GS1 Standards & Benefits of Bar Codes . 1st FEBRUARY, 2007 KOFI ESSUMAN

1. GS1 Standards & Benefits of Bar Codes. 1st FEBRUARY, 2007KOFI ESSUMAN

2. The Global Language of Business Coding and Labelling are aspects of product quality often ignored but adversely affect acceptability especially in overseas markets. The EU Directive 2001/95/CE concerning General Product Safety, and EU regulation 178/2002 concerning General Food Law, became effective two years ago. The European Coding and Labelling Convention for consumer units, traded units and distribution is covered under these laws and are applicable to every company in every member state. Among other things the Convention requires that all bar codes used within Europe must meet the requirements of the GS1 system. Packaging and labelling continue to hinder the growth of the export sector in Ghana. Bar codes are virtually unknown within the manufacturing sector in Ghana. With the coming into force of EU mandatory standards on traceability, the demand for barcodes to meet required international coding standards will soon increase. It is therefore heartwarming that the Ministry of Trade, Industry, PSD & PSI’s under the Trade Sector Support Programme, is supporting the use of bar codes in Ghana.

3. The Global Language of Business

4. What is a Bar Code Many Ghanaians are familiar with the pattern of bars and spaces on packages and labels but hardly know its importance. These wide and narrow bars and spaces known as bar codes hold a unique identification number called GTIN or Global Trade Item Number. Automatically capturing data through bar codes is used to speed data collection and minimize errors caused by manually keying in the data. GTINs are encoded in the bar code and shown in human readable format beneath the bar code. GTINs can be decoded and read by a scanner to retrieve the information from a database. 6034000004014

5. Bar Codes • The GS1 System uses EAN/UPC barcodes, ITF-14 and GS1-128 (formerly • UCC/EAN-128) bar codes. A GTIN is a number identifying any item traded in the • global supply chain that will be priced, ordered or invoiced. The GTIN contains • no information. It is simply used as a key to information held in a database. • Each separate product line and packaging level must be assigned a different • number or GTIN. • The EAN-13 and UPC bar codes are the most widely used because they can be • scanned at any point in the supply chain. The EAN/UPC bar codes are the only • bar codes accepted at the retail point-of-sale. • GTIN is a new term introduced to ensure consistent terminology around the • world. GTINs ensure that trade items are identified uniquely around the world, • which enables more efficient global trading

6. The global language of business GS1 International • GS1 is a not-for-profit organisation that develops global standards for the identification of goods and services. • GS1's standards foster cooperation and encourage information-sharing worldwide. • Thanks to GS1, businesses and organisations can improve the efficiency of their supply and demand chains by adding useful information to any exchange of goods or services.

7. GS1: A Broad Portfolio • GS1 provides a wide variety of services to its user companies. • Implementation support • Guides and manuals • Training and education • Helpdesk • Benchmarking • Verification tools and calculators • Consulting services • Software • And more…

8. GS1 Membership GS1 is a fully integrated global organisation. It was formed in early 2005 from the joining of EAN International and the Uniform Code Council (UCC). • 30 years of experience • 104 member organisations representing all points in the supply chain • Over a million companies doing business across145 countries • Over 20 represented sectors (FMCG, healthcare, transport, defence…) • Over 5billion transactions a day GS1 is the most widely used supply chain standards system in the world.

9. GS1/EAN International member companies GS1/UCC member companies Numbers allocated by EAN International/UCC GS1 – Membership in 2005

10. GS1 – Membership in 2006 Countries with a GS1 Member Organisation Countries served on a direct basis from GS1 Global Office (Brussels) 104Member Organisations. 145 Countries served. Local services, global reach.

11. MEMBERSHIP IN SOME COUNTRIES • USA/CANADA 251,567 • U.K 20,000 • GERMANY 106,000 • FRANCE 30,000 • ITALY 31,000 • SPAIN 20,000 • SOUTH AFRICA 8000 • KENYA 1500 • JAPAN 115,000 • CHINA 47,385 • AUSTRALIA 13,460 • SOUTH KOREA 13,000 • TAIWAN 10,000 • GHANA 35

12. ABOUT Ghana • One of the 104 Member countries of GS1 International mandated to issue GTINs and support its application in Ghana. • Established with the support of the Institute of Packaging, Ghana, Ministry of Trade and Industry, Ghana Standards Board, Unilever Ghana, and other manufacturing companies and Supermarkets in Ghana. • Registered in Ghana in July 2006 as a Non Profit Organization • 603 - Ghana Country Prefix • 6034000004 - Company Prefix (for Burger Food Industries Ltd) • 01- Item Number • 4 Check Digit

13. Bar Codes: A pillar of the GS1 System

14. GS1 APPLICATIONS

15. EAN/UPC 13 – GTIN only (main usage Retail Items) Global standards for automatic identification Rapid and accurate item, asset or location identification ITF-14 – GTIN only (main usage Outer Cases) The GS1 Bar Codes

16. Global standards for automatic identification Rapid and accurate item, asset or location identification Data Matrix– GTIN and all GS1 Application Identifiers GS1-128– GTIN and all GS1 Application Identifiers GS1 Bar Codes cont.

17. BENEFITS OF GTIN - GLOBAL TRADE ITEM NUMBER • Facilitates the global flow of trade items (products and services) and associated information along the supply chain. • Uniquelyidentifies trade items at all levels of packaging (item, case, and pallet) and therefore facilitates tracking and tracing of logistics units. • Allows accurate machine read (scanning) identification of trade items when encoded in bar codes and Radio Frequency Identification (RFID) tags of the EPCglobal Network™. • Delivers trade item data in a consistent format and structure. • Simplifies supply chain management. • Employs the globally accepted and utilized EAN.UCC System whose language is understood by the global marketplace.

18. Why Bar Codes? • GS1 Bar Codes change lives for the better • Providing everyday benefits to retail consumers • Contribute to improved patient safety • Help deliver logistics efficiently • Enable traceability & authentication systems

19. Benefits Save Families Time & Money Create Supply Chain Visibility

20. BarCodes and Patient Safety

21. Material Movements and Traceability (1 of 2) BarCodes and Traceability • Tracking and Traceability are made possible using GTIN-128 and Application • Identifiers • To ensure full batch traceability: • Upstream: incoming materials are identified through a GTIN and batch codes, on pallets • Manufacturing: Process Orders ensure traceability by recording Batch codes during Production Consumption and generating Batch codes during Production Declaration • Downstream (distribution/sales): traceability to customers is ensured through recording the GTIN and batch codes in deliveries, on pallets with a unique identifier (SSCC) • In order to ensure full batch traceability the batch codes must be managed throughout the extended Supply Chain

22. Pallet Label For Traceability Material Movements and Traceability (1 of 2) SSCC GTIN Quantity Batch {GTIN, Batch, {Quantity, Date Expiry Date SSCC

23. Material Movements and Traceability (1 of 2) GEPIR & Traceability • Where the manufacturer’s name and address is not indicated on a product, tracing • is possible by means of barcodes. One can access information about GS1 member • companies around the world using the Global Electronic Party Information Registry • (GEPIR). The service is provided jointly by different GS1 Member Organisations. • GEPIR is a database that contains basic information on over 1,000,000 companies in • over 100 countries. It is an International Catalogue of GS1 numbers including Global • Trade Item Numbers (GTINs) and Global Location Numbers (GLNs). • Visitors can search for a GTIN that has been issued by any of the participating • countries. For more information see http://www.gepir.org. • GEPIR CAN THEREFORE BE USED AS A TOOL TO TRACE THE ORIGIN OF A • PRODUCT

24. CONCLUSION • In today’s competitive global marketplace, speed and efficiency are critical to • success and survival. Managing the physical flow of product with the electronic flow • of business data is a major challenge in today’s intensely competitive environment. • Manufacturers, suppliers, distributors, logistical providers, warehouse operators and • retailers need to view their market place from a large or macro view point and NOT • simply from their own local perspective. It is no more comparative advantage but • competitive advantage. • The time, attention, and detail that go into designing and producing a quality • product must also be evident in the transmission of that product’s business data • through the supply chain. A system built with standardized processes and a • common business language is needed to monitor and manage the movement of • product and information through every component along the supply chain. • This is what GS1 seeks to achieve using GTINs. It is my fervent hope that this • seminar would go a long way to bring positive changes in your business as well as • understanding usage of barcodes better.

25. Ghana • Thank you

26. Contact Details Ebenezer Mante Technical Executive. GS1 Ghana 233 20 819 6867 233 28 910 5137 emante@yahoo.com Address R4 AGI Building, Addison House, Trade Fair, La, Accra P O Box 2234, Tema, Ghana