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Digital marketing enables you to utilize various online platforms to reach out and communicate with your target audiences such as social media, online marketing, mobile marketing, search engines and e-mail marketing. Krishiv Academy of Digital Marketing provide you with the essential knowledge and skills required to plan, implement and monitor effective digital marketing campaigns. Learn how to plan, implement and monitor effective digital marketing campaigns using tools such as SEO, PPC, online advertising, e-mail marketing and social media. Digital metrics, regulation and codes of practice are also covered.
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Significance of Learning SEO from industry experts Search Engine Optimization is not any more about creating inbound links. Frequent updates in Google algorithm bring huge development in seo practices. An ideal SEO expert would be the one updated with latest updates. Here are few recent updates: Google Penguin 4 and local listing optimization update “possum”. What effect will this latest update bring? Websites with spammy links will be penalized. Can you analyze which link is negative and going to hurt your website ranking? www.kadm.in
Penguin 4.0 Tips for learners: Step 1: Traffic Fluctuation Analysis Step 2: Anchor Diversity Step 3: Back Link Profile Review Step 4: Follow vs. No-Follow Links Step 5: Link Velocity Step 6: Authority and Trust Flow Step 7: Continual Monitoring www.kadm.in
Search Engine Marketing Google AdWords is an online advertising service given by google to advertisers to display advertisement on its own network and partner networks. Advertiser need to pay only when someone clicks on ad to visit website, or any other call to action button. Google AdWords helps in bringing new visitors to website, grow online business and engage customers. . www.kadm.in
Topics include: • How to Create a PPC Campaign• Implementing Your PPC Budget • Targeting Your Advertising • Measuring & Managing Your Campaigns www.kadm.in
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