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Tom Peters’ EXCELLENCE. ALWAYS. AIM/Adelaide/05 September 2006

Tom Peters’ EXCELLENCE. ALWAYS. AIM/Adelaide/05 September 2006. Slides* at … tompeters.com *also “long”. The Irreducible209+/ Sales122/60TIBs Tom Peters/0607.2006. 1. Hare 1, Tortoise 0. (Hare-y times.) 2. Tempo. (O.O.D.A.) 3. MBWA. 4. Appreciation. (“Motivator” #1.)

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Tom Peters’ EXCELLENCE. ALWAYS. AIM/Adelaide/05 September 2006

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  1. Tom Peters’EXCELLENCE. ALWAYS.AIM/Adelaide/05 September 2006

  2. Slides* at …tompeters.com*also “long”

  3. TheIrreducible209+/Sales122/60TIBsTom Peters/0607.2006

  4. 1. Hare 1, Tortoise 0. (Hare-y times.) 2. Tempo. (O.O.D.A.) 3. MBWA. 4. Appreciation. (“Motivator” #1.) (Can’t be faked. Good.) 5. Decency. 6. Hurry. 7. Time out. 8. One matters. 9. Big change. Short time. (Alt not work.) 10. Excellence. Always. 11. Passion. Energy. Hustle. Enthusiasm. Exuberance. (Move mountains. No alt.) 12. You must care. 13. Emotion. 14. Hard is soft. (Soft is hard.)

  5. EXCELLENCE. ALL YOU NEED TO KNOW.

  6. 25

  7. Execution. (Discipline.)Accountability.Action, a Bias for. (S.A.V./R.F.A.)Relentless.Experimentation. (“Innovate or Die.” “He who makes …”)Adaptability. (Plan B; “We eat …”)“In the moment.”(Bertolucci.)Senility.Exuberance.Fun.Technicolor. Wow! (Extreme Language.)Quest-Adventure.By Invitation.Talent. Roster.($21M.)Weird. (Hangin’ Out + Bottlenecks.)D-squared/“Dramatic Difference.”Up-Up-Up the “VA Ladder.”Trifecta: Wow Projects-Brand You-PSF.(No Option.)Design.Women.4-40/D.E.A.615. (60TIBs; IRR209.)EXCELLENCE.

  8. That’s a Big Number ….

  9. That’s a Big Number ….

  10. THREE BILLION NEW CAPITALISTS—Clyde Prestowitz

  11. “There is no job that is America’s God-given right anymore.”—Carly Fiorina/HP/January2004

  12. “Deutsche Bank Moves Half of Its Back-office Jobs to India”/ headline/FT/0327 (500 of 900 Research)

  13. EXCELLENCE. THE GENERAL’S STORY.DARWIN’S STORY.FORBES’ STORY.PAUL’S SRORY.JMY STORY.

  14. “If you don’t like change, you’re going to like irrelevance even less.”—General Eric Shinseki, Chief of Staff. U. S. Army

  15. “It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change.”—Charles Darwin

  16. “Forbes100” from 1917 to 1987:39members of the Class of ’17 were alive in ’87; 18 in ’87 F100; 18 F100 “survivors” significantly underperformed the market; just 2 (2%), GE & Kodak, outperformed the market from 1917 to 1987.S&P 500 from 1957 to 1997:74 members of the Class of ’57 were alive in ’97; 12(2.4%) of 500 outperformed the market from 1957 to 1997.Source: Dick Foster & Sarah Kaplan, Creative Destruction: Why Companies That Are Built to Last Underperform the Market

  17. (Practical)Implication?“Go for it!”(Why not—alternative is slow death, at best)

  18. Keep Austin Weird(Kirk Watson)

  19. “We are in a brawl with no rules.”—Paul Allaire

  20. S.A.V.

  21. Joe J. Jones 1942 – 2006 HE WOULDA DONE SOME REALLY COOL STUFF BUT … HIS BOSS WOULDN’T LET HIM!

  22. EXCELLENCE. STARTERS.HORRORS.

  23. Radio City Music HallSeptember 2005

  24. Franchise Lost!TP: “How many of you[600]reallycravea new Chevy?”

  25. “Ford, GM and Chrysler do not just make cars expensively … they make bad cars expensively.”—Investec analyst, International Herald, 0805.06

  26. “Not long ago, I heard one studio chief utter the unthinkable: ‘What would happen if I made a movie I actually looked forward to seeing?’”—Peter Bart, Editor in Chief, Variety; former Paramount exec, “Hollywood’s Model Doesn’t Produce Art, or Much Profit” (NYT/0721.06)

  27. Did one of ’em ever turn to the other and say:“Wow, I wonder what unimaginable new tools, otherwise not possible, will be brought forth for my daughter Alice, age 17, because of this deal?”

  28. EXCELLENCE. STARTERS.BASICS.

  29. P.P.E.E.R.R.E.

  30. People.Product.Execution.Enthusiasm.Relentless.Re-invent.Excellence.People.Product.Execution.Enthusiasm.Relentless.Re-invent.Excellence.

  31. People.Product.Execution.Enthusiasm.Relentless.Re-invent.Excellence.People.Product.Execution.Enthusiasm.Relentless.Re-invent.Excellence.

  32. People.Product.Execution.Enthusiasm.Relentless.Re-invent.Excellence.Senility.People.Product.Execution.Enthusiasm.Relentless.Re-invent.Excellence.Senility.

  33. Wanted* ** :Corporate Senility! *Desperately! ** “The problem is never how to get new, innovative thoughts into your mind, but how to get the old ones out.” —Dee Hock

  34. Forget>“Learn”“The problem is never how to get new, innovative thoughts into your mind, but how to get the old ones out.”—Dee Hock

  35. EXCELLENCE. THE WORD.

  36. SynonymsPurityTranscendenceVirtueEleganceMajestyAntonymsMediocritySynonymsPurityTranscendenceVirtueEleganceMajestyAntonymsMediocrity

  37. EXCELLENCE. GAMECHANGER.

  38. Excellence1982: The Bedrock “Eight Basics” 1. A Bias for Action 2. Close to the Customer 3. Autonomy and Entrepreneurship 4. Productivity Through People 5. Hands On, Value-Driven 6. Stick to the Knitting 7. Simple Form, Lean Staff 8. Simultaneous Loose-Tight Properties”

  39. ExIn*: 1982-2002/Forbes.comDJIA: $10,000 yields $85,000EI: $10,000 yields $140,050*Forbes/Excellence Index/Basket of 32 publicly traded stocks

  40. EXCELLENCE. GAMECHANGER.(MAYBE.)

  41. Hardball: Are You Playing to Play or Playing to Win?by George Stalk & Rob Lachenauer/HBS Press“The winners in business have always played hardball.” “Unleash massive and overwhelming force.” “Exploit anomalies.” “Threaten your competitor’s profit sanctuaries.” “Entice your competitor into retreat.”Approximately 640 Index entries: Customer/s (service, retention, loyalty),4. People (employees, motivation, morale, worker/s),0. Innovation (product development, research & development, new products),0.

  42. Them-UsTom Peters/0624.2006

  43. “Them” “Us”Strategy EXECUTIONPlanning ActionMarketing Selling/SalesMarkets CustomersCustomers ClientsMicro-segmentation Big Stuff (Women, Boomers)Cost minimization Revenue maximizationSynergy/“Efficiencies” Decentralization“Strategic” supplier Pioneering supplierProcess ProjectEffectiveness ExcellenceMen WomenLeadership Management + LeadershipStandardization Exceptionalism (53 = 53)Big clients COOL clientsPrestigious Board INTERESTING Board

  44. good words.Bad words.

  45. Words that may NOT be used in my presence:“Motivate”

  46. “In the end, management doesn’t change culture. Management invitesthe workforce itself to change the culture.”—Lou Gerstner

  47. Words that may NOT be used in my presence:“Market”

  48. SellSellSell

  49. EXCELLENCE. ALWAYS.

  50. “Why in the world did you go to Siberia?”

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