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What is Social Network Analysis?. Structural Intuitions:. Alex Bavelas—Productivity, Leadership and Morale Torsten Hagerstrand—Information & Space Elizabeth Bott—Support and Control Peter Blau—Homophily Mark Granovetter—Social Organization. Bavelas’ Centrality. Bavelas’ Apparatus.
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Structural Intuitions: • Alex Bavelas—Productivity, Leadership and Morale • Torsten Hagerstrand—Information & Space • Elizabeth Bott—Support and Control • Peter Blau—Homophily • Mark Granovetter—Social Organization
The greater the centrality: • The faster the solution • The fewer errors • The lower the morale
Structural Intuitions: • Alex Bavelas—Productivity, Leadership and Morale • Torsten Hagerstrand—Information & Space • Elizabeth Bott—Support and Control • Peter Blau—Homophily • Mark Granovetter—Social Organization
Census data on the spread of an innovation in space • Wave-like patterning • Assumed pair-wise process • Distance/decay in contact • Estimated by addresses of brides and grooms Hagerstrand—Spatial Diffusion
Structural Intuitions: • Alex Bavelas—Productivity, Leadership and Morale • Torsten Hagerstrand—Information & Space • Elizabeth Bott—Support and Control • Peter Blau—Homophily • Mark Granovetter—Social Organization
Loose Knit Tight Knit Bott: Support and Control
Loose Knit Tight Knit Bott: Support and Control
Structural Intuitions: • Alex Bavelas—Productivity, Leadership and Morale • Torsten Hagerstrand—Information & Space • Elizabeth Bott—Support and Control • Peter Blau—Homophily • Mark Granovetter—Social Organization
Structural Intuitions: • Alex Bavelas—Productivity, Leadership and Morale • Torsten Hagerstrand—Information & Space • Elizabeth Bott—Support and Control • Peter Blau—Homophily • Mark Granovetter—Social Organization
Graph Ordered pair: G = <A, R>
Symmetric If <a1 , a 2> R then <a2 , a 1> R For all A, if a1 R a 2then a2 R a 1
Nonsymmetric • For at least 1 element in A, a1 R a 2 anda2 R a 1 • For at least 1 element in A, a1 R a 2 anda2 ~R a 1
Binary 1922 Almack Valued 1999 Brewer & Webster
Existing Records 1986Breiger & Pattison Subjects’ Reports 1992Fagan 1999Brewer & Webster
Systematic Observation 1988Freeman, Freeman & Michaelson Recording Devices 2004Bulkley & van Alstyne
Experimental Manipulation 1951Leavitt Ethnographic Notes 1956Bott
Free Listing 1999Brewer & Webster Forced Choice 1999Brewer & Webster
Card Sorts 1988Freeman, Freeman & Michaelson Spatial Tasks 1994Freeman
Reports about Self 1922Almack Reports about Everyone 1987Krackhardt
Systematically Compared 1976Killworth & Bernard