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Science on TV: environment as speculation and health as ordinary news

Science on TV: environment as speculation and health as ordinary news. Marzia Mazzonetto Gemma Revuelta Observatorio de la Comunicación Cient ífica Universitat Pompeu Fabra – Barcelona (Spain) PCST 2008 - Malmö 25.06.2008. Objectives of the study.

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Science on TV: environment as speculation and health as ordinary news

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  1. Science on TV: environment as speculation and health as ordinary news Marzia Mazzonetto Gemma Revuelta Observatorio de la Comunicación Científica Universitat Pompeu Fabra – Barcelona (Spain) PCST 2008 - Malmö 25.06.2008

  2. Objectives of the study • Analyze the presence of science content on the main Catalan television channels (TV3, K3-33, TVE a Catalunya, 8TV, BarcelonaTV). • Find evidence of the events, activities and of an increased coverage of science topics in the general programming and the newscasts as an effect of the Year of Science (Barcelona 2007). • Compare the presence of three specific topics - hard science and technology, medical science, environment and nature - and different approaches in their treatment in science programmes, newscasts and a magazine programme.

  3. Structure and Methodology • Research realized by the Observatorio de la Comunicación Científica (Universitat Pompeu Fabra, Barcelona, Spain) with the contribution of the Consell de l’Audiovisual de Catalunya (CAC). • Sample: april – june of 2006 and 2007 • Materials: the complete programming of four channels (TV3, K3/33, 8tv, BarcelonaTV); science news broadcasted inside newscasts of four channels (TV3, TVE a Catalunya, 8tv, BarcelonaTV); the complete programming of the magazine programme Els Matins (TV3, 8 a.m. to 1 p.m., mon – fry). • Methodology: content analysis

  4. Three areas of interest: • General programming • Newscasts • A magazine tv programme • (science programmes)

  5. Newscasts coverage of science and technology issues Font: Elaboració pròpia

  6. Newscasts: distribution of entries according to thematic and approach

  7. Newscasts: sources of scientific news

  8. Distribution of science contents in general programming

  9. Distribution of topics in general programming

  10. Science and technology topics and participation in a magazine programme

  11. Future developments “The starting point of any study of television must be with what is actually there on the screen” J. Fiske y J. Hartley, Reading Television • Selection of case studies • Reception study

  12. Thank you! Marzia Mazzonetto marzia.mazzonetto@upf.edu Gemma Revuelta gemma.revuelta@upf.edu www.upf.edu/occ

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