1 / 4

Chapter 11 Unobtrusive Research

Dive into unobtrusive research methods for studying social behavior without interference. Topics include content analysis, coding, manifest vs. latent content, and historical/comparative analysis.

jshawn
Download Presentation

Chapter 11 Unobtrusive Research

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Chapter 11 Unobtrusive Research Key Terms

  2. Unobtrusive researchMethods of studying social behavior without affecting it. Content AnalysisStudy of recorded human communications.

  3. CodingProcess of transforming raw data into a standardized form. Manifest contentThe visible, surface content.

  4. Latent contentThe underlying meaning of the content. Historical/Comparative analysisInvolves the use of historical methods by sociologists, political scientists and other social scientists.

More Related