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Managerial Aspects of Enterprise Risk Management. David L. Olson University of Nebraska-Lincoln Desheng Wu University of Toronto; University of Reykjavik. Risk & Business. Taking risk is fundamental to doing business Insurance Lloyd’s of London Hedging Risk exchange swaps
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Managerial Aspects of Enterprise Risk Management David L. Olson University of Nebraska-Lincoln Desheng Wu University of Toronto; University of Reykjavik
Risk & Business • Taking risk is fundamental to doing business • Insurance • Lloyd’s of London • Hedging • Risk exchange swaps • Derivatives/options • Catastrophe equity puts (cat-e-puts) • ERM seeks to rationally manage these risks • Be a Risk Shaper
Risk Reduction StrategiesC.S. TangJournal of Logistics: Research and Applications 9:1 [2006] 33-45 • Identify different types of risk • Estimate likelihood of each event • Assess potential loss from major disruption • Identify strategies to reduce risk Finland 2010
Another viewSlywotzky & Drzik, HBR [2005] • Financial • Currency fluctuation • DEFENSE: Hedging • Hazard • Chemical spill • DEFENSE: Insurance • Operational • Computer system failure • DEFENSE: Backup (dispersion, firewalls) • New technology overtaking your product • ACE inhibitors, calcium channel blockers ate into hypertension drug market of beta-blockers & diuretics • Demand shifts • Gradual – Oldsmobile; Rapid - Station wagons to Minivans Finland May 2010
Technology Shift • Loss of patent protection • Outdated manufacturing process • DEFENSE: Double bet • Invest in multiple versions of technology • Microsoft: OS/2 & Windows • Intel: RISC & CISC • Motorola didn’t – Nokia, Samsung entered Finland May 2010
Brand Erosion • Perrier – contamination • Firestone – Ford Explorer • GM Saturn – not enough new models • DEFENSE: Redefine scope • Emphasize service, quality • DEFENSE: Reallocate brand investment • AMEX – responded to VISA campaign, reduced transaction fees, sped up payments, more ads Finland May 2010
One-of-a-kind Competitor • Competitor redefines market • Wal-Mart • DEFENSE: Create new, non-overlapping business design • Target – unique product selection Finland May 2010
Customer Priority Shift • DEFENSE: Analyze proprietary information • Identify next customer shift • Coach leather goods – competes with Gucci • Went trendy, aggressive in-market testing • Customer interviews, in-store product tests • DEFENSE: Market experiments • Capital One – 65,000 experiments annually • Identify ever-smaller customer segments for credit cards Finland May 2010
New Project Failure • Edsel • DEFENSE: Initial analysis • Best defense • DEFENSE: Smart sequencing • Do better-controllable projects first • Applied Materials – chip-making • DEFENSE: Develop excess options • Improve odds of eventual success • Toyota – hybrid: proliferation of Prius options • DEFENSE: Stepping-stone method • Create series of projects • Toyota – rolling out Prius Finland May 2010
DEALING WITH RISK • Management responsible for ALL risks facing an organization • CANNOT POSSIBLY EXPECT TO ANTICIPATE ALL • AVOID SEEKING OPTIMAL PROFIT THROUGH ARBITRAGE • FOCUS ON CONTINGENCY PLANNING • CONSIDER MULTIPLE CRITERIA • MISTRUST MODELS
Financial Risk Management • Evaluate chance of loss • PLAN • Hubbard [2009]: identification, assessment, prioritization of risks followed by coordinated and economical application of resources to minimize, monitor, and control the probability and/or impact of unfortunate events • WATCH, DO SOMETHING
Value-at-Risk • One of most widely used models in financial risk management (Gordon [2009]) • Maximum expected loss over given time horizon at given confidence level • Typically how much would you expect to lose 99% of the time over the next day (typical trading horizon) • Implication – will do worse (1-0.99) proportion of the time
VaR = 0.64expect to exceed 99% of time in 1 yearHere loss = 10 – 0.64 = 9.36 Finland 2010
Use • Basel Capital Accord • Banks encouraged to use internal models to measure VaR • Use to ensure capital adequacy (liquidity) • Compute daily at 99th percentile • Can use others • Minimum price shock equivalent to 10 trading days (holding period) • Historical observation period ≥1 year • Capital charge ≥ 3 x average daily VaR of last 60 business days Finland 2010
Limits • At 99% level, will exceed 3-4 times per year • Distributions have fat tails • Only considers probability of loss – not magnitude • Conditional Value-At-Risk • Weighted average between VaR & losses exceeding VaR • Aim to reduce probability a portfolio will incur large losses Finland 2010
Correlation impact on VarianceDaily Models t-distribution3 outliers – China mixed with others
Correlation impact on Value-at-RiskDaily Models t-distributionDirectly proportional to Variance
Conclusions • Can use a variety of models to plan portfolio • Expect results to be jittery • Near-optimal may turn out better • Sensitive to distribution assumed • Trade-off – risk & return
COSOCommittee of Sponsoring OrganizationsTreadway Committee – 1990sSmiechewicz [2001] • Assign responsibility • Board of directors • Establish organization’s risk appetite • establish audit & risk management policies • Executives assume ownership • Policies express position on integrity, ethics • Responsibilities for insurance, auditing, loan review, credit, legal compliance, quality, security • Common language • Risk definitions specific to organization • Value-adding framework Finland May 2010
COSO Integrated Framework 2004Levinsohn [2004]; Bowling & Rieger [2005] • Internal environment – describe domain • Objective setting – objectives consistent with mission, risk appetite • Event identification – risks/opportunities • Risk assessment - analysis • Risk response – based on risk tolerance & appetite • Control activities • Information & communication – to responsible people • Monitoring Finland May 2010
Supply Chain Risk Categories6 sources Finland 2010
Supply Chain risk management processP. Chapman, M. Cristopher, U. Juttner, H. Peck, R. Wilding, Logistics and Transportation Focus 4:4 [2002] 59-64 • Risk Identification • Uncertainties: demand, supply, cost {quantitative} • Disruption: disasters, economic crises {qualitative} • Risk Assessment • Political • Product availability • Capacity, demand fluctuation • Technology, labor • Financial instability, management turnover • Risk Avoidance • Insurance • Inventory buffers • Supply chain alliances, e-procurement • Risk Mitigation • Product pricing, other demand control • Product variety • VMI, CPFR Finland 2010
Empirical • BUBBLES • Dutch tulip mania – early 17th Century • South Sea Company – 1711-1720 • Mississippi Company – 1719-1720 • Isaac Newton got burned: “I can calculate the motion of heavenly bodies but not the madness of people.”
Modern Bubbles • London Market Exchange (LMX) spiral • 1983 excess-of-loss reinsurance popular • Syndicates ended up paying themselves to insure themselves against ruin • Viewed risks as independent • WEREN’T: hedging cycle among same pool of insurers • Hurricane Alicia in 1983 stretched the system
Long Term Capital Management • Black-Scholes – model pricing derivatives • LTCM formed to take advantage • Heavy cost to participate • Did fabulously well • 1998 invested in Russian banks • Russian banks collapsed • LTCM bailed out by US Fed • LTCM too big to allow to collapse
Information Technology • 1990s very hot profession • Venture capital threw money at Internet ideas • Stock prices skyrocketed • IPOs made many very rich nerds • Most failed • 2002 bubble burst • IT industry still in trouble • ERP, outsourcing
Real Estate • Considered safest investment around • 1981 deregulation • In some places (California) consistent high rates of price inflation • Banks eager to invest in mortgages – created tranches of mortgage portfolios • 2008 – interest rates fell • Soon many risky mortgages cost more than houses worth • SUBPRIME MORTGAGE COLLAPSE • Risk avoidance system so interconnected that most banks at risk
APPROACHES TO THE PROBLEM • MAKE THE MODELS BETTER • The economic theoretical way • But human systems too complex to completely capture • Black-Scholes a good example • PRACTICAL ALTERNATIVES • Buffett • Soros
Better ModelsCooper [2008] • Efficient market hypothesis • Inaccurate description of real markets • disregards bubbles • FAT TAILS • Hyman Minsky [2008] • Financial instability hypothesis • Markets can generate waves of credit expansion, asset inflation, reverse • Positive feedback leads to wild swings • Need central banking control • Mandelbrot & Hudson [2004] • Fractal models • Better description of real market swings
Fat Tails • Investors tend to assume normal distribution • Real investment data bell shaped • Normal distribution well-developed, widely understood • TALEB [2007] • BLACK SWANS • Humans tend to assume if they haven’t seen it, it’s impossible • BUT REAL INVESTMENT DATA OFF AT EXTREMES • Rare events have higher probability of occurring than normal distribution would imply • Power-Log distribution • Student-t • Logistic • Normal
Human Cognitive Psychology • Kahneman & Tversky [many – c. 1980] • Human decision making fraught with biases • Often lead to irrational choices • FRAMING – biased by recent observations • Risk-averse if winning • Risk-seeking if losing • RARE EVENTS – we overestimate probability of rare events • We fear the next asteroid • Airline security processing
Animal Spirits • Akerlof & Shiller [2009] • Standard economic theory makes too many assumptions • Decision makers consider all available options • Evaluate outcomes of each option • Advantages, probabilities • Optimize expected results • Akerlof & Shiller propose • Consideration of objectives in addition to profit • Altruism - fairness
Warren Buffett • Conservative investment view • There is an underlying worth (value) to each firm • Stock market prices vary from that worth • BUY UNDERPRICED FIRMS • HOLD • At least until your confidence is shaken • ONLY INVEST IN THINGS YOU UNDERSTAND • NOT INCOMPATIBLE WITH EMT
George Soros • Humans fallable • Bubbles examples reflexivity • Human decisions affect data they analyze for future decisions • Human nature to join the band-wagon • Causes bubble • Some shock brings down prices • JUMP ON INITIAL BUBBLE-FORMING INVESTMENT OPPORTUNITIES • Help the bubble along • WHEN NEAR BURSTING, BAIL OUT
Nassim Taleb • Black Swans • Human fallability in cognitive understanding • Investors considered successful in bubble-forming period are headed for disaster • BLOW-Ups • There is no profit in joining the band-wagon • Seek investments where everyone else is wrong • Seek High-payoff on these long shots • Lottery-investment approach • Except the odds in your favor
Taleb Statistical View • Mathematics • Fair coin flips have a 50/50 probability of heads or tails • If you observe 99 heads in succession, probability of heads on next toss = 0.5 • CASINO VIEW • If you observe 99 heads in succession, probably the flipper is crooked • MAKE SURE STATISTICS ARE APPROPRIATE TO DECISION
CASINO RISK • Have game outcomes down to a science • ACTUAL DISASTERS • A tiger bit Siegfried or Roy – loss about $100 million • A contractor suffered in constructing a hotel annex, sued, lost – tried to dynamite casino • Casinos required to file with Internal Revenue Service – an employee failed to do that for years – Casino had to pay huge fine (risked license) • Casino owner’s daughter kidnapped – he violated gambling laws to use casino money to raise ransom
Risk Management Tools • Simulation (Beneda [2005]) • Monte Carlo – Crystal Ball • Multiple criteria analysis • Tradeoffs between risk & return • Balanced Scorecard • Organizational performance measurement Finland May 2010