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What can we learn from analytics and shop stats?. Where traffic is coming from When is the most busy time of day/week for traffic to visit your shop What items or shop sections attract the most traffic What kind of keywords people type in a search engine or Etsy to arrive at your shop
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What can we learn from analytics and shop stats? • Where traffic is coming from • When is the most busy time of day/week for traffic to visit your shop • What items or shop sections attract the most traffic • What kind of keywords people type in a search engine or Etsy to arrive at your shop • How long people stay in our shops and if they click around. (bounce rate)
What country your views are coming from • Are your marketing and advertising efforts paying off
Holiday SEO Strategy • Grab buyers attention • Stand out from the crowd • Get more traffic • Make more sales! • Not lose SEO and Google Rank
The 4 Steps • Create a shop section were your holiday sale items • Create new items for your section • Move existing items to this section • Promote your section and specific items
Will it make sense on Google? <meta name="description" content="Looking for Holiday Sales? Check out our selection of Holiday Sales at handmadeologybiz's Shop on Etsy" >
Changing your listing • Leave the title alone!!!!! • Add tag • Add the keyword to your description
Promote You Shop Section!!! • Facebook • Twitter • Bookmark it • Blog