PROMOTERS in association with ASSOCIATE PARTNERS :

1. 1st Dwarka Sub-City Fair Sponsored By:Co Sponsored by: Presents: (30th April to 4th May 2014) PROMOTERS in association with ASSOCIATE PARTNERS: Event Organized by: Kitess Events & Hospitality Company (A Unit of Kitess Group of Companies)

2. 1st Dwarka Sub-City Fair Event Venue

3. And in 2014 SHOWCASING World witnessed Delhi’s Golden Moments

4. Promotion & Buzz 360 Degrees Promotion through Print, Electronic, Radio, Outdoor, Social & Viral Media Fair’s offerings to its Partners Partners, Promoters and Sponsors ads with Logos in Event website Collateral Branding & Venue Branding for Maximum Visibility Press Partner : Times of India, Hindustan Times Supported Radio Partner : 93.5, 92.7, 98.3 Channel Partner : Aajtak, Prabhatam, DEN, Sahara Transport Partner : Xpocity Travels Hospitality Partner : Kitess Hospitality, Radisson, Welcome Group

5. Halls to be named as PROMOTERS PAVILLION • Special Premium Halls for PROMOTERS & SPONSORS • Huge ad panel on the Top of Domes for the PROMOTERS & SPONSORS • Press release in TOI & Hindustan Times in First Week of April • Weekly advertisement in Times Properties, HT City till the end of Exhibition • Daily advertisements with voice notes of celebrities on Delhi’s Radio Channels • Advertisement on TV Channels with video presence of celebrities • Daily promotion on social, electronic and other viral medias • Two Press conferences with maximum news channels (planned) with Promoters and Sponsors • Outdoor advertisement and showcasing with below layout plan: Promotion & Buzz

6. Showcase & Participation Flow of Events

7. Total Venue area : 30,000 Sq Meters • No of Halls Planned : 4 Halls • Halls Designed: 1) Hall size =5,000 Sq Meters each 2) Food Court = 600 Sq Meters 3) Centre / Display Stage = 900 Sq Meters 4) Premium Stall 1 = 600 Sq Meters 5) Premium Stall 2 & 3= 150 Sq Meters 6) Amusement Park = 900 Sq Meters • All halls & Food Court are air-conditioned • Every hall will have a small refreshment kiosk of its own • Best of art designed Stalls for Exhibitors • Stall Size : 2.5Mtrs X 2.5Mtrs • Stall Rentals : INR 10,000 / Day / Stall Event Synopsis

8. Dwarka is an up-market and one of the most sought-after residential areas/sub city, located in the South West Delhi district of the National Capital Territory of Delhi, India. • It is a short distance away from Gurgaon which is a major hub for large corporations in the country and about 10 km away from Indira Gandhi International Airport. • With the opening up of the Airport Express Line, which has been built, the travel time from the Dwarka Sector 21 Metro station to Airport is expected to be about 3 minutes. • Dwarka has some widest and most developed road network for any colony in Delhi and nearby townships. Dwarka is known for its higher quality and much better maintained infrastructure like roads etc. which many believe sets it apart from nearby townships. • The sub-city provides housing for about 11,00,000 families. Most of them are salaried (resides in Rented Flats), Small and Mid-sized Businessmen, with A UNIQUE CAPABILITY TO INVEST / PURCHASE THE PRODUCTS SHOWCASED IN THE EXHIBITION. • These 11,00,000 families will always need HOUSES, AUTOMOBILES, CONSUMER GOODS and EDUCATIONAL INSTITUTIONS, and WILL SEEK HELP OF BANKS / NBFC’S FOR THEIR NEEDS. • No Such event / exhibition has yet been done in Dwarka at such a large scale. • Residents of Dwarka, most of them being Salaried Employees, middle and small segment business men are the Most eligible investors and buyers. • Our idea is to bring and showcase your products to the door-steps of most eligible buyers. Why Dwarka

9. Families in and around Dwarka : 11,00,000 • Total Population (with 4 persons per family) : 44,00,000 • Average Spending Capacity per family per month : INR 10,000 • Total Spending Capacity of Dwarka per Month : INR 1100 Crores • Total footfall proposed : 2,50,000 in 5 Days (Less than 10% of total population of ONLY DWARKA) • Conversion of Sale per Exhibit : 0.05% of Total footfall : 125 Customers • IN ADDITION 1) To market your upcoming products to a diverse section of visitors and under one roof 2) Conduct a workshop for potential product buyers 3) Exclusively developed micro site for the event with complete participant details 4) Customized stalls and Premium stall space 5) Networking Opportunities Why Dwarka Sub-City Fair

10. Exhibitors’ Profile: • Residential & Commercial Property Developers • Real Estate Consultants/ Brokers • Real Estate Service Providers • Real Estate Accessories and Ancillary Manufacturers • Legal Experts & Trade Associations • Housing Finance Companies/ Banks • Property Development & Management Companies • Building Construction Manufacturers • Architects/Interior Design Companies • Investment Companies • Fund Management Companies • Automobile Manufacturer and Dealers • Four Wheelers & Two Wheelers Manufacturer & Retailers • Auto Ancillary Manufacturers • Consumer Goods Manufacturer/ FMCG • Educational Institutes • Professional & Vocational Courses • Hospitality Professionals & Companies • Resorts , Hotels & Tourism Companies

11. VISITORS’ PROFILE: • Actual Decision Makers • Buyers of Residential & Commercial Property • Buyer of Automobiles • Individual Investors • Developers/ Builders • Service Providers of Residential &Commercial Properties • Investment Agencies-Commercial & Residential • Financial Institutions • Fund Management Companies • Real Estate Investment Trusts (REITs) • NRIs • Traders from Real Estate • Retail Borrowers • Pass out students for Higher Education • Education Loan Seekers • Holiday Seekers (summer vacation) • Corporate Heads of Exhibiting Company • Business Consortiums • Corporate Networking • General walk-in locals • Corporate participants as invitees and exhibitors for networking

12. 1,20,00,000 strong audience reaches through media • Targeting a total of 2,50,000 live audience • Extensive coverage of Sponsors brand by elaborate media plan • Opportunity to showcase the products to the HNI’s & NRIs • Networking with High Profile Corporate Heads, stage recognition • Coverage through the Media Presence • The SubCity Fair will showcase only pre-approved projects and fine living options from the Credible Builders / Developers • It will create a platform for Consumers and Investors to some of the authentic and finest concepts in Real-Estate. This platform will be mutually beneficial to Buyers and Sellers. • The SubCity Fair, will simplify the interaction between Real-Estate Companies, Businesses, and Buyers by getting all relevant information directly under one roof and facilitating investment and investors to find targeted customers Why Sponsor

13. Mention as PROMOTER / PRESENTOR in Newspaper Advertisements 100 CC in Times Properties & HT City • Mention as PROMOTER / PRESENTOR in all hoardings to be put at different locations across city (20 days prior to event) • Brand name announcements in all advertisements in Radio • Logo will be carried in all Advertisements on TV Channels commercials • Special Award for TITLE Partners from Celebrities and Distinguished Guests • Maximum Coverage by Logos & Back drops on the Fencing of the entire event ground / venue • Logos on all Promotional Materials like Posters, Passes, Entry Passes • Listed on Event Passes • Logos carried in all event e-mailers and promotional e-mailers • Chief Guest in the Press Conference PROMOTERS – 1 Crore

14. 20 Stalls • 10VIP passes • 20 passes for general entry of employees • VIP parking passes • Standees on different locations (20 Nos) of Event Venue • Listed in event website as PROMOTER / PRESENTOR Special Deliverables: • AV display of flagship /upcoming product / project on events projector screens • Place at the centre of venue will be provided to showcase upcoming products / projects • You can also put your LCDs (maximum 10 nos) at different locations of event venue • Visit of celebrity at your stalls PROMOTERS – 1 CRORE

15. Mention as PROMOTER / PRESENTOR in Newspaper Advertisements 100 CC in Times Properties & HT City • Mention as PROMOTER / PRESENTOR in all hoardings to be put at different locations across city (20 days prior to event) • Brand name announcements in all advertisements in Radio • Logo will be carried in all Advertisements on TV Channels commercials • Special Award for TITLE Partners from Celebrities and Distinguished Guests • Maximum Coverage by Logos & Back drops on the Fencing of the entire event ground / venue • Logos on all Promotional Materials like Posters, Passes, Entry Passes • Listed on Event Passes • Logos carried in all event e-mailers and promotional e-mailers • Chief Guest in the Press Conference ASSOCIATE PROMOTERS – 50 Lacs

16. 20 Stalls • 10VIP passes • 20 passes for general entry of employees • VIP parking passes • Standees on different locations (20 Nos) of Event Venue • Listed in event website as PROMOTER / PRESNTOR Special Deliverables: • AV display of flagship /upcoming product / project on events projector screens • Place at the centre of venue will be provided to showcase upcoming products / projects • You can also put your LCDs (maximum 10 nos) at different locations of event venue • Visit of celebrity at your stalls ASSOCIATE PROMOTERS – 50 Lacs

17. Mention as Title Sponsor in Newspaper Advertisements 100 CC in Times Properties & HT City • Mention as Title Sponsor in all hoardings to be put at different locations across city (20 days prior to event) • Brand name announcements in all advertisements in Radio • Logo will be carried in all Advertisements on TV Channels commercials • Special Award for TITLE Partners from Celebrities and Distinguished Guests • Maximum Coverage by Logos & Back drops on the Fencing of the entire event ground / venue • Logos on all Promotional Materials like Posters, Passes, Entry Passes • Listed on Event Passes • Logos carried in all event e-mailers and promotional e-mailers Title Sponsors – Each Segment 25 Lacs

18. 10 Stalls • 10 VIP passes • 10 passes for general entry of employees • VIP parking passes • Standees on different locations (10 Nos) of Event Venue • Listed in event website Special Deliverables: • AV display of flagship /upcoming product / project on events projector screens • Place at the centre of venue will be provided to showcase upcoming products / projects • You can also put your LCDs (maximum 5 nos) at different locations of event venue • Visit of celebrity at your stalls Title Sponsors – Each Segment 25 Lacs

19. Mention as Co Sponsor in Newspaper Advertisements in Times Properties & HT City • Mention as Co Sponsor in selected hoardings to be put at different locations across city (20 days prior to event) • Brand name announcements as Co Sponsor in advertisements in Radio • Logo will be carried in Advertisements on TV Channels commercials • Logos on the Fencing of the event ground / venue • Logos on all Promotional Materials like Posters, Passes, Entry Passes • Listed on Event Passes • 7 Stalls • 7 VIP passes • 5 passes for general entry of employees • VIP parking passes Co Sponsors – Each Segment 15 Lacs

20. Standees on different locations (5Nos) of Event Venue • Listed in event website • Logos to be carried in promotional e-mailers Special Deliverables: • AV display of flagship /upcoming product / project on events projector / screens • Place will be provided to showcase upcoming products / projects • You can also put your LCDs (maximum 2 nos) at different locations of event venue • Visit of celebrity at your stalls Co Sponsors – Each Segment 15 Lacs

21. 2 Stalls each • 2 VIP passes • VIP parking passes • 2 employee entry passes • Logo presence in entry passes • Logo Presence in Lucky Draw Drop Boxes • Standees at different locations (2 Nos) at event venue • Mentioning of Group Name by Emcee / VIP Celebrities at the Lucky Draw award • Awards will carry Group Logo • Space for showcasing products / Logo spaces on Fencing • Visit of Celebrity Guests at the stalls AWARD SPONSORS – EACH SEGMENT 10 LACS EACH

22. Proposed List of Celebrities to attend the Exhibition: • Day 1: Sambhavana Seth, ShwetaTiwari, PoonamPandey • Day2: Vivian Dsena, DrushtiDhami, Rashmi Desai (TV Actors) • Day 3: KhushbooGarewal (Punjabi Film Actress), RaginiKhanna (Bollywood & TV Actors), PratyushaBanerjee (TV Actor-BalikaBadhu Fame) • Day 4: Zarine Khan (Bollywood Superstar), MahiVij (TV Actor) • Day 5: Sunny Leone (Bollywood Superstar) 1stDwarka Sub-City Fair • Do you still need a reason to Sponsor • Come….Become a Part in The History of Dwarka Event Host: Sunaina Singh (Best Model – Gladrags 2014) Event Organizers: Kitess Events & Hospitality Company (An Unit of Kitess Group of Companies) Email: info@kitessgroup.in Cell: +91 9999 43 7765, +8750331400,+91 7838 73 5304

23. Phone or unpaid bookings will not be accepted. • You will not receive any sponsorship or exhibition entitlements, including allocation of booth location (allocated in order of sponsorship/exhibition level), until all monies have been paid. • All prices are quoted in Indian National Rupee and does not includes government levied service charges. • You must notify us in writing if you need to cancel. • Cancellations made before the early bird cut off date will be refunded less 50% of the total purchase price. • Cancellations made after this date will not be refunded. • All exhibition staff must be registered using the relevant form i.e. complimentary exhibitor registration, or by purchasing additional exhibitor staff registrations. • You may not assign, share, sub-let, or grant licenses for the whole or part of the booth without our prior approval. • We reserve the right to ask you to remove any display items we deem as unacceptable. • You must conduct business only from within the confines of your booth. You may not tout, or place any material, outside your booth/space causing obstruction of the aisles. • Food, beverage or prohibited items are not permitted at the event unless prior arrangements are made with us. • Publicity support like stall designing, standees, Group Logos etc are to be provided by Sponsor • Payment Terms • 70% advance at the time of approval • 30% balance, 15 days before the event • Additional service tax as applicable • Cheque / DD in Name of Kitess International Account Number : YES Bank 013683800003462 IFSC Code: YESB0000136 Terms & Conditions