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The CPA & HKFS Affiliation:

The CPA & HKFS Affiliation:. The key to the relationship is the CPA. The CPA connection is critical in order to most effectively manage any tax-related considerations of a client’s financial situation. This holistic approach covers all aspects of the planning puzzle. 6 Concerns of CPAs.

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The CPA & HKFS Affiliation:

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  1. The CPA & HKFS Affiliation: The key to the relationship is the CPA. The CPA connection is critical in order to most effectively manage any tax-related considerations of a client’s financial situation. This holistic approach covers all aspects of the planning puzzle.

  2. 6 Concerns of CPAs • What about my relationship with the client? • I’m already busy, how will I have time? • What is in it financially for the firm and me? • How is HKFS different and why should we trust you and your financial advisor? • How do we maintain our independence and objectivity? • Why offer financial services?

  3. Diverse Product Line & Quality Services HK Financial Services offers a wide variety of services to meet your client’s needs. • Asset Management • Investment Planning • Customized Portfolio Management • Stocks • Bonds • Mutual Funds • Exchange Traded Funds • Separately Managed Accounts • Structured Products • Cash Management • Brokerage Services • Uni-401(k)s • Traditional and Roth IRAs • Mutual Funds • 529 Plans • Individual Securities • Individual Bonds • Real Estate Investment Trusts • Real Estate 1031 Exchanges • Oil and Gas Opportunities • Other Alternative Investments • Risk Management • Life Insurance • Personal Planning • Executive Benefit Planning • Business Continuation • Advanced Estate Planning • Long-Term Care • Disability • Retirement Planning • Plan Consulting & Design Services • Plan Cost Analysis • Plan Fiduciary Services for Trustees • Investment Advisory Services • Recordkeeping and Custodial Services • Plan Administration Services • Participant Education • Legal/Compliance Support

  4. Exhibit 1 GROSS REVENUE PER CPA FIRM FROM FINANCIAL SERVICES CEG Worldwide 2010 Survey

  5. Exhibit 2 CLIENTS WANT FINANCIAL SERVICES FROM THEIR CPAs CEG Worldwide 2010 Survey CEG Worldwide 2010 Survey

  6. Exhibit 4 Art Kuesel, Koltin Consulting Group | Winning Clients is Everything Conference | 11/17/12

  7. With HKFS it is Consulting not Selling • Detailed “Audit” of situation/policies • Verify proper owner/beneficiary designations • In depth performance analysis • Examine types & levels of coverage • Identify unmanaged risks • Consolidate policies • “Not broken…not changing” • Save clients money • Help you to meet your clients’ expectations

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  10. Work Order Form

  11. Investment Philosophy & Overview We can help you with your goals and objectives

  12. 3390 Asbury Road • Dubuque, IA 52002 T: 800.791.8994 • 563.582.2855 F: 563.582.1040 W: hkfs.com CPA Firm HKFS Business Development – CPA Name May 23, 2013 I. Retirement Plan Services A. Opportunity identification B. Secure plan information for RPS to analyze C. Arrange consultation with RPS/CPA/FA D. Make presentation to client II. Existing Client Update A. Recent hone/e-mail/in-person communications to update with CPA B. Address any client concerns, performance, ongoing administrative needs C. Coordinate review meetings with CPA calendar III. Recent Prospective Client Meetings A. Discuss WIP report, opportunities, next steps, follow-up B. Insurance (risk management) opportunities top-of-mind C. Coordinate follow –up with CPA, calendars, any necessary Home Office support IV. New Business Development A. Identify CPA Firm clients for future HKFS introduction: RPS,RIA,RM B. Confirm next business development meeting with CPA, coordinate calendars, agenda

  13. Q & A

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