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Motivating Employees. What is Motivation?. Definition Motivation = 激勵 More than 140 definitions The inner thrust behind behavior (Cohen, 1970) Performance ≠ Motivation Performance = Ability x Motivation. 七大激勵迷思. 金錢能使鬼推磨 給大家相同的激勵 / 獎賞方式 激勵員工相當困難,並要花許多錢 沒有必要給予正式的獎項 獎勵員工的成就會引起其他員工忌妒
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What is Motivation? • Definition • Motivation = 激勵 • More than 140 definitions • The inner thrust behind behavior (Cohen, 1970) • Performance ≠ Motivation • Performance = Ability x Motivation
七大激勵迷思 • 金錢能使鬼推磨 • 給大家相同的激勵/獎賞方式 • 激勵員工相當困難,並要花許多錢 • 沒有必要給予正式的獎項 • 獎勵員工的成就會引起其他員工忌妒 • 優良的表現只要給予一次激勵就好了 • 員工失去工作士氣時才需要予以激勵
MOTIVATION THEORIES • The Pygmalion Effect • Need-Hierarchy Theory 需求層級理論 • Manifest Need Theory • Y Theory • Two-Factor Theory 二因子理論 • Expectancy Theory • Equity Theory • Goal Theory
The Pygmalion Effect • Robert Rosenthal (1960) • Expectation makes difference • Positive impact you can make on ees
Need-Hierarchy Theory • Abraham Maslow (1950) • 五大需求層級 • 需求有層級位階 • 生理需求滿足優先 • 未滿足的需求方具激勵的力量 • 適用於life situation than work setting
Theory Y • Douglas McGregor (1960) • Theory X vs. Theory Y • Theory X • 人討厭工作 people are lazy by nature • 人喜歡接受命令並避免承擔責任 • 組織須以懲處的方式方能使員工努力工作 (need to be pushed into productive behavior)
Theory Y • 人非天性厭惡工作 people DO enjoy work • 控制與處罰不是唯一促使員工努力工作的方法,人會自律的達成其所承諾的目標使命 (we are self-motivated) • 人會不僅單純接受並會進一步尋求職責 • $和成就感會促使人努力達成目標
Two-Factor Theory • Frederick Herzberg (1966) • Also called “Motivation-Hygiene Theory”激勵保健理論 • Motivation factor • Achievement, recognition, work itself, responsibility, advancement • Hygiene factor • Company policy, supervision, salary, interpersonal relationship, working condition
Expectancy Theory • Victor H. Vroom (1964) • 激勵 = 期望 x 價值 x 工具 • Expectancy 期望: 辛勤努力(effort)就會看到具體工作成效 (performance) • Instrument 工具: 工作成效 (performance)將會被獎勵(reward) • Valence 價值: 獎勵的東西非常吸引人 • Effort Satisfactory performance Desired rewards • Link b/w what one is doing and the expected reward
Equity Theory • J. S. Adams (1963) • 投入 vs. 產出
Goal Theory • Ed Locke (1986) • 目標會引導員工努力的的方向 • 給於員工清楚,明白,具有挑戰性的目標會激勵員工努力完成使命 • 與目標均等重要的昰給於員工feedback
Manifest Needs Theory • David McClelland (1950s) • Needs vs. environment • Three types of needs • Achievement成就 • Power權力 • Affiliation歸屬 • Based on different needs to develop different motivation plan
Achievement Need • People tend to • 主動負責 • 目標導向 (moderate, realistic, attainable goals) • 尋求挑戰性高的事務 • 較適合獨立工作 • 期望具體的 feedback • How to motivate them? • 適合責任制工作 • 給於不單要重複的工作 • 常給於即時的 feedback
Power Need • People tend to • 喜歡控制場面或人物 • 喜歡競爭(但前提是要有贏的機率) • 會正面的挑戰不同的意見 • How to motivate? • 授於權力,決定工作內容 • 讓他們參與決策
Affiliation Need • People tend to • 追求與他人之間良好的關係 • 希望自己是受到歡迎的 • 享受社交場合 • 尋找團體歸屬感 • How to motivate? • 指派TEAM WORK • 常常給予許多讚美 • 讓他們負責訓練新人
From the motivation theories, what have we learn? How to apply the theories to the reality?
Techniques for Motivating Employees • Communication • Job enhancement • Delegation of responsibility • Treating employees fairly and respectfully • Involving employees in organizational rights National Restaurant Association
Motivation……………Where to start? • Conduct attitude survey to find out what motivate your employee • Analyze your workforce and know what they want
Reward工作報酬 • 內隱性reward • 看不見的Reward • 學習成長 • 成就感 • 工作挑戰 • 認同、地位 • 外顯性reward • 看得見的reward
公司報酬制度 • 基本薪資 • 獎金 • 福利 • 法定福利 • 其他福利
Four myths about pay • Myth#1: Labor rate vs. labor cost • Myth#2: Cutting labor cost by cutting labor rate • Myth#3: Low labor rates to maintain competitive edge • Myth#4: people work for money
What is the problem with Pay for Performance?
Pay for Performance • Problem • 不到10%的主管認為PA有效 • Only 19%的員工認同pay for performance (Parker &Wright, 2001) • PA無法振奮人心,反而製造問題 • 消耗大量資源及管理時間 • 零和遊戲,沒人高興 • 惡性競爭,犧牲團隊效益 • 明顯區隔權力施與者與接受者,破壞上下關係 • 員工抗拒改變,以保持良好績效
Can Money Motivate?? • Pay vs. performance • Short-term vs. long-term • Simple tasks vs. difficult tasks • Quantity vs. quality • Extrinsic reward vs. intrinsic reward • Control vs. respect • Pay vs. commitment
Pay people well • Pay people fairly • Then do everything possible to take money off people’s minds ~Alfie Kohn
10 Guidelines for Applying Motivation Theory • Ees are eager to perform (Y Theory) • Recognize different needs (Needs theory) 辨識個人差異 • Know and meet ees’ needs ( Needs theory) • Ensure that ees are capable of performing at the expected level (Expectancy) 使工作與個人相配 • Ees value intrinsic rewards as well (Y theory) 重視內隱性報酬 • Ensure the attractive rewards (Expectancy) 個人化報酬設計 • Reward good performance only (Equity theory) 報酬公平性 • Provide ongoing feedback (goal theory) 提供及時回饋 • Give clear and specific goal (goal theory) 使用目標並確認目標可被達成 • Job enrichment vs. KITA (kick-in-the-ass) (Y Theory)