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MR.HASAN ARAT Vice Chairman Tourism Sector Assembly of Turkey

MR.HASAN ARAT Vice Chairman Tourism Sector Assembly of Turkey. WEDF 2011. 4th United Nations Conference on the Least Developed Countries. Istanbul, 10 May 2011. TOBB. The Union of Chambers and Commodity Exchanges of Turkey (TOBB) is

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MR.HASAN ARAT Vice Chairman Tourism Sector Assembly of Turkey

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  1. MR.HASAN ARAT Vice Chairman Tourism Sector Assembly of Turkey WEDF 2011 4th United Nations Conference on the Least Developed Countries Istanbul, 10 May 2011

  2. TOBB • The Union of Chambers and Commodity Exchanges of Turkey (TOBB) is • the highest legal entity in Turkey representing the private sector. • Today, TOBB has 365 members in the form of local chambers of • commerce, industry, commerce and industry, maritime commerce and • commodity exchanges. TOURISM SECTOR ASSEMBLY OF TURKEY • Tourism Sector Assembly of Turkey has been formed as an advisory body. • Members of the Assembly consist of representatives of associations and organisations of businessmen active in the sector and principal manager or equivalent status civil servants of related public sector institutions and establishments. TOP DUTIES & OBJECTIVES • Determine problem issues related to the sector and suggest solutions, • Prepare sectorial reports and projections for the future and create sectorial • strategies, • Organize activities such as symposiums, panels, conferences and forums to • encourage sectorial developments, • Make suggestions for the sector to measure its current competitiveness and • how to increase its future market share, • Set up meetings with government officials and related public sector • authorities when necessary, with the approval of the Chairman.

  3. FACTS ABOUT TURKEY Population : 72 million Total Area : 814.578 sq km GDP : 620 billion $ (World’s 15th largest economy) Internet users : 35 million (49%) Cell phone users : 62 million (86%) Universities : 156 20 million students (primary-secondary-tertiary) United Nations & UNESCO Member since 1945 European Council Member since 1949 NATO Member since 1952

  4. TURKEY IS AN OPEN AIR MUSEUM Archeological Sites : 7.272 Natural Sites : 1.163 Landmarks: 81.887 Antique Cities : 237 Historical Museums : 95 Throughout 10.000 years of history, Anatolia hosted 23 civilizations and 3 major religions. Some of Major Civilizations Hittites Persians Macedonians Romans Hattis Phrygians Urartians Helens Lycians Ionians Lydrians Seljuks Byzantines Ottomans

  5. TURKEY HAS 9 OF THE UNESCO’S WORLD HERITAGE Goreme National Park and Rock Sites of Cappadocia Great Mosqueand Hospital of Divriği Historic Areas of Istanbul Hattusha, Ancient Hitite Capital Mount Nemrut/Adıyaman Hierapolis-Pamukkale Xanthos-Letoon, Ancient Lycian cities City of Safranbolu Archaeological Site of Troy/Çanakkale 10th to be announced in World Heritage Committee Meeting in 19-29 June 2011 Archaeological Site of Göbeklitepe/Şanlıurfa

  6. 162 Airplanes 16 Airplanes 11 Airplanes Flying to 163 Destinations (38 domestic + 125 international) Flying to 11 Dest. (dom. + int.) Flying to 13 Destinations (dom. + int.) 29 million Passengers (2010) 25 Airplanes 30 Airplanes 36 Airplanes Flying to 55 Destinations (dom. + int.) Flying to more than 100 Destinations (dom. + int.) Flying to 83 Destinations (dom. + int.) More than 100 million air passengers in Turkey

  7. TURKEY’S PROMOTION ACTIVITIES

  8. Countries who does not currently apply Visa to Turkey Countries recently lifted off visa to Turkey Maccedonia Maldives Malaysia Maroc Mauritius Montenegro Nicaragua Rep. of Palau Philippines Paraguay Rep.of South Africa Santa Lucia St.Vincent-Grenadines Seychelles Serbia Singapore Solomon Islands South Korea Sri Lanka Swaziland Thailand Trinidad-Tobago T.R.N.C Tuvalu Uruguay Vatican Venezuela West Samoa Andorra Argentine Antigua-Barbuda Bahamas Barbados Belize Brasil Bolivia Bosnia-Herz. Chile Colombia Costa Rica Croatia El Salvador Fiji Grenada Guatemala Georgia Haiti Honduras Hong Kong Iran Jamaica Japan Kazakhistan Kosova Kyrgyzstan Russian Federation Albania Syria Lebanon Jordan Tunusia Pakistan Libya

  9. ARRIVALS TO TURKEY FROM SOME DESTINATIONS (2010)‏

  10. FACTS AND ECONOMIC ASPECTS OF TURKISH TOURISM • UNWTO 2009 Report - Turkey is 9th in tourism revenue and 7th in tourist arrivals in the world. • One quarter of the world’s population can be reached within three hours flight time. • Good balance between price and quality • High performance of Turkish tour operators abroad • Charter flights of Turkish air carriers • All inclusive system • Number of employment in the tourism sector is 1,5 million which corresponds to 6,5 % of overall employment in the Turkish economy.

  11. Tourism sector stimulates overall production in the economy • by creating demand for over 50 other sectors. • Tourism is the biggest net foreign currency generating sector in the • economy. In 2010, Turkish tourism revenue was 20,8 billion US$. • The size of domestic tourism revenue is around 1/4 of the international tourism revenue. So in 2010, Turkey earned 5 billion US$from domestic tourism. • In 2010 the service sector constitutes 73 % of GDP. • 54 % of the total labour force in the country is employed by the • service sector. • Tourism is among the first three sectors that attract highest level • of investments.

  12. SOME OF LEADING TURKISHHOTEL GROUPS / CHAINS OPERATING IN TURKEY AND ABROAD * * * * * * * * * * (*) Operating both in Turkey and abroad e.g. New York, Berlin, Northern Cyprus, Erbil, Moscow, Almaty, Astana, Sofia, Damascus, Aleppo, Bucarest, Tripoli, Kiev, Palmyra, Plovdiv, Tashkent, Batumi, Samara, Yaroslavi Out of world’s top 100 best hotels 20 are from Turkey (TUI Holly, 2009)

  13. TOURIST ARRIVALS & TOURISM REVENUES IN TURKISH TOURISM (1980-2010)‏

  14. MILESTONES IN TURKISH TOURISM • Tourism Encouragement Framework Decree published in 1980. • Tourism Encouragement Law No.2634 published in 1982. • The tourism investment move started by the late prime minister • Mr.Turgut Özal at the end of 1983, • (Land allocations, investment allowance, VAT Exemption) • Tourism was declared as “Special Important Sector in • Development” in 1985.

  15. PUBLIC PRIVATE PARTNERSHIP EXAMPLES • Belek Tourism Center and Belek Tourism Investors Union • (BETUYAB) • 2 billion US$ of Superstructure Investments by PrivateSector. • Total InfrastructureExpenditures (350-400 million US$ ) equally shared by • TourismInvestors, Ministry of Culture & Tourism, OtherPublicInstitutions. • Completed infrastructureinvestments:Drinking water / Waste water treatment • plants /Road / Electrification / Telecommunication • Istanbul Shopping Festival (40 days) • 26 million US$ for Promotional Expenditure, resulting 900.000 arrivals – • 500 million US$ revenues – 100 % hotel occupancy rate. • Universiade 2011 (10 days) • 308 million US$ Public Sector Investment, 3.6 million US$ for Promotional • Expenditure , 2.500 participants from 52 countries

  16. PUBLIC PRIVATE PARTNERSHIP EXAMPLES • Turkey’s 2011 Promotion Company Selection Committee • Formed by NGOs and also by Ministry of Culture & Tourism • authorities to supervise more than 50 million US$ budget. Total Gov. • Marketing / Promotion Budget is aprx. 120 million US$ • Trabzon 2011 European Youth Olympic Festival • 300 million US$ Public Sector Investment including Promotional Expenditure, • 4.000 athletes from 49 countries • Mersin 2013 Mediterranean Games • 300 million US$ Public Sector Investment – 100 milyon US$ for Promotional • Expenditure, 4.000 athletes from 24 countries.

  17. ENVIRONMENTAL EDUCATION / ISSUE FOR SUSTAINABLE DEVELOPMENT Turkey clearly integrated the Principles of Sustainable Development into Country Policies and Programmessafeguarding its environment well into the future. The Environment Impact Assesment (EIA) process in Turkey is very crucial for Sustainable Development and the process starts with applying to the Ministry of Environment and Forestry. Turkey will continue to educate the public with EIAwhich will also lead to long-term positive effects for Turkey's economy as well as maintaining sustainable tourism while also protecting and preserving natural and cultural assets.

  18. NEW INVESTMENT MOVE IN TOURISM SECTOR (2010-2023) PRESENT INVESTMENT STATUS (2009) FORESEEN INVESTMENT (2010-2023) BED OR SEAT CAPACITY INVESTMENT TOTAL 24.025 (*)includes Thermal / Spa

  19. TOBB 2023 PROJECTION

  20. WHAT INVESTORS ARE LOOKING FOR ? • Management opportunities • Shorter payback period on investments • Attractive long term bank loans / lendings • Long term land allocation • All kinds of tax exemptions for long period • Special support for SMEs in the sector • Electricity and water rate subsidies • Easily given employment permits • Guarantees against confiscation, immunity from administrative sequestration

  21. SOURCES • REPUBLIC OF TURKEY MINISTRY OF CULTURE & TOURISM • REPUBLIC OF TURKEY PRIME MINISTRY • INVESTMENT SUPPORT & PROMOTION AGENCY • TURKISH TOURISM INVESTORS ASSOCIATION • ASSOCIATION OF TURKISH TRAVEL AGENCIES THANK YOU

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