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Research and Development Functional Area #4. Department Heads: Daina Lu Karen Tran Omar Albokhari Robbie Cavanagh Xu Han . Agenda. The Challenge Excel Analysis Recommendation Conclusion. The Challenge.
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Research and Development Functional Area #4 Department Heads: Daina Lu Karen Tran Omar Albokhari Robbie Cavanagh Xu Han
Agenda The Challenge Excel Analysis Recommendation Conclusion
The Challenge Based on sales data, which area should R&D focus on in terms of product target, type, maturity, and brand? The Challenge
Sales by Target Excel
Sales by Maturity Excel
Sales by Brand Excel
Sales by Type Excel
Analysis Analysis
Analysis Analysis
Analysis “Top Seller” areas have been declining for the last years Always only one clear best seller Manufacturing records high production costs for accessories ISTD shows extremely high infrastructure costs for product feed Analysis
Recommendation Stop development in accessories Specialize in the production of feed Biggest revenues and profit in: Cats, Youth, NutriVal Feed Recommendation
Conclusion Present decline in top sales figures Stop developmental research on petGRO accessories R&D will focus on producing feed Specifically in the NutriVal line for kittens Conclusion