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TLC Monthly Webinar for Tutor Coordinators. March 19, 2013 10:00am – 11:00am Tutor Motivation and Retention. https://sas.elluminate.com/m.jnlp?sid=2011455&password=M.4B4792F388C99A7F8AF050786688AB. Agenda. Review of use of webinar platform, Collaborate Updates
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TLC Monthly Webinar for Tutor Coordinators March 19, 2013 10:00am – 11:00am Tutor Motivation and Retention https://sas.elluminate.com/m.jnlp?sid=2011455&password=M.4B4792F388C99A7F8AF050786688AB
Agenda • Review of use of webinar platform, Collaborate • Updates • Tutor Motivation and Retention • Sharing • Next webinar • April 16, 2013, 10:00 – 11:00 am • Evaluating Tutors, Tutor PD Plans, Monitoring Tutor PD https://sas.elluminate.com/m.jnlp?sid=2011455&password=M.D184036AAECFB53591DE4DE2A4A55C
Navigation of Collaborate • To talk… • To type… • To note approval, etc… • Raise hand… • Yes/no
Updates for Tutor Coordinators • Reminder • First to contact Kim with intentional error in Agency PD Report will receive headset
Tips from Bonnie O’Neill, Tutor Coordinator, (WELL) CSPCD, Temple University
1. Search within a 10 mile radius; do a Google search of the following: • Business associations • Banks • Police/Firemen • Schools (don't just look for retired teachers - a lot of currently employed teachers are interested in volunteering) • Churches • Local small businesses • Libraries • Local community groups; i.e.. knights of Columbus; concerned black men; young professional groups, etc. • Etc. **Visit these places and put together a small presentation to pitch to them.
1. Search within a 10 mile radius; do a Google search of the following: • Business associations • Banks • Police/Firemen • Schools (don't just look for retired teachers - a lot of currently employed teachers are interested in volunteering) • Churches • Local small businesses • Libraries • Local community groups; i.e.. knights of Columbus; concerned black men; young professional groups, etc. • Etc. **Visit these places and put together a small presentation to pitch to them.
2. Post flyers/ links on/at the following: • Libraries • Organization website • If possible create a "volunteer" button to lead to an online form directly from the we site. The form an e set up to be sent to your email and the link to your organization's website can now be a recruitment tool for you and a marketing technique for the org. • Idealist.org • Craigslist.com • Volunteer recruitment sites (you can Google these) • Local super markets • Colleges • Be mindful of the upcoming requirements for a bachelors degree; graduate programs might be a better target • Churches • Etc.
3. Host a networking night: • Each current tutor and staff of the organization bring one or two people to network with the others, but also to be introduced to the great opportunity you are offering for them to be involved in the community through tutoring.
4. Recruit through your women tutors • Women have a wonderful way of encouraging others to get involved in a good cause. • Women may be able to recruit men easier then you can; men tend to respond to someone yet know, someone they already trust more than they do a stranger
5. Don't be afraid to make "the big ask" • We require a lot of time and energy from our tutors, which can sometimes scare a new potential tutor away. • Please don't let this prevent you from making the "big ask"; don't scale down the requirements or try to bid to the potential tutor through what they have to offer. • We ask a lot of our tutors because our learners deserve all of it and more. By keeping the requirements in tack and being true to the needs of your learner, you are emphasizing the importance of the volunteer position and the impact the work of the volunteer can have on the learner. • The "big ask" is also important in maintaining the legitimacy of your program services and the organization. Just think... The learners ask a lot from us and we rise to the occasion; let's not prevent our volunteers from having the opportunity to rise to the occasion to be an influential part of our process too!
6. Make your face known in the community. • By getting out and sharing your story, you put a face with the request... This has a bigger impact than most people realize. • Take learners with you to recruitment opportunities. No one tells their story quite as well as they do themselves!
** Be excited, stay positive & ask for support at any point you need**Good Luck!!!
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Know Your “Product”
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Know Your “Product” • Be sure your product – your volunteer opportunities – are truly integral to achieving your agency’s purpose.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Know Your “Product” • Be sure your product – your volunteer opportunities – are truly integral to achieving your agency’s purpose. • Prepare job descriptions which clearly delineate volunteer tasks.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Know Your “Product” • Be sure your product – your volunteer opportunities – are truly integral to achieving your agency’s purpose. • Prepare job descriptions which clearly delineate volunteer tasks. • Acquaint yourself thoroughly with each volunteer opportunity, including its purpose, responsibilities, and what the value of the experience is for the volunteer.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Create a Clear Path to Your Door
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Create a Clear Path to Your Door • Put together a procedure including recruitment campaign, screening process, training and placement, in that order.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Create a Clear Path to Your Door • Put together a procedure including recruitment campaign, screening process, training and placement, in that order. • Don’t start recruiting volunteers until you are ready to move them right into your screening and training procedure.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Create a Clear Path to Your Door • Put together a procedure including recruitment campaign, screening process, training and placement, in that order. • Don’t start recruiting volunteers until you are ready to move them right into your screening and training procedure. • Don’t let poor “customer service” ruin your recruitment efforts. A large number of volunteers report lack of response from organizations as the reason they do not volunteer. Answer initial phone calls within 24 hours.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Make Your Recruitment Message “User Friendly”
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Make Your Recruitment Message “User Friendly” • Compose a message which answers the volunteer’s unspoken question: “Why should I volunteer for you?” not your question “Why you should volunteer for us.” Consider involving happy volunteers in the composition of your message.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Make Your Recruitment Message “User Friendly” • Compose a message which answers the volunteer’s unspoken question: “Why should I volunteer for you?” not your question “Why you should volunteer for us.” Consider involving happy volunteers in the composition of your message. • In your message, answer other typical questions new recruits ask: “What will I be doing? How often and when? Where?
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Make Your Recruitment Message “User Friendly” • Compose a message which answers the volunteer’s unspoken question: “Why should I volunteer for you?” not your question “Why you should volunteer for us.” Consider involving happy volunteers in the composition of your message. • In your message, answer other typical questions new recruits ask: “What will I be doing? How often and when? Where? • Reassure volunteers that they will be trained and that you will stand behind them and support them.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Make Your Recruitment Message “User Friendly” • Compose a message which answers the volunteer’s unspoken question: “Why should I volunteer for you?” not your question “Why you should volunteer for us.” Consider involving happy volunteers in the composition of your message. • In your message, answer other typical questions new recruits ask: “What will I be doing? How often and when? Where? • Reassure volunteers that they will be trained and that you will stand behind them and support them. • Avoid “red flag” words such as “need” and “desperate” that scare volunteers away.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Make Your Recruitment Message “User Friendly” • Compose a message which answers the volunteer’s unspoken question: “Why should I volunteer for you?” not your question “Why you should volunteer for us.” Consider involving happy volunteers in the composition of your message. • In your message, answer other typical questions new recruits ask: “What will I be doing? How often and when? Where? • Reassure volunteers that they will be trained and that you will stand behind them and support them. • Avoid “red flag” words such as “need” and “desperate” that scare volunteers away. • Be honest. Truth in advertising counts!
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Get to Know Your Market
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Get to Know Your Market • Acquaint yourself with all the ways you can get the word out.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Get to Know Your Market • Acquaint yourself with all the ways you can get the word out. • Keep informed of your “competition” and how they compete with you successfully.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Advanced Volunteer Recruitment
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Advanced Volunteer Recruitment • Decide who your ideal volunteer is, then use what you know of their personalities and interests to compose a message tailored to them.
Basic Steps in Volunteer Recruitment 1997 Cyber VPM.com Advanced Volunteer Recruitment • Decide who your ideal volunteer is, then use what you know of their personalities and interests to compose a message tailored to them. • Although you should still recruit to the general public (using general resources), use what you know of your “ideal volunteer” to target your marketing.
Suggestions from Peers • Public service announcement, Freebie on cable access on TV
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S.
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey • Websites such as idealist.org – specialize in non-profit positions, Facebook and Craigslist
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey • Websites such as idealist.org – specialize in non-profit positions, Facebook and Craigslist • Post flyers at local libraries and community college campuses, area businesses, libraries and community buildings
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey • Websites such as idealist.org – specialize in non-profit positions, Facebook and Craigslist • Post flyers at local libraries and community college campuses, area businesses, libraries and community buildings • Letters to churches, retirees of School District and selected businesses
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey • Websites such as idealist.org – specialize in non-profit positions, Facebook and Craigslist • Post flyers at local libraries and community college campuses, area businesses, libraries and community buildings • Letters to churches, retirees of School District and selected businesses • Paycheck stuffers announcing Tutor Training dates
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey • Websites such as idealist.org – specialize in non-profit positions, Facebook and Craigslist • Post flyers at local libraries and community college campuses, area businesses, libraries and community buildings • Letters to churches, retirees of School District and selected businesses • Paycheck stuffers announcing Tutor Training dates • Speak to Rotary, Kiwanis, Women’s club, Friends of Library, local Chamber of Commerce, etc
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey • Websites such as idealist.org – specialize in non-profit positions, Facebook and Craigslist • Post flyers at local libraries and community college campuses, area businesses, libraries and community buildings • Letters to churches, retirees of School District and selected businesses • Paycheck stuffers announcing Tutor Training dates • Speak to Rotary, Kiwanis, Women’s club, Friends of Library, local Chamber of Commerce, etc • Representatives to volunteer fairs at local colleges, mall and YMCA
Suggestions from Peers • Public service announcement, Freebie on cable access on TV • Advertising in local newspapers – about agency and trainings • Referrals by word of mouth through family and friends, personal referrals from board members, teachers, adjuncts and staff • Contact local volunteer tutor organizations and post on local volunteer community wide website • Tried to recruit volunteer tutors from our former students who graduated from colleges in the U.S. • Notice on our website under the Join Our Team section, Tutor Tab which provides information and requests completion of a Volunteer Interest Survey • Websites such as idealist.org – specialize in non-profit positions, Facebook and Craigslist • Post flyers at local libraries and community college campuses, area businesses, libraries and community buildings • Letters to churches, retirees of School District and selected businesses • Paycheck stuffers announcing Tutor Training dates • Speak to Rotary, Kiwanis, Women’s club, Friends of Library, local Chamber of Commerce, etc • Representatives to volunteer fairs at local colleges, mall and YMCA • Special events, including our own fundraisers, community/volunteer/senior fairs, and events at local colleges