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Cultural and gastronomic themed routes

Cultural and gastronomic themed routes. Gergely Horváth Dep . CEO in Charge of Tourism Hungarian National Tourist Office. Cultural tourism. Value preservation. Folklore, gastronomie Cultural heritage Programs, festivals, events. Tourism now. S ea S ightseeing

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Cultural and gastronomic themed routes

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  1. Cultural and gastronomic themed routes Gergely Horváth Dep. CEO inCharge of Tourism Hungarian National Tourist Office

  2. Cultural tourism

  3. Value preservation • Folklore, gastronomie • Cultural heritage • Programs, festivals, events

  4. Tourism now Sea Sightseeing Sun Shopping Sand Status -seeking Cultural tourism - Rapid changing From sightseeing to creative being

  5. Cultural tourists/visitors Cultural tourist Stereotype: they are well-educated with high-status occupations, good incomes. Cultural visitors are looking for mixture of culture, entertainment, relaxation.

  6. „Taste the culture”

  7. Partnership in cultural tourism • Tourism services, • Suppliers • Cultural facilities • Ministries and offices • Non-governmental organisations + HNTO’s own product managment

  8. World Tourism Day • UNWTO World Tourism Day 2011 - held under the theme Tourism – Linking Cultures. • Hungary joined to WTD celebration on 27th September, • In cooperation with the whole tourism industry.

  9. Cultural tourism routes

  10. Villány-Siklós Wine Route • The first wine route in Hungary, following European models. • The strongest attraction of the region is wine. • Road is 30 km long and covers 8 villages.

  11. Plum Route • North-Hungary, Szatmár-Bereg • Culture, gastronomy, religion

  12. Thank you for your attention!

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