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Protary Marketing Ltd.

Protary Marketing Ltd. Company Presentation. About Protary Marketing. Protary Marketing was founded in 1990 The Company is privately owned and managed by Solomon Rabinovich Among the Company’s variety of activities in the food industry: Imports Manufacturing Marketing and distribution

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Protary Marketing Ltd.

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  1. Protary Marketing Ltd. Company Presentation

  2. About Protary Marketing • Protary Marketing was founded in 1990 • The Company is privately owned and managed by Solomon Rabinovich • Among the Company’s variety of activities in the food industry: • Imports • Manufacturing • Marketing and distribution • The headquarters and logistics department is located in the Kanot Industrial Zone • The company has 60 employees and spans over 4500 square meters of storage and refrigeration rooms • The company has maintained a steady rate of growth since its foundation

  3. Innovate and Excite Mission • To supply innovative and high-quality products • Establishing its status as a market leader • Satisfy and please our clients Vision

  4. Company Development • 1990– The establishment of the storeroom and the marketing of food products from various manufacturers and importers • 1992 –Obtaining exclusive rights to market a variety of Israeli company brands • 1993 – The establishment of a department for the import of various products from Eastern Europe • 1995 – Move to the logistics center in Kanot (three-times the size of our original storeroom) • 1997 – Control of the non-kosher market segment of preserves and beverages • 1998 – Establishment of the factory for the manufacturing of canned meats and development of the “Posolsky-Dvor” brand • 2000 – Opening concept stores (stores within stores) in Israel’s largest marketing chains that are geared towards immigrants from Eastern Europe • 2001 – Change in company policy to market exclusive brands only • 2003 – Receiving exclusivity to market the world’s leading brands of alcohol • 2004 –Present – National circulation throughout the country and distribution of over 1500 stores and ten marketing chains, as well as an array of over 100 exclusive brands

  5. Market Segmentation of Company Products Alcoholic Beverages Soft Drinks Sweets Baked Goods Preserves

  6. Ukraine Russia Lithuania Turkey China And More... Belgium Austria Germany Poland Czech Republic Spain Import Protary import products from countries all over the world:

  7. Leading Brands Alcoholic Beverages :

  8. Leading Brands Alcoholic Beverages :

  9. Leading Brands Beers :

  10. Leading Brands Beers :

  11. Leading Brands Soft Drinks :

  12. Leading Brands Sweets :

  13. Leading Brands Baked Goods :

  14. Leading Brands Preserves :

  15. And a wide variety of other products

  16. Manufacturing • The company owns a preserves manufacturing factory located in Be’er Tuvia. The factory employs the most advanced technological processes of sterilization, preservation and packaging, manufacturing its products under the popular brand name: “Posolsky-Dvor” • The manufacturing process is controlled and meets all the most severe standards • The factory manufactures private brands to other companies in Israel • The factory conducts comprehensive research that guarantees the client unique and uncompromising high-quality products

  17. Marketing and Distribution The company’s marketing process relies on a skilled staff of employees that is divided into 3 groups: • Sales managers • Field agents • Telephone agents • All employees undergo systematic and relevant training sessions and workshops that guarantee professionalism, efficiency and constant improvement • The marketing and sales process is controlled and supervised by the company and its advisors

  18. Marketing and Distribution • The company owns a distribution channel that is developing and expanding each year and presently includes a wide fleet of trucks and vehicles for national and inner-city distribution • The fleet is comprised of vehicles which are regularly maintained and checked by the company in order to guarantee the minimum amount of setbacks and timely arrivals • The company distributes to a variety of markets (hot and cold) throughout Israel and is committed to reaching every location within the State of Israel

  19. Summary • Protary is a successful company with a strong financial base that operates in a market with a high potential for growth and profitability • The driving force behind the company is based on its progressive concept of service, reliability and loyalty • Protary emphasizes personal attention and courteous to each client and focus on quality assurance • Protary is known for its fast and reliable delivery and the strong relationship with its clients

  20. Key Staff Members Executive DirectorSolomon RabinovichMobile: 052-3116633Email: solomon@protary.com Assistant Executive DirectorLuba RabinovichMobile: 052-6692444Email: Luba@protary.com Import and Purchasing ManagerBoris SolodkinMobile: 052-3116677Email: boris@protary.com Financial ManagerOren ShahrabaniMobile: 052-6692407Email: Oren@protary.com

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