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BAP Chapter Workbook 2019 Your plan for taking effective action

This workbook guides business leaders in creating a plan to advocate for the 28th Amendment, combat pay-to-play politics, and restore integrity in government. It offers a step-by-step roadmap, resources, and support for starting a local BAP Chapter, empowering leaders to make a difference.

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BAP Chapter Workbook 2019 Your plan for taking effective action

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  1. BAP Chapter Workbook 2019Your plan for taking effective action BAP Chapter ______________________ • Completed by _____________________ • Last updated _____________________ To learn more, please visit AmericanPromise.net/Business

  2. Welcome About BAP We are a group of business leaders and citizens with a wide variety of political affiliations, who have come together out of a personal commitment to representative democracy and a shared concern for our country. We are affiliated with American Promise, the leading non-partisan organization working to unite efforts to craft, pass, and ratify the 28th Amendment. Our mission is to unite business leaders in non-partisan advocacy for a 28th Amendment to end unlimited political spending, restore honest competition, and reestablish integrity in government. We provide educational forums, tools, and support to help business leaders clarify where they stand and take effective action to advance reasonable reform. This workbook is designed to help you think through your plans as you consider starting a local BAP Chapter. Once complete, it becomes a working plan you can share with your colleagues and update each quarter. There are three steps to starting a chapter: 1 Explore the Issue 2 Start the Conversation 3 SIGN UP FOR SUPPORT

  3. When planning, it can help to reflect on what is driving you to action. The resources on the right offer a place to start. • What troubles you about pay-to-play politics? • Why should business people care? • Where does the 28th Amendment fit in addressing the root causes of pay-to-play? • What is the role of business in the solution? • Where do you see yourself having the most impact? American Promise Website Business Talking Points Statement of Principle Resource Library FAQ 1 Explore the Issue • Your reflections: _______________________________________ • _____________________________________________________ • _____________________________________________________

  4. BAP Chapter Roadmap What is the strategy? 2 Start the conversation Events & Presentations captain Media & Communications captain Chapter Leadership Captain Signatures & Endorsements Captain Membership & finance captain Who can we get on our team? What do we want to achieve? What is our timeline? What support do we need? Plan a callwith the BAP support team to walk through the BAP Chapter Roadmap and think through your plans.

  5. What is the strategy? BAP Vision • We have a high-energy business vector with active leadership and membership in key states • Business people are engaged, working to solve the crisis in democracy AND save the environment for free enterprise • Chapter leaders are prepared to advocate for the amendment & counter misperceptions about business’ role • BAP chapters support the larger American Promise strategy, especially in the strategic locations needed for Congress to act in 2020-21 • We have a media presence based on credibility • We demonstrate thought leadership by partnering with business educators & universities • We leverage business people as “unlikely champions” of practical solutions and show a non-partisan concern through our actions • Business people in key states know about the 28th Amendment & believe in it • They realize that business is under attack & know that, without the amendment, they cannot compete

  6. What is the strategy? BAP Goals & Chapter Contributions • What do we envision contributing in our region? _______________________ ________________________________________________________________ What region would we want to cover, to start? _________________________

  7. Who can we get on our team? BAP Chapter Workstreams Chapter Leadership 1 Signatures & endorsements 2 Membership & Finance 3 Events & Presentations 4 Media & Communications 5 ACTIVE MEMBERS, SIGNERS & MEDIA MENTIONS

  8. Who can we get on our team? Ideas for our team Chapter Leadership Signatures & Endorsements Membership & finance Events & Presentations Media & Communications • Each workstream is led by a Captain who: • Recruits & organizes their work group • Sets the pace to deliver on workstream milestones • Partners with other Captains & Chapter Leader • Attends most Monthly Captain Calls & Quarterly Workstream Calls • (6-mo minimum commitment requested, 1-year ideal for Chapter Leader) Video Interviews with BAP Captains

  9. WHAT DO WE WANT TO ACHIEVE? Ideas for Action Here are a few ideas as you brainstorm what you want to achieve. • possible Sources of chapter leadership • Your current/former colleagues, classmates, professional network • American Promise Association business liaisons • Local introductions from BAP contacts elsewhere • Local university faculty, alumni & students • Stay-at-home MBAs • Part-time/retired professionals • Key signer/member PROSPECTS • Local business leaders — a mix of C-suite, small business, public, private, local, national • Local business organizations (e.g., Chamber of Commerce, business school alumni associations, Rotary, etc.) • Business professors In local universities/colleges • Business opinion leaders with local or national Impact, or both POTENTIAL EVENT HOSTS • Business Associations • Networking groups (e.g., Young Presidents’ Organization, Women in Technology, Society for Human Resource Management) • Community service organizations (e.g., Rotary, Kiwanis, Lions) • Advocacy groups (e.g., American Sustainable Business Council, Social Venture Network, Small Business Advocacy Council) • Chambers of Commerce • Business schools Alumni associations • Local headquarters of national companies • Members of key lists (e.g., Zicklin Index “Trendsetters”) media outletS • Local/regional publications, broadcast & digital programs for a business audience or more general audience • Your Chapter’s LinkedIn page/group • Professional & business group newsletters • Event sponsor communications vehicles • Which of these apply to our region? ___________________________ • What can we add to these lists? ____________________________________

  10. WHAT DO WE WANT TO ACHIEVE? Our Chapter Goals for Q__ Use the examples to draft your goals and brainstorm strategies for the next 3 months.

  11. WHAT is our timeline? Typical Workstream Actions by Quarter *Available with Enhanced Support. Click here to learn more.

  12. WHAT is our timeline? Our Timeline for Q__ Select the top priority actions to get to your goals, drawing on your ideas on page 10. • When will we have our Monthly Captain Calls? ___________________________ • How can we make them engaging? ____________________________________

  13. What support do we need? BAP Tools & Support Options BAP & Chapter Web Pages Resource Library • Talking Points • Statement of Principle • Digital postcards • Action forms Chapter Planning Workbook FAQ Core Documents Basic Support—available upon chapter application approval, signed agreement & recruiting the first 3 leadership team members Salesforce License w/ pre-loaded contacts for captains, subject to separate agreement Chapter “Hub” with how-to’s & quick links Enhanced Support—available upon collecting $1,000 in membership dues Chapter Logo & Email Address • Which support level makes sense for us now?___________ Catalogue of Printable Materials (available at cost) Strategic Chapter Support • Launch planning • Event support (i.e., logistics, training, video presentations) • Quarterly Workstream Calls For high-impact opportunities • Guest speakers • Facilitated discussions • Event sponsorships Videos & Examples

  14. When you are ready to move forward, please just complete our short online application. • Review and complete our Chapter Application • Enter your information and choose your level of support • Attach your Chapter Workbook • Contact us if you have questions or would like help • Once confirmed, we’ll get you set up and ready to roll! • We’ll contact you to set up a welcome call • We’ll return your Chapter Workbook with all the information you need to access your support (see next page) • This becomes the working plan you can share with your team Chapter Application Get Help 3 Sign up for support *Clickhereto learn more about Enhanced Support.

  15. Chapter reference info *Available with Enhanced Support. Click here to learn more.

  16. Our Team BAP provides a range of support services and access to tools. Please click on the member of the team most related to your area to send an email. Susan Muller BAP Chapter Facilitator Wambui Gatheru AP Outreach Manager Brian Muldoon Director, Digital & Information BAP Web Presence • National website & forms • Chapter web pages Mark Steininger Digital & Information Systems Associate Elizabeth Doty BAP-National Program Leader American Promise Associations BAP Strategic Chapter Support • Chapter launch planning • Speaking & facilitated discussions • Training & coaching for Captains • Introductions & networking • Quarterly workstream calls BAP Chapter Facilitation • Chapter applications & set up • Speaking & sponsorship requests • Event logistics • Introductions & networking • Feedback & ideas BAP Salesforce License (for Captains) Liz Harvey Director, Development 28th Founders Fund Growth Capital Fund

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