1 / 4

- Value Articulation – A Framework for the Strategic Management of Intellectual Property

- Value Articulation – A Framework for the Strategic Management of Intellectual Property. Value Articulation at Dolby Laboratories - a Time-Sequenced Embodiment. - June 22, 2013 -. Holger Ernst WHU – Otto Beisheim School of Management , Germany holger.ernst@whu.edu. James G. Conley

judah
Download Presentation

- Value Articulation – A Framework for the Strategic Management of Intellectual Property

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. - Value Articulation –A Framework for the Strategic Management of Intellectual Property Value Articulation at Dolby Laboratories - a Time-Sequenced Embodiment - June 22, 2013 - Holger Ernst WHU – Otto Beisheim School of Management, Germany holger.ernst@whu.edu James G. Conley Kellogg School of Management, Northwestern University, USA j-conleya@kellogg.northwestern.edu Peter M. Bican WHU – Otto Beisheim School of Management, Germany peter.bican@whu.edu

  2. 1968: Dolby B Type for Consumer Market: exclusive License to KLH Dolby Laboratories Global Patent Appl. as to Priority Date Patent Appl. Value Transportation 1977: Star Wars breakthrough:Dolby Stereo for Prof. Film Sound Market 1966: Dolby A-Type Noise Reduction for Professional Studio Recording 1970 Dolby move into Film Sound Market Value Transference 1970: & DOLBY: 016 Paper goods and printed matter 1966: & & DOLBY System: 009 Electrical + scient. apparatus 1968: 1st B-Type Patent US3631365 1965: A-Type Patent 1973: 2nd B-Type Patent US3846719 1980: 1st C-Type Patent US4490691

  3. Total Revenue in ‘000 USD 1995: Dolby Digital: Move to Consumer “Home” Market 1968: Dolby B Type for Consumer Market: exclusive License to KLH 1982: Dolby Surround- Stereo for Consumer Market 2000: Dolby Headphones for Consumer Market DVD DVD Dolby Laboratories Global Patent Appl. as to Priority Date Patent Appl. Value Translation Value Transportation 1992: Move to Digital: Batman Returns: 1st movie with Dolby SR-D (now: Dolby Digital) Prof. Film Sound 2007: Dolby 3D Digital Cinema Prof. Film Sound 1977: Star Wars breakthrough:Dolby Stereo for Prof. Film Sound Market 1966: Dolby A-Type Noise Reduction for Professional Studio Recording 1970 Dolby move into Film Sound Market 1997: Dolby Digital mandatory for DVD Prof. Recording 1970: & DOLBY: 016 Paper goods and printed matter 2003: Acquisition of Lake Tech. Ltd: developer of Dolby Headphone technology 2009: 009 Computer software platform 038 Providing online telecommunications services, 041 Entertainment services …for interactive online gaming 1999: 009 Electrical& scient. apparatus 1985: DOLBY SURROUND: 009 Electrical + scient. apparatus 1966: & & DOLBY System: 009 Electrical + scient. apparatus 1992: 009 Electrical + scient. apparatus 1978: 009 Electrical + scient. apparatus 1968: 1st B-Type Patent US3631365 1965: A-Type Patent 1995: 009 Electrical + scient. apparatus 1973: 2nd B-Type Patent US3846719 Nr. of Patents featuring “Digital” 1980: 1st C-Type Patent US4490691

  4. Total Revenue in ‘000 USD 1995: Dolby Digital: Move to Consumer “Home” Market 1968: Dolby B Type for Consumer Market: exclusive License to KLH 1982: Dolby Surround- Stereo for Consumer Market 2000: Dolby Headphones for Consumer Market DVD DVD Dolby Laboratories Global Patent Appl. as to Priority Date Patent Appl. Value Translation Value Transportation 1992: Move to Digital: Batman Returns: 1st movie with Dolby SR-D (now: Dolby Digital) Prof. Film Sound 2007: Dolby 3D Digital Cinema Prof. Film Sound 1977: Star Wars breakthrough:Dolby Stereo for Prof. Film Sound Market 1966: Dolby A-Type Noise Reduction for Professional Studio Recording 1970 Dolby move into Film Sound Market 1997: Dolby Digital mandatory for DVD Prof. Recording 1970: & DOLBY: 016 Paper goods and printed matter Total Revenue in ‘000 USD 1999: 009 Electrical& scient. apparatus 1985: DOLBY SURROUND: 009 Electrical + scient. apparatus 1966: & & DOLBY System: 009 Electrical + scient. apparatus 1992: 009 Electrical + scient. apparatus 1978: 009 Electrical + scient. apparatus 1968: 1st B-Type Patent US3631365 1965: A-Type Patent 1995: 009 Electrical + scient. apparatus Explicit Licensing Revenue: 2002 till 2011 1973: 2nd B-Type Patent US3846719 Nr. of Patents featuring “Digital” 1980: 1st C-Type Patent US4490691

More Related