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Business Model Innovation The Case of the Record Industry. Emilien Moyon, PhD Program Director Global Entertainment & Music Business Associate Professor. What are the most successful music companies/organizations?. #1 challenge Business Model Innovation.
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Business Model InnovationThe Case of the Record Industry Emilien Moyon, PhD Program Director Global Entertainment & Music Business AssociateProfessor
#1 challenge Business Model Innovation
What does the academic literature tell us about business model innovation?
Revenue structure • Cost structure Research on Business Model Innovation(Lecocq & Demi, 2006)
Economic concepts Value creation VS. Value capture
Revenue structure • Cost structure 1. Business Model Optimization
Revenue structure • Cost structure 2. Creating value in alternative activity systems
Revenue structure • Cost structure 3. Redefinition of the scope of activities
Revenue structure • Cost structure 4. New BM
Value creation Less risk More innovation Value capture
Dynamic perspective Number of decisions
Business Model InnovationThe Case of the Record Industry Emilien Moyon, PhD Program Director Global Entertainment & Music Business AssociateProfessor