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Aspire 3 Entrepreneurial Educational Experiences. Presentation Tips: Diagrams, Models, Charts & Images. We’ve heard…. A picture is worth a thousand words Show, don’t tell Visuals give your audience something to focus on while they listen to you. Good Visuals Can.
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Aspire3Entrepreneurial Educational Experiences Presentation Tips: Diagrams, Models, Charts & Images
We’ve heard… • A picture is worth a thousand words • Show, don’t tell • Visuals give your audience something to focus on while they listen to you
Good Visuals Can • Let your audience focus on something while they listen to you • Build your credibility • Make it easier to understand something for your audience • Add details that you cannot cover in your speech
Market Research, Size, and Target Examples
Showing Market Size/Growth (2009-2010) Worldwide Software Security Revenue $16.5 Trillion 14.7 Billion CAGR: 12% New Pieces of Mobile Malware Number of Application Downloads 3,400 8.2 Billion 2,400 2.5 Billion CAGR: 46% CAGR: 226% *CAGR is compounded annual growth rate.
Images to Illustrate Target Market • Target Market • The details (below) are just spoken and not put on the slide • Musicians • Artists on the go • Producers • Sound Engineers • The list goes on…
Little bits of great research can be used as footnotes… Only 23% of IT Professionals agreed that IT Risk management is very well integrated with the overall enterprise approach -2011 ISACA Study Mobile coupons are redeemed 10 times as often as traditional coupons. Average cost of a data breach: $214 per compromised record -Ponemon Institute “I recommend looking at … applications out there that can address security across multiple platforms. It's the only way you're going to gain any semblance of control.” - Kevin Beaver, Principal Information Security Consultant at Principle Logic
Competitive Analysis Examples
Mapping Competitors (Instructions) High Quality Your Product HERE! • If you know you have a lot of competitors but know that your idea is better in two major ways • Choose two characteristics that are on a scale • The positive ones go on the top and the right • Then map your competitors to their respective areas • Always make sure your company is in the top right as the ideal solution! Mass Produced Customized Low Quality
Mapping Competitors (Example) Data Protection Our Company Mobile Platforms PC Computing Device Management
Competitors by Category Service Layer Application Layer Limitations: Designed as extension of PC products Focus on only one or two layers Reactive security – not future-proof Requires role-based administration Network Layer Data Layer
Product/Service Explanations Examples
A connective diagram Physical Storage Threat Layers to Mobile Security Peer-to-peer Telephony/Mobile/ Data Networks Enterprise Data/ Server/ CRM/ Email Servers PC Synchronization Wireless/LAN
A process or timeline with callouts to key details Stock Price Jan: $36 Cost: $171 Billion and counting (direct costs only) Means: SQL Injection 41% Decline Who: 100 Million Accounts Insurer Denies Liability Costs Stock Price Aug: $21
Good mix of images and data Product Benefits • Charges 360 times faster than regular Lithium-ion batteries • Approximately $4800/per car • Potentially increase driving range by 140% In 5 seconds!
Charts are great if you have the data Supercapacitor vs. Battery Regular battery life is 500 cycles Supercapacitor life is 1,000,000 cycles • 12,500,000 times lighter than car battery
OEM Licensing to: • Corporate Entities • Service Carriers • Mobile Application Developers ‘Smart art’ of all kinds can create great visuals
Pie charts are great for investment numbers and asks Investment plan and why should you invest in us? • $120,000 initial investment. • Amazing potential for growth and capital return. • We have all the experience and talent needed to launch this app.
Final Tips • Think about what visuals can represent the words or ideas in the easiest way • Experiment! It might take a few tries to find the right image or diagram. You might have better ideas than the examples presented • Remember – you’re the star of the show. The presentation should add to what you are saying, not distract focus from you.