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Non-Fiction Eyewitness Guides Childrens

Non-Fiction Eyewitness Guides Childrens. Author led Fiction Non-fiction. Brand led Age led Licensing. Penguin children’s publishing. Penguin is the number 1 children’s publisher in the UK Across the different imprints we publish in every category:

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Non-Fiction Eyewitness Guides Childrens

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  1. Non-Fiction Eyewitness Guides Childrens Author led Fiction Non-fiction Brand led Age led Licensing

  2. Penguin children’s publishing • Penguin is the number 1 children’s publisher in the UK • Across the different imprints we publish in every category: • Prize-winning picture books and fiction for 5-15 in Puffin • Illustrated non-fiction for all ages in Dorling Kindersley • Home learning, reading and pre-school concepts in Ladybird • World-famous classic brands in Warne • Popular television characters in BBC Children’s Books

  3. Ladybird - Who we are • Publishing for children for over 65 years • One of the most recognised children’s publishing brands • Early learning; stories and rhymes; learning to read; key milestones • Ladybird inhabits the home and school world of the child • A truly unique relationship with consumer:Quality, value, traditional, trusted • Proven success all over the world • Essential and relevant for today’s children

  4. Ladybird - Who we are • Ladybird offers a complete package • Taking children by the hand from the very beginning through to confident, independent readers • Everything parents and teachers need – all in one place

  5. Ladybird is constantly listening and responding • political INFLUENCERS • educators • parents

  6. Key Ladybird series for China • Early Learning • Learning to read • Ladybird reference • Wider world of stories

  7. First Skills with Ladybird • Fresh new look for Ladybird’s First Steps series • Over 1 million copies sold since 2000 • Foundations for vital educational and practical skills • Teacher/parent notes for guidance • Develops core skills for young learners

  8. First Skills with Ladybird 7 mini hardbacks with bright photographs and clear text

  9. First Skills with Ladybird • 4 activity books • With pencil attached and four pages of stickers • Develop key educational and practical skills and makes link between reading and writing

  10. First Skills with Ladybird • Encourages verbal skills • Reusable chalkboard and box of chalks • Practise writing, shapes, letters and numbers • Early learning concept cards • With bold, colourful images and clear text making learning fun

  11. First Books • Baby Touch • Innovative new series • A sensory feast for babies • Stimulating books to stimulate growing minds • Tactiles to help with spatial awareness and hand-eye co-ordination

  12. First Books • Wide range of books for babies • Perfect introductions to basic words and numbers • Bright, colourful illustrations • Sturdy pages, lift-the-flaps

  13. First Stories and Rhymes • Well-known stories and rhymes chosen for repetition, prediction, encouraging the child to join in • Tactiles, flaps - encouraging interaction and involvement • Develop language and early reading skills • Familiar rhymes and bold illustrations make them perfect for use in the classroom

  14. First Stories and Rhymes

  15. Learning to Read It is a very proud moment when a child reads his or her first word…. Ladybird can take you there…

  16. Learning to Read • Ladybird mini hardback • Format is 65 years old • Ladybird synonymous with durable little full-colour hardbacks for children • Strong set of values which centre around tradition, value and education • Quality at affordable price

  17. Learning to Read Sounds and Pictures • Develops skills to link: • letter sounds within words • letters to words • words to pictures

  18. Learning to Read • A complete guide to teaching reading • 32 pages of vital information for teachers • Covering all Ladybird reading series

  19. Learning to Read

  20. Key Words Reading SchemeWhole word method • 90 million sold • Never knowingly fails • Structured for rapid success • Repetition • Progress • Revision • From starter to independent reader

  21. Key Words Reading Scheme a and he I in is it of that the to was 12 words = 25% of all the words we read, write and say

  22. Key Words Reading Scheme • 100 words make up 50% of all the words we read, write and say • 300 words make up 75% of all the words we read, write and say • (Average adult vocabulary 20,000 words)

  23. Key Words Reading Scheme • 12 levels from starter to independent reader • 3 books in each level: • A - introduce new words • B - repeat those words for practice • C - link reading with writing and phonics • Dictionary, flash cards, activity books

  24. Teacher resources available free of charge for Key Words series • Booklet of how to use the series and get the most from it • Double-sided classroom poster • Wall picture for group work to develop storytelling skills, interaction and imagination

  25. Read with me • Reading scheme based on key words method • Adventure and fantasy element • 16 mini hardback readers plus a pre-reader and picture dictionary

  26. Read with me Read with me Activity Books 3 activity books filled with fun reading-related activities to encourage reading, writing, listening and communication skills

  27. Read with Phonics • Phonics reading – reinforces phonic foundations of reading and spelling • Stories full of child appeal: strong, funny, dramatic illustrations • Repetition of sounds and spelling patterns, constructed upon framework of key words (early sight vocabulary) • Ideal for use alongside Ladybird reading schemes • 12 titles, 1 activity book

  28. Read with LadybirdMixed method • 20 titles • Mixed method; key words, phonics, context • Varied, several stories, rhymes/non-fiction in one book; rapid success and reward • Visually strong; motivating

  29. Read it yourself 24 titles

  30. Read it yourself Level 1 – For children ready to take their first steps in reading Level 2 – For beginners who can read short simple sentences with help

  31. Read it yourself Level 3 – For children developing reading confidence and stamina Level 4 – For children ready to read stories with a wider vocabulary

  32. Read it yourself Read it yourself non fiction • A range of texts to develop essential reading skills • Children learn exciting facts • Popular Ladybird mini hardback format • 2 levels, each with 7 titles

  33. Read it yourself Level One Level Two

  34. Ladybird Reference Help for HomeworkFacts at your fingertips! • 8 mini hardbacks • 6 sticker activity books • 1 school dictionary • 1 Book and CD • 1 Flash cards

  35. Ladybird Reference School Dictionary

  36. Stories for young children • Wide range of stories for young children • Perfect for reading together and for early reading practice

  37. Ladybird Tales 12 stories in mini hardback format 12 more storybooks plus Book and CD packs available mid 2006

  38. Ladybird Classics 11 stories in mini hardback format 6 book and CD packs

  39. Ladybird Audio • Wide range of book and CD packs • For developing English pronunciation and reading skills • Perfect for classroom and home use

  40. Marketing • Website – www.ladybird.com - filled with teacher resources • Teacher resource packs – with lesson plans and activity sheets • Reading booklets – covering all Ladybird reading schemes • Bookstore, library and school events all over the world

  41. Learn and grow with Ladybird • Ladybird offers a range and depth to its publishing • Durable, affordable books • Quality, value, traditional, trusted • A brand that means ‘learning to read’

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