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Effective Fundraising Strategies for Nonprofits: A Comprehensive Guide

This comprehensive guide provides insights on fundraising strategies, grant proposal writing, and cultivating donor relationships. Learn how to prepare, engage donors, and mobilize resources to support your cause effectively.

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Effective Fundraising Strategies for Nonprofits: A Comprehensive Guide

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  1. FUNDRAISING Organizational Fundraising The National Democratic Institute

  2. WELCOME • Introductions • Ground rules • Ice breaker exercise

  3. OBJECTIVES • To identify possible fundraising strategies • To know how to write a grant proposal • To understand how to cultivate donor relationships

  4. TOPICS • Preparation • Fundraising strategy • Proposal writing

  5. BEFORE YOU GET STARTED • Commit to your cause • Engage donors in • your cause • Ask Photo: Leon Brooks

  6. PREPARATION • Know your environment • Identify your community resources • Develop a fundraising plan • Mobilize volunteers Don’t start writing a funding proposal before you have done the necessary research, thinking and planning!

  7. TOOLS • Proposals • Phone calls • Events • Online • Others Photos: Petr Kratochvil/Nemo (Pixabay)

  8. GRANT PROPOSALS Photo: Håkan Dahlström

  9. WHY ARE YOU WRITING A FUNDING PROPOSAL? The chief purpose of a funding proposal is persuasion, NOT description. • Remember: • Relationships are key • Initial rejection should not end your fundraising efforts

  10. EXERCISE: PERSUASION

  11. KNOW YOUR DONOR • Goals and concerns • Packaging • Personal contact

  12. KNOW YOURSELF • Organizational identity • SWOT analysis • Track record Photo: Samantha Steele

  13. PROPOSAL WRITING • CROP: • Context • Relevance • Objectives • Process Photo: jmgphoto

  14. DO’S AND DON’TS

  15. DO’S AND DON’TS

  16. JUST THE BEGINING Photo: Trey Ratcliff

  17. CONCLUSION • Various strategies for fundraising • Proposal writing • Know the donor/Know your org • CROP • Questions? • Feedback?

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