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MOBILE WEBSITE STRATEGY

MOBILE WEBSITE STRATEGY. About Us. Lorem ipsum dolor sit amet , consectetur adipiscing elit . Mauris convallis nulla mauris , non semper nunc . Cum sociis natoque penatibus et magnis dis parturient montes. Why Mobile Websites?. Having a mobile website is a massive advantage

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MOBILE WEBSITE STRATEGY

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  1. MOBILE WEBSITE STRATEGY

  2. About Us Loremipsum dolor sit amet, consecteturadipiscingelit. Maurisconvallisnullamauris, non sempernunc. Cum sociisnatoquepenatibus et magnisdis parturient montes.

  3. Why Mobile Websites?

  4. Having a mobile website is a massive advantage in an increasingly mobile world.

  5. By 2013, more people will use mobile phones than PCs to get online. • -source: Gartner-

  6. Smartphones and tablets owners already spend more time on their mobile devices than PCs.

  7. Nielsen: 66% own a smartphone of Americans ages 24-35

  8. Mobile searches have grown by 400% since 2010, according to Google • -source: GetMo-

  9. Most users prefer mobile sites to applications for researching prices product reviews shopping

  10. More than 50% of all mobile searches are for goods and services.

  11. 25%of Americans use onlymobile devices toaccess the INTERNET. • -source: GOMo news-

  12. There are 5X as many CELLPHONES in the world as there are PCs.

  13. 51% of the mobile subscribers own a smartphone in U.K. where only 49% in U.S.

  14. Mobile Commerceand Local Benefits

  15. One half of all local searches are performed on mobile devices. • -source: Microsoft Tag-

  16. 88% of the world’s mobile media users now engage in mobile content & commerce. • -source: mefmobile-

  17. Mobile device users are looking for while on the go business’s phone number • directions • hours

  18. 9 out of 10 mobile searches lead to action. OVER HALF lead to purchase.

  19. 70% (It takes one month for the same percentage of desktop users to catch up) • of mobile searches lead to action within one hour.

  20. 74% of smartphone users use their phone to help with shopping.

  21. With 79% ultimately making a purchase as a result.

  22. Mobile coupons receive 10 times higher redemption rates than print coupons.

  23. 50% • have made a purchase with one. and 81% of smartphone users have done product research via smartphone • [ research from Prosper Mobile Insights ]

  24. 61% called 95% of smartphone users looked up local information.

  25. 59% visited Of the 95% who looked up local information

  26. 65% of mobile users said they used their mobile device to find a business to make an in-store purchase. • -source: Google 2011-

  27. 72% of consumers aged 20-40 in US and UK will use mobile devices to compare prices in-store

  28. Proper Mobile Optimization

  29. 74% of consumers will wait 5 seconds for a web page to load on their mobile device before abandoning the site. • -source: Gomez-

  30. 46% of consumers are unlikely to return to a mobile site if it didn't work properly during their last visit. • -source: Gomez-

  31. 71% of mobile browsers expect web pages to load almost as quickly or faster as web pages on their desktop computers. • -source: Gomez-

  32. 19 for poorly optimized sites, 12 page visits. Mobile-optimized sites get an average of 19 page visits, 12 • -source: IAB-

  33. Case Study Problem LoremIpsum Loremipsum dolor sit amet, consecteturadipiscingelit. Maurisconvallisnullamauris, non sempernunc. Cum sociisnatoquepenatibus et magnisdis parturient montes. • Loremipsum dolor sit amet, consecteturadipiscingelit. Maurisconvallisnullamauris, non sempernunc.

  34. Contact Info NAME LOREM IPSUM Sub-Titled Name Address in here loremipsum Loremipsum dolor sit amet Detailed phone loremipsum Email Phone or web lorem @ ipsum

  35. Sources page http://www.gartner.com/newsroom/id/1278413 www.howtogomo.com/en-gb/d/why-get-mo/ http://www.gomonews.com/mobile-web-growth-1-in-5-internet-users-dont-use-a-computer/ http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats http://searchengineland.com/google-50-percent-of-smartphone-users-exposed-to-ads-took-action-7476 http://www.mobilemarketer.com/cms/opinion/columns/8188.html http://blog.cmbinfo.com/?Tag=cmb%20consumer%20pulse http://www.scribd.com/doc/66050963/2011-Google-IPSOS-Report-The-Mobile-Movement http://www.mefmobile.org/activities-and-analytics/analytics/global-consumer-survey-2012 http://www.factbrowser.com/facts/8935/?utm_source=Factbrowser+Homepage+Feed&utm_campaign=69af290d4b-RSS_EMAIL_CAMPAIGN&utm_medium=email http://tech.fortune.cnn.com/2012/02/20/nielsen-66-of-americans-ages-24-35-own-a-smartphone/?iid=HP_LN http://www.gomez.com/wp-content/downloads/19986_WhatMobileUsersWant_Wp.pdf http://www.iab.net/

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