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affiliation. wanting to be with others. levels of explanation. genetic physiological learning cognitive social. genetic. wired-in affiliation caused by other genetic factors. physiological. dependent when born need everything late adulthood. learning. reinforced by others
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affiliation wanting to be with others
levels of explanation • genetic • physiological • learning • cognitive • social
genetic • wired-in affiliation • caused by other genetic factors
physiological • dependent when born • need everything • late adulthood
learning • reinforced by others • food, warmth, comfort, attention, games • punished when alone • hungry, cold, uncomfortable
cognitive • expect rewards when with others • understand their roles
social comparison theory • leon festinger • evaluate by comparison • learn by comparison • compare to similar others • compare when uncertain
predictions • fear and uncertainty • make afraid and uncertain • increase affiliation
experiment • more afraid or less afraid • expect electric shock • mild or painful • wait alone or with others
results • more afraid more affiliation
affiliate with whom? • theory says similar others • comparing with them more helpful • too different tells you little
similar others • others waiting for study • others waiting for another study • wait alone or together • when afraid, prefer together • but only with similar others
individual differences • birth order • first borns more external • psychotherapy - not alcohol • not fighter pilots
first borns and affiliation • when afraid, first borns rely more on social comparison • compare first and later borns • effects mainly for first borns
WHAT MAKES IT SCIENTIFIC SYSTEMATIC COLLECTION OF DATA
DESCRIBE METHOD IN DETAIL • DATA IS RECORDED CAREFULLY
UNSYSTEMATIC? • UNREPRESENTATIVE • BIASED NOTICING OR MEMORY • BIASED PERCEPTION • CANNOT BE REPEATED EXACTLY
SYSTEMATIC • REMOVES BIASES • CAN BE EVALUATED • CAN BE REPEATED
WAYS OF COLLECTING DATA • OBSERVATION • ASKING • BEHAVIOR • ARCHIVE
TYPES OF RESEARCH • OBSERVATIONAL - DESCRIPTIVE • CORRELATIONAL • EXPERIMENTAL
OBSERVATIONAL • ANIMAL BEHAVIOR • MAINLY DESCRIBE • RATES AND TYPES OF BEHAVIOR • NOT CAUSATION
CORRELATIONAL • WHAT GOES WITH WHAT? • A GOES WITH B
TV VIOLENCE AGGRESSION • AGGRESSION TV VIOLENCE • TV VIOLENCE • FACTOR C • AGGRESSION
FACTOR C???? • AGGRESSIVE PERSONALITY • LATCHKEY KIDS, SINGLE PARENTS • AGGRESSIVE PARENTS • ????
EXPERIMENTS • TWO OR MORE CONDITIONS • PREFERABLY QUITE SIMILAR • INDEPENDENT VARIABLE(S) • DEPENDENT VARIABLE (S) • RANDOM ASSIGNMENT
WHY SO GREAT? CAUSALITY