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Stand Still At Your Own Risk. Cheryl Ainoa SVP Platform Engineering, Intuit. Keeping Pace With Technology Disruptions. 1984-94. 1994-04. 2004-2014. Solving the Customer Problem. Have deep customer empathy. Keep one eye on the future. 1. 2. Have deep customer empathy.
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Stand Still At YourOwn Risk Cheryl Ainoa SVP Platform Engineering, Intuit
Keeping Pace With Technology Disruptions 1984-94 1994-04 2004-2014
Have deep customer empathy Keep one eye on the future 1 2
Walk in Your Customers’ Shoes Don’t rely on surveys and phone conversations – observe your customers in their environment. Include them in your brainstorm – they have great ideas. Drink your own champagne – use your own product frequently. Diversity in your teams – your customers are diverse; the teams building the products must be as well. Experiment early with your customers. 1 2 3 4 5
Have deep customer empathy Keep one eye on the future 1 2