Download
1 / 7
70 likes | 209 Views
Blekko is a search engine that keeps out web spam, content farms and malware. This helps this popular search engine focus on the best quality websites for the input provided by the user. They have a smaller crawl of three billion pages which keeps out pages irrelevant to your search.
E N D
BLEKKO The Spam Free Search Engine Blekko – The Numbers Continue to Pile Up
1. If you are not happy with the search result pages that commonly used popular search engines have been throwing up, every time you enter a search term, you can try a new consumer facing search engine now that’s focused on delivering high quality, spam free search results, completely relevant to your search term. Blekko, the Slashtags search engine was founded in 2007 and has already earned itself enough funding, for the corporate world to sit up and take notice. 2.Get High Quality Search Results Relevant to Your Needs The new search engine is gaining in popularity because the search results you get provides information and tools which can be used to make decisions and improve your own search engine experience. The focus is always on quality and relevance. They do not attempt to gather all the information available on the internet. Their search engine is tuned to move away from sites with low quality content.
3. The founders believe that search should be open, transparent and collaborative. That’s why the search engine combines traditional algorithmic search with user’s own expertise to keep out spam and deliver results from top quality sites. 4.Changing the Very Fundamentals of Online Search Process When you are looking for information on the internet, search is the starting point of your effort. The fact that algorithms that determine search results are human creations and hence carry an editorial bias does not help the cause of users. The new search engine hopes to correct this major incongruity by attempting to create a highly unique editorial search experience that can change the very fundamentals of online search and content discovery. 5.Blekko search engine is focused more on quality and not on the volume of results they deliver. The information provided is source based and not link based. The results are sourced from sites whose key purpose is providing information and not making profits. They make a conscious effort using advanced tools, not to include sites created solely to manage search engines.
6. The Human Curation Angle – What’s it All About? The founders of this new search engine believe that users should have a dominating role in determining search results. They encourage their community of users to tag pages for them to ensure that the search results delivered are of the highest quality and completely spam-free. 7.Finally, a Search Engine That Believes in Openness and Transparency In a major departure from the industry practice of keeping search data confidential, the search engine makes all web data, ranking information and details of the curation efforts of their users available to its users. This daring transparency has been broadly welcomed by the users and industry experts.
8. Search engines take diverse approaches to determine which sites are high-quality and which ones are spam. Google does it algorithmically, though it tests algorithms with users. Blekko believes in using human intervention. The search engine shows only those results that its users have flagged as worthy and relevant. 9. The alternative, human-curated search engine averaged a decent one million queries every day and that too within just three months of launch. 10.The Secret Recipe for Success – Slashtags The secret of success is its unique Slashtags, which are topic tags attached by users to queries so that search results are limited to those from high quality and relevant websites. The company claims that there are more than 110,000 human-curatedSlashtags now available on the site. It is proof that the idea is resonating with users. They have quickly adapted to the concept of Slashtags and are happy with the search results they are getting as a result of this innovative approach.
11.Look Who’s Impressed Flipboard, the trendy social magazine for iPad announced recently that their application search will be powered by the newest search engine on the market. Blekko will be the default search engine for Lavasoft, makers of security software that detects spyware and adware on users PC. Yandex, one of Europe’s largest internet companies and the leading search engine provider in Russia, is backing Blekko with a $15 million investment. There are many other major IT players backing the search engine and their efforts to clean up spam from search results. 12.The company has also recently announced an agreement with Stack Overflow that aims to use the latter’s community of programmers to improve programming- and tech-related searches on Blekko.
13.Another Great Tool to Improve Search Quality Web Grepper is a new feature of the search engine which allows users to run searches on the entire Blekko index of more than 20 billion URLs. It can help you find data that you could not search and find using keywords. It means that you can also search for content in the actual HTML coding of a web page. 14.Information on the Move Blekko is now available for iPhone or Android. You can add any website to your Slashtags; quickly access a website’s SEO data while on the move and mark search results as spam so they are dead to you.
