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Directives on Suppliers Side for Efficient Joining to the eMarket

Directives on Suppliers Side for Efficient Joining to the eMarket. Brigita Gajšek, MSc. e-Commerce Manager , Alpos, Slovenia brigita.gajsek@alpos.si. Company: ALPOS Metal Furniture and Equipment Manufacturing L td., 

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Directives on Suppliers Side for Efficient Joining to the eMarket

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  1. Directives on Suppliers Side for Efficient Joining to the eMarket Brigita Gajšek, MSc. e-Commerce Manager, Alpos, Slovenia brigita.gajsek@alpos.si Company:ALPOS Metal Furniture and Equipment Manufacturing Ltd.,  Address: Ulica Leona Dobrotinška 2, SI 3230 Šentjur pri Celju Telephone:++386 (0)3 74 63 100 http://www.alpos.si Core Business Activities: - the production of steel pipes of various cross-sections and pipe-production tools,  - the production of various types of metal furniture for home, catering and public places, - the production of household and reform aluminium ladders and boxes- consulting, design, production and installation of shop interiors, warehouses, kindergartens, bars and restaurants. 

  2. Definition of eMarkets • B2B eMarket is a virtual place where buyers and suppliers meet to exchange information about the product and service offerings and to negotiate and carry out the business transactions. • eMarket services support the exchange of large amounts of data about supply and demand between buyer and seller

  3. Why eMarkets? (1) eMarkets enable: • Aggregating together a large number of buyers and sellers, • Matching buyers and sellers to negotiate prices on adynamic and real-time basis, • Ensuring trust among participants by maintaining neutralposition (checking companies), • Facilitating market operations by supporting certain transaction phases.

  4. Why eMarkets? (2) eMarkets give support to certain transaction phases: • Catalogue maintaining, • Negotiations, • Auctions, • Contracting, • Logistics, • Payments, • Legal, • Consulting, • …

  5. Advantages and disadvantages On line auctions are often impose to Sellers On line auctions are often impose to Sellers Buyers lower prices Buyers lower prices Data exchange is not completely electronic yet Data exchange is not completely electronic yet Legislation Legislation Trust Trust ? ? Less intermediate Bigger self-confidence Long term contracts Safety Safety Faster from inquiry to contract Sellers must be able to deliver goods Company size does not matter Sellers must be able to deliver goods Faster on new markets Lower cost ? More stable production processes New ideas based on inquiries Quick market Test

  6. And again: Why eMarkets? e-markets objectives (ll) objectives (l) Reduce stock on final products Sell more than yesterday Faster from inquiry to contract Less intermediate more effective advertising at lower cost New markets Seller

  7. ResearchObjective Answer on question: “When can we say: This company is ready for successful entering the eMarket as Seller .” (informatic and organizational point of view) Articles, internet, Best practices, interviews, questionnaires. Focus: SME

  8. Basic terms for registration Small Business Development Centre • Internet access and browser • Person who can work with internet and understands English language • Company sells own products • Company has experience with exporting • Top management approves activities on eMarket Comfirmed by a Group of companies with experience

  9. Project Small Business Development Centre OBJECTIVES: • push eMarkets closer or in SME’s • inform SME’s about eMarkets • create list of literature, articles, best practices • Work with small group of SME’s (12) TEAM: • PCMG as coordinator • 3 researcher • 12 SME’s from Slovenia

  10. Questionnairy for project members Importance of some factors which could influence on more or less successful entering the eMarket • Questionnaire • Enterprises: • 3 BIG (registrated on eMarket, with experience) • 12 SM(registrated on eMarket, without experience) • Top manager • Purchasing manager • Sales manager • IT manager

  11. (5) • selling on eMarket is a continuous process • enterprise is open for new business partners • Top management approves activities (4,7) • Work on eMarket is daily organized • Educated employers • e-catalog • eMarket is picked up carefully with consideration • Globaly oriented selling (4,3) • Quality certificates • Use of faster access to internet • Website (4) • Certificates that product is safety • Own IT specialist who speaks English (3,3) • Trade mark (3) • Small enterprise • Big enterprise VERY IMPORTANT Results Importance of some factors which could influence on more or less successful entering the eMarket NOT IMPORTANT

  12. At the end Searching for new business partners in longer period of time will bring good results only if it will be supported by top management. For successful selling on eMarkets own Trade Mark and size of the enterprise are not crucial factors. To get the best results it is needed to educate employers, to daily plan activities on eMarket and to acquire quality and safety certificates.

  13. Shaping the strategy for successful Entering the eMarket education, informing to employers Care for published data Active work Registration eMarket is picked up carefully with consideration 5 basic terms for registration Top Management support

  14. Thank you!

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