1 / 28

Web 2.0

Web 2.0. AWSF Meeting April 15, 2007 WESTAF Matthew Saunders matthew.saunders@westaf.org matthew@dogstar.org. Web 1.0. Web 1.0 refers to the original iteration of Web sites. Generally static brochure style sites

jeb
Download Presentation

Web 2.0

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Web 2.0 AWSF Meeting April 15, 2007 WESTAF Matthew Saunders matthew.saunders@westaf.org matthew@dogstar.org

  2. Web 1.0 • Web 1.0 refers to the original iteration of Web sites. • Generally static brochure style sites • There was some movement with forums and listservs towards more interactivity

  3. What Web 2.0 Isn’t • Web 2.0 is not an upgrade to the Web • Web 2.0 is not a specific Web Site or Web Sites • Web 2.0 is not isolated • Web 2.0 is not static • Web 2.0 is not a tangible product

  4. So What is Web 2.0? • Web 2.0 is an idea, a philosophy • Ingrained in the Web 2.0 mindset is the “Social Network” • Collaboration • Interactivity • You don’t NEED to own the content in your site • It allows “EverythingCasting”

  5. Social Networks • Social Networks have existed since the beginning of mankind • We all have social networks • People at work • Your friends • Your family • Your clients • Your vendors

  6. What Has the Internet Done? • The emergence of Web 2.0 has… • Extended our social networks beyond our close knit groupings • Made potential our social networks world-wide • Given us the opportunity to network with people we never could have before

  7. EverythingCasting • The idea is that you can promote yourself, your brand, your company, and what you care about using online social networks.

  8. What Tools Are There? • Photosharing flickr.com • Blogging blogger.com, wordpress.com, typepad.com • Videoblogging/Sharing YouTube, Blip.tv, REVVER • And you can combine them all using RSS feeds

  9. So, What CAN I Do With Flickr • Instant Gratification with Cell Phones • Sets • Groups • Clusters • RSS feeds • Community Collaboration

  10. How About REVVER? • Video Casting • Video Blogging • Video Sharing • Video Syndication • Revenue Sharing • They do ALL the heavy lifting for you

  11. Why YouTube Over REVVER • Huge audience • Well known name • Ease of RSS feeds • The muscle of GOOGLE behind it

  12. Well…where do I start • You need to: • Watch • Listen • Read

  13. Then… • Create • Link

  14. REPEAT!

  15. Who is online? • 16-35 on sites like YouTube • +50’s are becoming increasingly prevalent • Mobile phones are becoming online access tools • Treo • Sidekick • iPhone

  16. Content Management Tools • So What if I Want MORE than a Hosted Blog? • Drupal www.drupal.org • Joomla www.jooml.org

  17. What is Drupal? • It is a free blog, forum, Website development platform, poll, newsfeed aggregator. • Drupal can be almost anything you want it to be. • Drupal can be used to create simple sites or complex sites.

  18. If it is so good, why doesn’t everybody use it? • You need the following: • A server capable of handling MySQL databases • Some expertise configuring Drupal • Some expertise using tools like FTP (file transfer protocol) • Depending on how customized you want it • Designing for the Web at some level

  19. Web 2.0 Promotion • DIGG (www.digg.com) • Technorati (www.technorati.com) • De.licio.us • Real Simple Syndication (RSS)

  20. Read Other’s Content • And Comment • Comment • Comment

  21. QUESTIONS? Many thanks to Roland Tanglao of Bryght for his input on “Everythingcasting”

More Related