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PRESENTATION OF THE 2019 LAGOS INTERNATIONAL TRADE FAIR (Nov 1 st – 10 th 2019). LITF Special Days. FEATURES OF THE FAIR. EXPECTED NO OF VISITORS 500,000. Tafawa Balewa Square, Lagos 40,000 sqm. SECTORS: Consumer, Industrial, Home Appliances and Automobile, Government
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PRESENTATION OF THE 2019 LAGOS INTERNATIONAL TRADE FAIR (Nov 1st – 10th 2019) LITF Special Days
FEATURES OF THE FAIR EXPECTED NO OF VISITORS 500,000 Tafawa Balewa Square, Lagos 40,000 sqm SECTORS: Consumer, Industrial, Home Appliances and Automobile, Government (Federal & State Agencies) Friday 1st to Sunday 10th November 10th, 2019 ( 33rd Edition) The Lagos Chamber of Commerce and Industry (Organizers) EXPECTED NO OF EXHIBITORS Over 2000 companies (Local & Foreign) www.lagosinternationaltradefair.com
THE LITF BRAND PROMISE Connecting Businesses, Creating Value
SPECIAL FEATURES OF THE FAIR • Upgrade of Facilities and Improved Security Arrangement • 24-hour CCTV Surveillance • Enhanced Directional Maps • Online Booking • Zero Tolerance to Noise • Zero Tolerance to Hawking • Sectorisation of Exhibition Area
SECURITY OF LIVES AND PROPERTY Security Adequate security is guaranteed with collaborations with the Nigerian Police, and its various arms, i.e. the Anti-Bomb Squad and the Anti-Terrorist Squad. Deployment of a 24hrs CCTV coverage of the entire fairground. Collaboration with various public sector organizations in various key services which include, the Nigeria Customs Service, Nigerian Immigration service, Nigeria Police, Federal Road Safety Commission, Standards Organization of Nigeria, National Agency for Food, Drugs Administration and Control, Lagos State Ministry of Commerce & Industry, Lagos State Ministry of Transportation, Lagos State Traffic Management Authority (LASTMA), etc.
SAFETY OF LIVES AND PROPERTY SAFETY Safety of lives and property is also guaranteed with the provision of fire service, mobile clinic and ambulance with the support of government agencies like the Federal Fire Service, State Fire Service and State Mobile Clinic and ambulance services.
WHY PARTICIPATE IN 2019 LITF The hub of Business Network across Africa Participation of at least 10 Nigerian States Per Fair Robust government participation (Average of 20 Federal Ministry, Department and Agencies participate each year).
THE LITF SPECIAL DAYS • Opportunity to Unveil New Products and Services • Avenue to Display Culture and national values • Opportunity to Showcase Investment Opportunities in the States. • Platform to Educate, Enlighten and Advertise. • A robust media platform to promote corporate brands
SPECIAL DAYS : The Opportunities Branding of venue in company colours Opportunity to launch your new products and services to the public. Robust media coverage of special days’ activities – wide media coverage guaranteed Speaking slots for company’s top executives Used as PROMO Event to meet with dealers and distributors Access to Lagos Chamber’s business community network to participate in your special day events.
Repeat Attendance of Exhibitors at the Fair • It is quite interesting that about 60 percent of the sampled exhibitors in 2018 LITF visited the 2017.this is to note that the repeated attendance was high and there was to some extent value add to the businesses of the exhibitors. • However, this is the same with what was recorded in 2017.
Future Attendance vs Referrals • Remarkably, 82% of the sampled Exhibitors in 2018 LITF would participate in future fairs • Majority of the respondents also said they are willing to advise others to participate in future fairs
Purchases Vs Amount Spent by Visitors • Research revealed clearly that outright purchase was adopted by the majority 64% of visitors during the 2018, however this is lower than 84% outright purchased made last year 2017 LITF • Also, majority of people 43.3% that visited the fair ground spent below N50,000
THANK YOU Dr. Vincent Nwani THANK YOU #MeetMeAtTheFair