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o kcupid.com

o kcupid.com. “ The Google of online dating” -The Boston Globe. Ok Trends. How does it work?. “We use math to get you dates .” “ It’s extremely accurate, as long as ( a) you’re honest, and (b) you know what you want .”. Profile / Match Process. Questions Ethics Sex Religion

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o kcupid.com

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  1. okcupid.com “The Google of online dating” -The Boston Globe

  2. Ok Trends

  3. How does it work? “We use math to get you dates.” “It’s extremely accurate, as long as (a) you’re honest, and (b) you know what you want.”

  4. Profile / Match Process • Questions • Ethics • Sex • Religion • Lifestyle • Dating • Other (What I perceive to be as IQ testers)

  5. Matches

  6. Popularity exposes you to more attractive matches • Quickmatch • Rating • High ratings from others = Hotter matches • Power Law

  7. Mobile App • Mobility • Ease of communication • Emotional Support everywhere • Transcends space and time • Burden?

  8. Why? • (CRM) or Cyber-relationship motives include • Adventure • Escape into a virtual world • Romance

  9. Adventure • Anonimity • Opportunity to meet new people • Curiosity • Emotional Support

  10. Romance • Love • Sexual Partners

  11. Conclusion • “…Individuals chat online to discuss work, hobbies, and topics which they are interested in, experiment in a new communication channel, satisfy their need to socialize, seek friendships, engage in virtual sex, and in an attempt to find a romantic partner” (Chang, Wang, 2010).

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