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Nazza Vicky Ching Hong Ravi. Customer-Satisfaction Strategy. Differentiation Strategy. Environmental/Climate Change Strategy. S T A G I N G A R E N A V E H I C L E E C O N O M I C D I F F E R E N T I A T O R S. T A G I N G. 8 more properties in China by 2015
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Nazza Vicky Ching Hong Ravi
Customer-Satisfaction Strategy Differentiation Strategy Environmental/Climate Change Strategy
S T A G I N G A R E N A V E H I C L E E C O N O M I C D I F F E R E N T I A T O R S
T A G I N G • 8 more properties in China by 2015 • Double room key by 2016
E H I C L E • Corporate Social Responsibility • Innovation
C O N O M I C • Economies of Scale • Vertical Integrated Business • Price = Quality & Experience