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Exhibition Marketing Ideas. Simple, Social Travel Website. Four Corners Trailer. Different Playful Not taking itself too seriously Connect with our target audience - fun-loving holiday makers. Augmented Reality Postcards. Set of Four Collectible glossy Postcards
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Four Corners Trailer • Different • Playful • Not taking itself too seriously • Connect with our target audience - fun-loving holiday makers
Augmented Reality Postcards • Set of Four Collectible glossy Postcards • View on four corners website to discover four awesome and unique holiday destinations • Limited fifth postcard – if you find you win a prize
Advergames • Posted on production website • Simple but addictive game • Image of landmark – type answer in • Search Four Corners to find any answers
Merchandise • Keyrings – globe • Pens – orange branding • Goody Bags – with four corners address and branding
Exhibition Stand • Holiday Theme • Giant Map • Visitors can write a review of a holiday destination and stick it on the map for all to see • We will add to Four Corners later • Demonstration video playing in background (no audio)
Exhibition Stand • Props • Blow up 3D globe • Palm trees • Imitation sand (coloured paper) • Holiday themed music • Laptops with Four Corners website running • Webcams available so that visitors can upload their own video reviews
Exhibition Stand • Competition • Either encourage people to leave review or • Based on knowledge – use skyline (eg tallest building)