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ITDP Webinar Octo ber 2017

ITDP's insightful journey in reforming off-street parking in Mexico City, highlighting key findings, stakeholder mapping, research outcomes, proposals, and the importance of communication and policy delivery.

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ITDP Webinar Octo ber 2017

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  1. LESS PARKING, MORE CITYTheprocess and lessons of MexicoCity’s Off-Street Parking Reform ITDP WebinarOctober2017

  2. CONTENT ITDP´S VISION STAKEHOLDERS’ MAPPING RESEARCH – KEY FINDINGS INITIAL PROPOSAL THE IMPORTANCE OF COMMUNICATIONS POLICY DELIVERY NEXT STEPS

  3. ITDP’s VISION ProblemIdentification & Global Research of bestpractices StrategicPriority AlignedwithITDP’sObjectives

  4. ITDP’s VISION • ITDP Mexico’s office developed a Parking Policy position which created synergy with Travel Demand Management (TDM), Mass Transit & Transit Oriented Development (TOD) • Parking-management was a crucial topic in the research and advocacy programs of TDM and TOD funded by the UK’s Prosperity Fund • ITDP Mexico became a regional reference in parking-management policies through research, workshops and communication strategies

  5. STAKEHOLDERS MAPPING Mexico City Government Real Estate Developers STAKEHOLDERS MAPPING Civil SocietyOrganizations,AdvocacyGroups & Architects’ Groups

  6. STAKEHOLDERS MAPPING • Strong relations were developed with key decision-makers inside Mexico City’s 2012-2018 administration to raise awareness • International and local case studies to show best practices

  7. STAKEHOLDERS MAPPING Ministry of Urban Development (SEDUVI)engaged Trust relationship -> access to information Asked us to do an in-depth study and proposals • CITY-WIDE PARKING STUDY included: • Currentpolicydetailedanalysis • Demographics and general mobilityimplications • Parking supply and demand (on and off-street) • Real estate developmenttrends • Constructioncostsanalysis • Interviews withstakeholders • Trafficsimulations • International bestpracticesreview

  8. RESEARCH – KEY FINDINGS Public Parking Facilities Regulation (Garages) UrbanDevelopmentLaw MobilityLaw BuildingCode UrbanDevelopmentPrograms On-Street Parking Regulations Retail and local commercelaw MobilityRegulations

  9. RESEARCH – KEY FINDINGS • Parking policy was based on the usual FALSE assumptions: • Increased parking mitigates urban, economic, environmental and traffic impacts of real estate development • Parking supply as a public service • Parking should grow as driving grows • There is no relationship between parking demand and transit coverage/services • There is no relationship between off-street and on-street parking management • Parking supply should be treated independently on a building-by-building approach

  10. RESEARCH – KEY FINDINGS

  11. RESEARCH – KEY FINDINGS

  12. RESEARCH – KEY FINDINGS • 251 EealEstate projectsanalysed • Residential • Office • Retail • Mixed-use. • IMPACTS IN…. • Parking supply • Optimallanduse • MarketVS. Minimums • Relationto transitand location

  13. RESEARCH – KEY FINDINGS

  14. RESEARCH – KEY FINDINGS

  15. RESEARCH – KEY FINDINGS

  16. RESEARCH – KEY FINDINGS Minimums vs. Market (demand)

  17. RESEARCH – KEY FINDINGS Minimums = Demand? -------- FALSE Number of projects % parking spacesabovetheminimum

  18. RESEARCH – KEY FINDINGS Minimums < Demand? -------- FALSE

  19. RESEARCH – KEY FINDINGS

  20. RESEARCH – KEY FINDINGS

  21. RESEARCH – KEY FINDINGS False mitigation of real estate developmentimpacts 1.2 million m2 of corporateofficeswillbebuilt in Mexico City VS • x • 4 BRT (Metrobús) lines of 20 km/each • Samecost • Sustainablemobility, TOD, equitable TARGET: Aprox600,000 - 700,000 citizens/day • 40,000 parking spaces • 7billion $MXN • 80,000 car trips • 38,000 fuel lt/day • 89 CO2tons/day TARGET: Aprox40,000citizens/day

  22. INITIAL PROPOSAL • CONSIDERATIONS FOR POLICY DESIGN • Minimums were above demand on average • In terms of road capacity, we new that the maximum should be lower than the minimum. Specifically in congested areas as some of the traffic simulations conducted showed us • Technical viability ≠ Political viability • The new policy had to be based on changing the vision on parking as a mitigation strategy to an impact generator and TDM tool • We know eliminating minimums (and setting maximums) needs to be followed by further changes that will align all the parking policy instruments • Policy design process demanded participation from all the stakeholders to ensure its success

  23. INITIAL PROPOSAL MAXIMUMS = 100% OF ACTUAL MINIMUM Currentminimum $ Maximum

  24. INITIAL PROPOSAL

  25. COMMUNICATION IS PARAMOUNT • Communication strategy along the whole process • Key findings = Key messages platform • Different audiences, different phrasing • Talk, talk, and then… talk about it • Approach the media -> workshops, training, interviews, etc… • Take your findings anywhere, feedback will come from unusual places • BRANDING • “LESS PARKING, MORE CITY”

  26. COMMUNICATION IS PARAMOUNT

  27. POLICY DELIVERY • How it became a reality? • 3 years passed between the initial white paper was given to the government and the official elimination of minimums and adoption of maximums • Along the way some political windows for implementation were not exploited • Government teams changed, creating the need to restart advocacy and engagement; but greater coordination between SEDUVI and SEMOVI was generated NEW ALLIANCES

  28. POLICY DELIVERY • LESS PARKING, MORE CITY ……………… THE CONTEST!!! • The new alliance got the Mayor’s attention and he finally announced a deadline for a new parking policy in Mexico City

  29. POLICY DELIVERY • Along came the expected political will, traction with stakeholders and media coverage, including international media • Immediate interest by developers and investors was generated and final negotiations were conducted

  30. POLICY DELIVERY • FINAL VERSION – JULY 11th 2017 BY THE MAYOR MIGUEL ANGEL MANCERA

  31. POLICY DELIVERY • FINAL VERSION – JULY 11th 2017

  32. POLICY DELIVERY MAIN POINTS OF PARKING POLICY REFORM IN MEXICO CITY Minimums abolished City-wide maximums a little bit higher than the previous minimums An incremental fee per parking space built between 50% and 100% of the maximum will be charged and funds will go to mass-transit improvements

  33. NEXT STEPS Ensure transparency and efficiency in the process Continual monitoring and evaluation of impacts to adjust both the maximum and the fee over time Continue policy reform to modify the rest of the regulations that influence parking supply and demand Synergies with Mass Transit, TOD, Affordable Housing, Active Transportation, etc…

  34. ¡THANK YOU! Connect with us: www.itdp.org @ITDP_HQ www.itdp.mx @ITDPmx

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