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If you are looking for salon marketing strategies to grow your salon business, you can work on the below listed 6 salon marketing ideas. Check these easy, tried-tested and effective salon marketing ideas. for more: https://www.mydigisalon.com/blog/salon-marketing-ideas/
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6 SALON MARKETING IDEAS www.mydigisalon.com
1. Get Your Spa or Salon Listed On OnlineDirectories This is the reason why your brand should pop up in search results like google my business, yelp( this is really important, make sure you have an account on Yelp with good ratings), and other social media platforms like Facebook, Instagram etc. with a businessprofile.
2. Form Partnerships with Other Local Businesses In order to get new clients and enhance your beauty salon marketing strategies, form new alliances with local businesses with similar offerings. Eg. buy dinner, get a haircut free or movie freeetc.
3. Offer Referral Discounts Referral discounts and offerings are a great way to retain old customers and at the same time acquire newones. You can even work with local businesses for referral schemes. E.g. refer 1 get 20% off, these offers are really lucrative and will surely get you good on foot traffic in yoursalon.
4. Loyalty Programs or PunchCards For your loyal and recurring clients make sure that you have an ongoing loyalty card or offer at all times. It will help you build a good rapport with them and they will keep visiting. E.g. hair spa free after 4transactions.
5. Salon Promotions that Works Customers love offers and discounts. Offers like first time visit, last-minute specials or monthly on house discounts or yearly visits etc. You can give clients offers when they first visit or during any time slot when the traffic is lowetc.
6. Share Your Promotions on SocialMedia If you have a running promotion or offer, do not forget to list out on Facebook and Instagram. Even if you put a story and your reach is organic, make sure youdoit. It will give the vibe that it is an exclusive offer for your social mediafollowers.
Conclusion We are sure that the above mentioned steps will help you get a basic idea about salon management and unique salon serviceideas. It will help you in retaining your customers and at the same time acquiring the newones. You just need to make sure your brand language and visualization is consistent and resonates with yourgoal.
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