November 2018 • National Shot Show, Las Vegas, NV – January 2019 • Great American Outdoor Show: Pennsylvania - February 2019 • Bataan Memorial Death March, New Mexico - March 2019 • NASCAR Race, Phoenix, AZ – March 2019 • NRA Convention: Indianapolis, IN – April 2019 • Arizona Bike Week, Scottsdale, AZ – April 2019 • Run for the Wall: Concordia, Missouri May 2019

  40. Membership Mondays • The Membership Department is continuing training at all levels. Monthly recorded webinars, where we take questions from any member. This is not just Membership information, the National Veterans Service office is also creating videos. • Questions and topics can be submitted by email to membership@vfw.org • These are then posted to the VFW National Headquarters YouTube page, as well as the Membership Facebook page and VFW Training and Support on www.vfw.org

  41. Questions?

  42. Membership Department Director Rick Butler 816-968-2752 rbutler@vfw.org Deputy Director Rick McKenna 816-968-1138 rmckenna@vfw.org Associate Director Tara Fajardo Arteaga816-968-2788 tarteaga@vfw.org

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