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WHAT AUTHORS WANT U nderstanding Author Priorities in the Self-Publishing Era

WHAT AUTHORS WANT U nderstanding Author Priorities in the Self-Publishing Era. Phil Sexton • Publisher, Writer’s Digest. Aspiring: not yet published Self-Published: self-published only Traditional: traditionally published only Hybrid: both self- and traditionally published

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WHAT AUTHORS WANT U nderstanding Author Priorities in the Self-Publishing Era

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  1. WHAT AUTHORS WANTUnderstanding Author Priorities in the Self-Publishing Era Phil Sexton • Publisher, Writer’s Digest

  2. Aspiring: not yet published Self-Published: self-published only Traditional: traditionally published only Hybrid: both self- and traditionally published Profile: Typical author in the sample is a commercial fiction writer who might also write nonfiction and who had a project in the works that might soon be ready to publish. Author Definitions

  3. 9,210 respondents (up from 5,000 in 2013) 88.4% fiction vs. 39.5% nonfiction − 28.9% Fantasy − 21.8% General − 26.1% Young Adult − 22.2% Romance − 9.9% Bio/Autobio/Memoir − 8.0% Self-Help 30.2% writing New Adult Hybrids 20−24 hours/week writing; all others 10−14 Hybrids 7−9 hours/week writing-related; Aspiring 34, SP+T 5−6 Median # published manuscripts: SP 1, T 2, H 2+2 Authors in the Survey

  4. Why They Write

  5. Annual Writing Income

  6. Publishing Preferences

  7. Advances

  8. Royalties

  9. Distribution and Marketing

  10. Production

  11. Sales and Earnings

  12. How Authors Want to Publish Their Next Book

  13. Author Satisfaction Results • Cover: 31.4% HT−49.4% HSP • Quality: 37.4% HT−44.4% HSP • Pricing: 20.5% HT−44.4% HSP • # Sold: 4.6% SP, 8.2% T, 9.7% HSP • $ Sold: 4.5% SP, 4.8% T, 10.7% HSP • Control: 17.4% HT−63.6% HSP

  14. Full results and analysis available in the Digital Book World Store: Store.DigitalBookWorld.com Conclusions

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