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How to Pick a Brand Name for Your Business?

With increasing sales you can build a long lasting relation with your potential customers, when you've a brand. A business brand starts with a brand name.

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How to Pick a Brand Name for Your Business?

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  1. How to Pick The Perfect Business Name? Image by pixabay.com

  2. Bad brand names hurt you in long run A study by U.K. research firm MillwardBrown found many brands that change their names can expect an immediate 5 percent to 20 percent drop in sales. Source: Adweek.com

  3. Ask your co-founder, colleagues, friends and mentor to come up with different names. Image by pixabay.com

  4. List the aspects that define the character of your brand Image by pixabay.com

  5. Decide the one who finalizes the name Image by pixabay.com

  6. Check your competitors Image by pixabay.com

  7. Consider your targeted customers Image by pixabay.com

  8. Avoid complex words, which can be difficult to pronounce Image by pixabay.com

  9. Shortlist few names and check for domain availability Image by pixabay.com

  10. Choose relative color for your brand Image by pixabay.com

  11. Visualize your brand name, color and logo Image by pixabay.com

  12. Use tools Dotomator.com RhymeZone.com Rhymer.com/naming.html Image by pixabay.com

  13. Spend time & money if needed Along with online marketing, offline marketing is needed to emerge as a brand. And studies prove, promotional products to be the most effective and cheap marketing strategy.

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