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Everyone is Unique !. CC BY-NC-ND 2.0 Photo Credits: TheGiantVermin. http://www.flickr.com/photos/tudor/1198905846/in/faves-bizzmiss/. Am I Black with white stripes or white with black ?. CC0 1.0 Universal (CC0 1.0)
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Everyone is Unique ! CC BY-NC-ND 2.0 Photo Credits: TheGiantVermin http://www.flickr.com/photos/tudor/1198905846/in/faves-bizzmiss/
Am I Black with white stripes or white with black ? CC0 1.0 Universal (CC0 1.0) http://pixabay.com/get/b55cc734a58bec29297c/1362295235/abstract-21946_1920.jpg
Problem: I am a start up, I don’t have an identity in the market.
Problem: Internet is not working out for me, I need face to face interaction to do business.
Login Who we Are What we do What’s there for you We have a motto of creating an open platform for budding artists to come and talk about their creativity…
Login Who we Are What we do What’s there for you • Providing a platform for minnows • Create real world customer – artist collaboration • Build and recognize artist’s network • Buying, selling, auctioning of art work of minnnows
Login Who we Are What we do What’s there for you • Artists • Pool of art loving customers • Option to promote their art • Participate in the latest events • Art Lovers • Access to latest trend in mkt • Awareness and relationship with artists • A platform for buying nd selling art work
Upcoming Events • In my area change area • In my city change city • of my favorite painters What new from My Favorite Artists What new in My City My Collection
Upcoming Events • In my area change area • In my city change city • of my favorite painters What new from My Favorite Artists What new in My City My Likes
Upcoming Events • In my area change area • In my city change city • of my favorite painters What new from My Favorite Artists What new in My City What’s Trending in Town
Artist | Signout My Customer My Gallery Andy Chopra Nick Mark My Fans Nick Tara Mac Nick Andy Dan Swetlana Dan Andy Cherry Nick
Artist Signout My Wall My Customers Buyers who bought this My Fans + Chopra Andy Nick
Artist Signout My Wall Drag & Drop my collections and notify my Users My Customers My new collection My Fans Start Adding people
Artist Signout Drag & Drop my collections and notify my Users Finish
Upcoming Events • In my area change area • In my city change city • of my favorite painters What new from My Favorite Artists What new in My City My Pin ups <Artist> shared latest pics with you New Artist in your town
Value Proposition Whats in for Our clients Selling activities: 1. Introducing new products 2. Selling at the show 3. New products testing Non-selling activities: 1. Identify new prospects 2. Servicing current customers 3. Enhancing Corporate image 4. Gathering competitive information Attraction effectiveness: 1. Proportion of target audience attracted to the booth Contact effectiveness: 1. Proportion of visitor at the booth contacted Lead effectiveness: 1 Proportion of visitor contacted whom became leads
pre-show promotion, • booth space, • use of attention-getting techniques, competition, • number and training of booth salespeople on the extent of attraction, contact, and • conversion
Their major motivations behind exhibition participation are to gather information about market access, new products, potential suppliers (Munuera & Ruiz, 1993), and alternative purchases (Godar & O'Connor, 2001).
Event organizer cares for the location of the whole exhibition (which city) and the overall visitor promotion and attraction
increasing awareness of the company/cultivating image; refreshing existing customer contacts; canvassing for new customers; demonstrating market presence; introducing/presenting new products; increasing awareness of products; exchanging/gathering information; identifying customers’ wishes; influencing customers’ decisions; and conducting sales/contracts