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Vivek Shrivastava. The Story of. Began as a MIT Ph.D. research project Used to provide wireless for graduate students Meraki’s mission is to bring affordable Internet access to the next billion people backed in part by Google and Sequoia Capital. products. Meraki Mini. Meraki Solar.
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The Story of • Began as a MIT Ph.D. research project • Used to provide wireless for graduate students • Meraki’s mission is to bring affordable Internet access to the next billion people • backed in part by Google and Sequoia Capital.
products Meraki Mini Meraki Solar
Revenue Model • Charge for hardware • Successful, not that lucrative • Charge for software • Successful and lucrative
So what is NEW ? • The company is shifting gears, with a new economic model • Provide free service, trap in advertisements • On the lines of, you know,
So what is NEW ? • The company is shifting gears, with a new economic model • Provide free service, trap in advertisements • On the lines of, you know,
Main Discussion Points • Is this model feasible ? • Why/Why not. • Do you think there is a better model suited for their mission. • Are they missing something.