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Encouraging Cycling in London – A Lambeth perspective

Learn how Lambeth aims to get more people cycling through campaigns and projects for both staff and residents, and the experience of the TfL cycling revolution.

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Encouraging Cycling in London – A Lambeth perspective

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  1. Encouraging Cycling in London – A Lambeth perspective Dawn Rahman: Transport Policy Manager

  2. What I’ll be talking about today: • Lambeth’s demographics • How we aim to get more people cycling • Cycle campaigns for our staff • Cycle campaigns/projects for our residents • Experience of TfL cycling revolution

  3. A little bit about Lambeth:

  4. Lambeth: Key Demographics • One of the most densely populated boroughs nationally • Low car ownership – 49.1% have access to a car • High deprivation levels • 37.5% of population from ethnic minorities • North – business and cultural focused • South - residential

  5. Lambeth: Transport • 14 overground stations • 9 underground stations • Extensive bus network • South of the borough reliant on buses and rail • Local cycle network coverage in the borough • Cycle hire in north of the borough • Cycle Superhighway Route 7

  6. How we aim to get more people cycling: • To focus on campaigns rather than one off events • To encourage once a week travel behaviour changes • To make it safer to cycle • To make it easier to cycle AND: it doesn’t have to be too expensive!

  7. How we operate: • Two full time dedicated sustainable transport officers • Cycle Programme Manager • Residential Cycle parking officer

  8. Cycling Campaigns for our staff Lambeth’s workplace travel plan: • Information • Physical measures • Promotions • Campaigns • Incentives

  9. Information for staff • Pocket size staff travel guide • Moving in the right direction • Distribution lists for staff • Intranet updates on campaigns, news and events

  10. Physical measures:

  11. Pool bikes: • 50 pool bikes available for staff • Mixture of folding/conventional • Dedicated officer in each building to manage booking

  12. Free cycle training • Staff allowed to carry out training in work time • Senior management encouraged to take training

  13. Staff challenges • 12 month – new way to work challenge • Workplace cycle challenge

  14. Other incentives • Cyclescheme • Bicycle allowance scheme - £25 per month • Cycle store discounts for staff • Bike maintenance courses • Dr Bikes

  15. Cycle campaigns/projects for our residents • Dr Bikes • Winter Wheelin’ • HGV/Cycling Campaign • Residential cycle parking • Permeability

  16. Weekly Dr Bikes between May and September • 4 different locations each month • Always held on Tuesdays between 17:30-19:30 • Handy pocket sized calendar produced with dates on • Free of charge • Between 500 -700 bikes serviced each year

  17. Why Dr Bikes and why so many? • If people can’t make one week they know when and where the next will be • A practical solution that gets bikes on the road • Allows us to give out cycling related information- maps, cycle training, safety advice etc

  18. Winter Wheelin’ • To help overcome barriers to keep cycling through winter months • Free hi vis vests • Free bike lights • Advice on winter clothing, maintaining bikes

  19. HGV/Cycling Campaign Aim – to reduce accidents between cyclists and HGVs

  20. Educating Cyclists Messages: Never cycle on the inside of large vehicles Highlights driver’s blind spots

  21. Educating Drivers Message: THINK Bike Give more room to cyclists when passing

  22. Residential Cycle Parking • Approximately 40% of residents in social housing/estates/flats • Lack of cycle parking barrier to cycling • New dedicated officer appointed • Innovative solutions Fietshanger – on street solution for residential streets

  23. Permeability for cyclists

  24. Cycle Hire • High volume of users • Making other road users more aware of cyclists • Local residents using it • Normalising cycling • Funding for complementary measures

  25. Cycle Hire But: • Victim of its own success • Too much rush to identify new docking stations • Size requirement of ‘phase b’ docking stations make it difficult to find space

  26. Cycle Superhighway • Cycle parking for residential areas • Support for businesses – parking, showers, cycle training • Travel awareness funding – Dr Bikes • Driver training for businesses on route • Mirrors on signals

  27. Cycle Superhighways

  28. A few final thoughts Cycling is becoming more popular and in current climate is very cost effective. But still many barriers: -Need more road space for cycling -need to tackle dangerous drivers -cycling has to feature prominently in any ‘major schemes’ -anyone working in cycling MUST get out on their bicycle once in a while

  29. Thank you for your time Any questions? Dawn Rahman Transport Policy Manager Lambeth Council drahman@lambeth.gov.uk 0207 926 9003

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