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Evolution of Advertising: From Smoke Balls to Saddle Ads

Explore the historic journey of advertising from the iconic Smoke Ball Company to the innovative Horse-Action Saddle ads, uncovering the roots of modern marketing tactics. Discover how brands like Coca-Cola and Pears Soap pioneered the way in the 19th and 20th centuries. Contact us for more information.

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Evolution of Advertising: From Smoke Balls to Saddle Ads

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  1. Ad Bank Before the ASA Ads pre-1962

  2. Carbolic Smoke Ball Company, 1890s

  3. Coca-Cola 1890s

  4. Vigor’s Horse-Action Saddle, 1897

  5. Pears Soap 19th Century “Bringing civilization to the dark corners of the earth”

  6. The Soda Pop Board of America, 1950s

  7. Contact us • Advertising Standards Authority • Mid City Place, 71 High Holborn • London WC1V 6QT • Telephone 020 7492 2222 • schools@asa.org.uk • www.asa.org.uk

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