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Ludmila Naumova Caspian Telecoms, 18 -19 April 2013, Istanbul . Fostering growth through innovation. Emergency.lu. Play movie. Trends & Challenges. A Converging World. Broadband. Broadcast. Satellite. Ubiquitous Efficient Flexible Scalable . Your N eeds. What we offer.
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LudmilaNaumova Caspian Telecoms, 18 -19 April 2013, Istanbul Fostering growth through innovation
Emergency.lu Play movie
A Converging World Broadband Broadcast Satellite • Ubiquitous • Efficient • Flexible • Scalable
Space segment availability 99.9998266%
Case 1 Aeronautical
Aeronautical: Situation • Presence of large captive audience with free time • Always-on expectations: “must have” for passengers • Rise of budget airlines: need for greater distinction and offering • Improving business model
Aeronautical: Market • Development of smaller and cheaper FSS antennas • 3 segments: private aviation, commercial & government/military • Close to 55,000 aircraft identified • Majority of revenue to come from Ku-band and HTS • 14% CAGR for Ku-band until 2021 Ku & HTS are used for broadband and are predicted to generate larger and faster growing revenues.
Case 2 Maritime
Maritime: Situation • Higher bandwidth • VSAT (FSS) preferred • Smaller antenna • Real time data • Services
Maritime: Market • Small, medium sized ships and coastal vessels • VSAT is where the growth is • 55% of maritime communication market in 2021 • 29,000 VSAT terminals in 2021 • 12% CAGR for VSAT terminals from 2011-2021 Wholesale maritime service revenue in US$ in millions DRAFT *Source: Euroconsult, 2012
Case 3 Global Occasional Use
Occasional Use: Market • Variety of market segments • Large events including sports, entertainment, political events • Restoration capacity • Many opportunities
Case 4 Broadband
Case 5 SAT>IP
SAT>IP: Situation • Changing TV viewing habits • TV screen is the mainstay in viewing TV content • Increasingly being complemented by an array of new devices • Need to deliver high quality broadcast to these devices +
SAT>IP: Market Working with industry to create SAT>IP ecosystem April 2012 Sat>IP unveiled Nov 2012 SAT>IP converters sold in Germany 2011 2013 & beyond 2012 H2 2011 Concept & prototypes Jun 2012 First certified Sat>IP equipment • 2013 onwards • Roll out SAT>IP to other markets
Case 6 Ultra HD
HD: Market HD factually becoming broadcasting standard Increase in HD Channels in Europe Increase in Image Quality • MPEG-2: ca. 80 Mbit/s • MPEG-4: ca. 40 Mbit/s • HEVC: ca. 20 Mbit/s UHD • MPEG-2: ca. 19 Mbit/s • MPEG-4: ca. 10 Mbit/s • HEVC: ca. 5 Mbit/s HD • MPEG-2: ca. 4 Mbit/s • MPEG-4: ca. 2 Mbit/s • HEVC: ca. 1 Mbit/s SD Source: Euroconsult
Ultra HD: Situation • 120 major Ultra HD movies produced to date • Sports events are being tested for Ultra HD • Ultra HD cameras becoming affordable • More broadcasters are planning for Ultra HD
Ultra HD: Market SES to provide Ultra HD demo services in HEVC technology Ultra HD SES and Sony broadcast live transmission of Ultra HD content Ultra HD displays start appearing from major manufacturers and panel producers 2016 2013 IBC 2012 First Ultra HD display from Toshiba 2012 2011 First live relay of a UnnHDTVprogrammeby NHK • We are pioneering standards and technologies to: • Define a new efficient transmission code • Develop interfaces capable of Ultra HD • Develop new Set-Top-Boxes and affordable TV screens 2006
Case 7 O3b
O3bValue proposition • MEO: 8,000km altitude • MEO enables fiber-like latency connections via satellite.
Driving efficiencies at every opportunity Improved Link Budget Tools
Conclusion Fostering your growth through our innovation.