Oracle Application Server Empowers Retail Innovation

2. Lynette LiuSenior Business Development Manager Oracle Corporation

3. Oracle Application Server Helps Retailers Innovate and Differentiate

4. Agenda • Retail Industry Trends • Oracle in Retail • Oracle Application Server in Retail • Oracle retail partner presentation: Tomax • Q&A

5. What is the Retail Value Chain? DCs & Warehouses Finished Goods Suppliers Raw Materials Contract Mfgrs Consumer Stores Customers Business

6. Industry Transformation Today Tomorrow • Push: retail buyer-centric product offerings • Reactive financial decisions based on latent information • Fragmented sourcing and purchasing processes • Low associate satisfactionand empowerment • Manual, slow warehouse and transportation management • Pull: product selection basedon customer demand • Automated, data-driven financial process optimization • Collaborative, consolidated sourcing and procurement • High employee productivityand retention • Streamlined logistics planning and execution

7. Oracle Solutions for Retail • Leverage An Integrated, Consolidated Information Infrastructure • Ensure Corporate Visibility & Consistent Internal Controls • Optimize Real Estate & Facilities Investments • Differentiate Through Employee Empowerment & Productivity • Collaboratively Share Real-Time Information with Vendors • Attract & Retain Profitable Customers

8. Oracle Application Server for Retail • Leverage An Integrated,Consolidated Information Infrastructure • Ensure Corporate Visibility & Consistent Internal Controls • Optimize Real Estate & Facilities Investments • Differentiate Through Employee Empowerment & Productivity • Collaboratively Share Real-Time Information with Vendors • Attract & Retain Profitable Customers • Manage IT investments in a highly cost-effective and efficient manner

9. Application Development Web Services J2EE Applications EnterpriseIntegration Business Intelligence Portals Wireless

10. Application Deployment Performance Availability Caching Systems Management Scalability User /Security Management

11. Oracle Application Server 10g • Next generation of Oracle’s award-winning application server – follow-on to Oracle9i Application Server • Focus on grid computing • Scientific grids existed as means to pool computing resources to solve one big problem • Enterprise grids focused on reducing information technology costs while providing the capability to add server and storage capacity quickly

12. Benefits of Grid Computing Challenge Changing business needs require flexible infrastructure Costs need to be reduced while maintaining quality of service Protect existing investments while achieving rapid return on new investments • Grid Computing Capability • Policy-based workload management to shift resources where needed • High availability features to improve reliability of apps running on grid • Use of inexpensive servers / storage • Enterprise Manager 10g / Grid Control single console to manage all nodes in grid infrastructure • Existing enterprise apps are enabled to share resources on demand • A2A, B2B and Web services integration in one product

13. Retail ISVs supporting Oracle Application Server 10g

14. Oracle’s Retail Customers

15. Oracle announces 10g (Sept. 2003) • Oracle announces broad support for 10g among ISVs (Sept. 2003) • Leading retail ISVs use Oracle9i Application Server to help retailers lower technology costs (June 2003) A N N O U N C E M E N T

16. Tomax retail.net

17. Q & Q U E S T I O N S A N S W E R S A

18. Next Steps…. • Recommended sessions • 40059: Grid Computing for Oracle Application Server 10g, Sept. 9, 8:30am • 40187: First Steps with Grid and Oracle Application Server 10g, Sept. 9, 5:00pm • Relevant web sites to visit for more information • Oracle Technology Network: http://otn.oracle.com • Tomax: http://www.tomax.com

20. Reminder – please complete the OracleWorld online session surveyThank you.