Financial viability workgroup

1. Financial viability workgroup NAASF Joint Committee Meeting June 15, 2010 Sarah Hines

2. Team Members & Timeline Kickoff Meeting: Scheduled for August 2 & 3, 2010 * External Expertise / Pro-bono consultants

3. Enhanced Financial Viability Equals… How do we achieve this at a Landscape Scale?

4. A Magnet to Engage Landowners Landscape Scale Plan Increase revenues, decrease costs, enhance perceived value for each unique landowner type • Woodland Retreat • Beauty • Recreation • Biodiversity • Privacy • Supplemental Income • Investment/Income • Forest Health • Taxes • Working the Land • Productivity • Recreation • Investment/Asset • Forest Health • Taxes • Uninvolved • Little interest • Heirs, aesthetics, privacy Source: www.engaginglandowners.org

5. What do we mean by enhancing financial viability? Increasing revenues, decreasing costs, enhancing perceived value to… • Compensate private landowners for the public benefits that their land provides • Relieve pressure from economic pinchpoints • Create “no-brainer” incentives to keep forests as forests • Create incentives to join landscape-level conservation efforts $ Cover cost of ownership? $$$ Generate a profit? $$$$ Approach opportunity costs? $$ Cover cost of ownership & management?

6. Deliverables • To be determined by the team, pursuant to our kickoff meeting • Strategies, products, and tools: • Customizable to socially-constructed landscapes • Developed to reach & speak to appropriate target audiences

7. Questions, ideas, suggestions?shines@fs.fed.us