Job Search Boot Camp Practical Advice for Your Job Search

1. Job Search Boot Camp Practical Advice for Your Job Search

2. Our Agenda • Resume Fundamentals • LinkedIn – Profile Development • Targeting and Due Diligence • Employer-Facing Events • Your Personal Brand

3. BCC Websitebusiness.ucdenver.edu/BCC

4. GCC Website

5. BCC Tools

6. BCC Resources

10. Resume Fundamentals

11. Resume Fundamentals • Resume Purpose • to develop and organize your ‘career story’ • to elicit enough interest to get an interview • Resume Styles • Chronological – Preferred format • Work history contains activities and experience - most recent job first • Functional – Non-preferred format • Separates activities and experience from work history – can frustrate the reader and create doubt

12. Resume Fundamentals • Resume Formatting – Go light on the formatting • Keep your resume simple and easy to read • Fonts should be no smaller than 10, no bigger than 12 • Choose an easy to read font – Arial or Tahoma • Bullets over paragraphs Substance over style!

13. Quick Tips • Five Second Rule • Your resume will get a quick five second review from a recruiter • Length • One or two pages is fine • Spell Check • Errors will move you to the ‘no’ folder • Customization • You may need to customize for specific opportunities

14. More Quick Tips • Office, PowerPoint, Excel (Microsoft Office Suite) • Standard requirements for business professionals • Delineate advanced Excel skills and Microsoft Project and Access • Social Media Skills are Great • Highlight professional usage, not personal usage • Personal Information • NEVER politics or religion • Your References • Separate document from your resume • Don’t give reference information to people who have not requested it

15. Key Components • Examples: • “To pursue….” • a Financial Analyst position in a corporate or management consulting environment • an Underwriting position in an Risk Management and Insurance corporation • a Brand Management position in a Consumer Product Goods corporation • an Audit position in a Public Accounting firm • a PR position in a corporate or agency environment in Chicago Should be incorporated ONLY if your experience does not directly support the position that you’re looking for… Objective

16. Key Components • Summary of Qualifications • Should always be included because it helps the reader quickly comprehend your background and experience

17. Example - Grad Summary of Qualifications • Recent Master of Science, Finance graduate; relevant coursework includes Financial Decisions and Policies, Data Analysis, Financial Modeling, and Accounting Information Analysis • Finance experience in a corporate environment; excellent financial modeling experience and advanced Excel skills that include Pivot Tables; Goal Seek and Solver; LOOKUP; and IF Function • Successful team and project management skills; led teams ranging from three to over ten members • Software and Social Media experience with Microsoft Office Suite, MS Project, MS Access, STATA, Twitter, Facebook and LinkedIn

18. Example - Undergrad Summary of Qualifications • Undergraduate Business School student with an emphasis in Marketing, Sales, and International Business; relevant coursework includes Marketing, Sales Team Management, Global Media, Finance, and Operations Management • Three years of customer-facing experience in high-activity environments; successful in dealing with diverse customers providing strong customer satisfaction. Experience with inventory, stocking, and cash management • Computer skills include Microsoft Office Suite and retail point-of-sale software; Excel database experience; Social Media experience includes Facebook, Twitter, and Instagram

19. Key Components • Education • If your degree is recent, put “Education” after the ‘Objective’ and ‘Summary of Qualifications’ • Reverse chronological order • College name; Location; Date of Graduation; GPA (if it’s good)

20. Examples Education University of Colorado Denver, Business School, Denver, CO MBA; Finance emphasis; Expected graduation 2015; 3.7 GPA University of California, Los Angeles, CA, 2009 Bachelor of Science, Computer Science; FinanceMinor 3.6 GPA Education University of Colorado Denver, Business School, Denver, CO, 2014 Master of Science; Finance; 3.7 GPA University of California, Los Angeles, CA, 2009 Bachelor of Science, Finance; MarketingMinor 3.6 GPA

21. Key Components • Professional Experience – Should be presented in reverse chronological order • Should include – Employer name, location, dates, title • Title is generally on the second line • Experience is presented below the title

22. Examples • Company Name, Denver, CO, November 2013 – April 2014 • Financial Analyst Intern • Conducted financial modeling, business plan analysis, and performed due diligence on investments with firm valuations between $5M and $30M • Wrote internal and external reports and attended client meetings • Analyzed market and industry trends, capital formation, and exit strategies for healthcare companies • Company Name, Denver, CO, July 2012 – Present • Sales Associate • Worked in a $10K revenue per-day retail store and provided services for up to 100 customers each day • Responsible for closing duties, that included stocking, inventory, and receipt reconciliation

23. Additional Sections • Technical Skills • May be included in the Summary of Qualifications or shown as a separate section • Delineate between ‘proficiency’ and ‘knowledge of’ if appropriate • Certifications • Should be relevant and recent – show the year

24. Example Technical Skills and Certifications • Software skills include Microsoft Office Suite, MS Access, and MS Project; Salesforce.com and STATA • Proficient at Java, C++, C, Visual Basic 6, HTML, SQL; knowledge of Oracle, Sybase, SQL Server, SSMS, MySQL, Toad, and Crystal Reports; knowledge of Visual Source Safe, Subversion, and Soffront TrackWeb • PMP Certification, 2010; MCSA, 2009; CISSP, 2009

25. Key Sections • Community Service & Activities • Only include relatively recent activities • Professional Associations • Club activities Avoid showing activities that show obvious political and/or religious affiliation

26. Example • Community Service and Leadership Activities • Habitat for Humanity, Denver, CO, Volunteer, 2010 – Present • Finance Club, Denver, CO, Treasurer, 2013 – 2014 • Goodwill, Denver, CO, Volunteer, 2011 – 2012

27. Resume Format - Grad

28. Resume Format – Undergrad

29. Resume Sample Here are some really good examples of what resumes shouldn’t look like Non Standard Fonts – This font wasn’t exactly ‘standard

30. Resume Sample Summary – Is it…Measureable? Interesting? Relevant? _________________________________________ Team player, self-disciplined, efficient, friendly, and dependable. Exceptionally organized and resourceful, with a wide range of skills. Reliable and adaptable, takes initiative. Honest, reliable, productive, hard-working team player. Autonomous, self-motivating with a strong desire to move up. Strong presentation skills demonstrating responsibility and professionalism. Excellent communication skills (written and verbal). Proficiency in the use of PC including MS Word, Excel, and the Internet. Self-disciplined and highly motivated. ___________________________________________________

31. Resume Sample Formatting Run Amuck – I don’t think the candidate planned for it to look this way…

32. Resume Sample Tiny Fonts – Using a 7 point font may get more on the page, but reading this is a nightmare • Responsible for the development of wireless networks, budget, plan, schedule and tower locations. Developed an innovative process and systems which identified based on customer proximity and customer profiling where best to build to in order to reduce costs as well as target marketing analysis for sales including upgrades and customers previously not identified. • Results: managed budgets and contracts in excess of $500 million to on-time or earlier performance, consistently under-ran budget. Regularly received executive recognition awards • Results: in target markets achieved > 50% market penetration in four states; Results: awarded Chairman’s Inner Circle award and Executive Club award (x3).

33. Resume Sample Bad Math – Not going to give your future employer much confidence in your skill set IBM 2009 – Present Sr. Client Sales Executive Sold the entire technical basket of solutions ranging from Servers, Desktops, Storage and Software, i.e. Business Intelligence, CRM, Database etc. The role was to maintain Partner Relationships to help execute and close business in the assigned territory. Territory-Texas based role SMB Finance-California YearQuotaPerformancePercentage of Quota 2012 $ 4.8M $ 5.2M 192% 2011 $ 4.2M $ 5.9M 212% 2010 $ 3.75M $ 4.2M 165%

34. LinkedIn Profile Development

35. Why LinkedIn? LinkedIn Fast Facts • 300M members in 200 countries; 33% in the US (2 new members per second) • 100M in US; next closest country is UK at 15M+ • Over 88 of Fortune 100 companies pay $$$$ to use LinkedIn’s recruiting tools • Thousands of third-party recruiters use LinkedIn to find candidates • College students and recent graduates are LinkedIn’s fastest growing demographic (39M+)

36. Your Personal Brand Build a Great Profile • More people will look at your LinkedIn profile than will ever look at your resume • You want to be viewed as an • Engaged and savvy business person • Interesting and active human being

37. Privacy Settings • Before you build or enhance your profile, adjust your privacy settings – particularly your ‘activity broadcasts’ • If you don’t change these settings it screams ‘I’m looking for a job’ • That could be bad for you if you • are currently employed • want your profile to be polished before your current connections see your changes

38. Privacy Settings Here’s How • Go to your name or small photo in the top right corner and select ‘Privacy & Settings’ • Under ‘Privacy Controls’ • Uncheck your ‘activity broadcasts’ • You can change this back when you’re done • Change ‘Select who can see your activity feed’ to ‘Only you’ • You can change this back when you’re done

39. Privacy Settings Here’s How • Consider ‘What others see when you’ve viewed their profile’ or ‘You will be totally anonymous’ • If the setting remains ‘open’, whenever you look at someone’s profile, they can see that you did • You may, or may not want people aware that you’re ‘checking them out’ • What you can see when people look at your profile, depends on your settings and on your LinkedIn plan

40. Your Photo   • Make it professional, but not stiff • Headshots are the best • Look like you’d look for a job interview • Please – no: • Family members • Politicians • Pets • Sports gear • Just you – looking professional and great

41. Your Summary • More informal than a resume Summary or a professional bio • A rough rule-of thumb is that it should be between 75 to 200 words long

42. Your Summary • You describe ‘who you are’ and ‘what you want’ • You should have some personal information – • Activities • Causes • Stay away from controversial areas

43. Your Summary - Grad I am a Master of Science, Finance graduate student at the University of Colorado Denver Business School. I’ve taken some great Finance and Accounting classes that include Financial Decisions and Policies, Firm Valuation, Data Analysis, Financial Modeling, and Audit. I have two years of finance experience and have excellent financial modeling and advanced Excel skills that include Pivot Tables; Goal Seek and Solver; LOOKUP; and IF Function. I’ve also have project management experience on projects that ranged from $1M to $3M. I really enjoyed the work, but as I gained more experience, I realized that I really liked the financial side of business. I’ve led small teams ranging from three to ten members. My computer skills include Microsoft Office Suite, Project, Access, Salesforce, and STATA, and I have some familiarity with ERP systems. My programming skills include SQL and Java My business interests include financial analysis, investment management, and financial and management consulting. I’m an avid skier and enjoy doing triathlons. I volunteer with Goodwill on their high-school career mentorship program and I am involved with Junior Achievement. I am very fortunate to have strong mentors in my life and I like to give back to others whenever possible.

44. Your Summary - Undergrad I am an undergraduate student at the University of Colorado Denver, Business School. I’ve taken business courses that include Marketing, Sales Team Management, Global Media, Finance, Operations Management and International Business. I have three years of customer-facing experience in high-activity environments and I’ve been successful in dealing with diverse customers while providing strong customer satisfaction. I also have experience with inventory, stocking, and cash management. My business interests include Marketing and Sales and I’d be happy in either a corporate or start-up environment. I’m an avid skier and enjoy hiking Colorado 14ers. I volunteer with Habitat for Humanity.

45. Your Experience The profile should be the ‘best’ of your resume Upload your resume into LinkedIn • If you use this method, make sure it uploads correctly - it’s not always 100% correct • Cut and paste it into the fields from your resume  • This method allows you to have some basic formatting (bullets) and it gives you ‘Spell-Check’ security • Type it into the fields • Risky, as LinkedIn doesn’t have ‘Spell-Check’

46. Experience Section Example Financial Analyst Intern Company Name November 2013 – April 2014 (6 Months) | Greater Denver Area • Conducted financial modeling, business plan analysis, and performed due diligence on investments with firm valuations between $5M and $30M in annual revenue • Analyzed market and industry trends, capital formation, and exit strategies for healthcare companies • Wrote internal and external reports and attended client meetings Associate Consultant Company Name May 2010 – April 2012 (2 years) | Greater Denver Area • Responsible for data entry, data coding and analysis, research, and large database query and management for multiple healthcare, education, and government projects • Supported project management activities for projects ranging from $1M to $3M • Trained ten new team members

47. Contact Information • Make sure your email address is on your profile • You can add it in several different places • At the bottom of your Summary • In ‘Advice for Contacting’ • Under ‘Contact Information’ – if it gives you that option

48. Details – Your URL You can customize your LinkedIn URL • Here are the current directions from LinkedIn: • Move your cursor over Profile at the top of your homepage and select Edit Profile • Click Edit next to the URL under your profile photo • In the Your public profile URL box in the bottom right, click ‘Customize your public profile URL’ • Type the last part of your new custom URL in the text box • Click Set Custom URL

49. Details – Your URL Here’s Mine • Standard: www.linkedin.com/pub/sue-wyman/1/316/724 • Customized: www.linkedin.com/in/suewyman

50. Details – Primary Email • Your Primary Email • This appears under your photo on the left size of your ‘Privacy and Settings’ page • Select Change/Add • Make sure you add ALL of your email addresses • This will prevent creating duplicate profiles • Choose the one you check most as your ‘primary’