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15.599 The Future of Work and Collaborative Innovation Networks 7. Knowledge Flow Optimization

15.599 The Future of Work and Collaborative Innovation Networks 7. Knowledge Flow Optimization. 3/5/2005 Peter Gloor pgloor@mit.edu. Aligning process and organization by knowledge flow. Visualize Knowledge Flow Find COINs Redesign & Optimize Monitor. Knowledge Flow Optimization (KFO).

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15.599 The Future of Work and Collaborative Innovation Networks 7. Knowledge Flow Optimization

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  1. 15.599 The Future of Work andCollaborative Innovation Networks7. Knowledge Flow Optimization 3/5/2005 Peter Gloor pgloor@mit.edu

  2. Aligning process and organization by knowledge flow

  3. VisualizeKnowledge Flow • Find COINs • Redesign & Optimize • Monitor Knowledge Flow Optimization (KFO)

  4. 1. Visualize Knowledge Flow • Convert Outlook to Eudora (converter.exe) • Spider online mailinglists (online.jar) • Collect Weblogs • Load Excel spreadsheets (Fileloader.jar) • Load *.mbx files (TeCFlow.jar)

  5. TeCFlow Tips • Get files TeCFlow.bat, TeCFlow.jar, fr.dll into same folder in Windows • Log into MySQL database (using new name creates new database) • If not enough access rights in MySQL: From a command window call “mysql” and enter: grant all on *.* to ""@localhost • Can parse single*.mbx files and entire directories • Can parse with/without subject line, contents • Use MySQL Control Center tool MySQLCC to inspect, change database tables

  6. TeCFlow database structure

  7. TeCFlow Scalability • 500-1000 actors • 2000-10000 messages (links,ties) Four ways of scaling down: • “Want to set time constraints” (uses less memory) • Merge addresses (uses less memory) • Reduce communication frequency • Run without history • Reducing number of actors saves most memory

  8. Delete mailing list addresses

  9. Edges per keyframe

  10. 2. Discover COINs with history without history

  11. Discover COIN/CLN/CIN

  12. Find COIN Benchmarks • Financial results • Ask experts for rating • Use speed of innovation diffusion, innovation acceptance, SNA measures

  13. 3. Redesign & Optimize (1) Establish Swarm Creativity – Give up central control! (2) Fill the critical roles of innovator, communicator, and collaborator! (3) Establish distributed trust! (4) Establish a common code of ethics! (5) Establish a small world structure of high connectivity, interactivity, and knowledge sharing! (6) Set up a Collaborative Web Workplace! (7) Know when to change the organizational structure!

  14. 3.1 Establish Swarm Creativity – Give up central control • Find structural holes • Find gatekeepers • Find centers (influentials) • Create “democratic structure” of generally high betwenness • “Creative chaos” (changes in GBC) compared to “high-performance continuity”

  15. 3.2 Fill the roles of innovator, communicator, collaborator • Contribution index plot identifies • Coordinators • Creators/Innovators • Communicators/Ambassadors • Collaborators/Knowledge Experts • Dynamic view movie identifies centers/gatekeepers etc. and shortages

  16. 3.3 Establish distributed trust • Identify “hubs” for each subteam • Re-enforce “hubs” if needed • Search for “creative chaos” oscillating GBC • Recommend supporting trust-building steps if needed: • Connect hubs of “trust” • Initiate f2f interaction

  17. 3.4 Establish a common code of ethics • Meritocracy (identify coordinator, creator, communicator, collaborator) • Transparency (through TeCFLow) • Knowledge Sharing (contribution index) • Consistency - establish shared goals • Respect for individual • Reward system (Heisenberg & Hawthorne effect)

  18. 3.5 Establish a small world structure • Find structural holes • Find gatekeepers • Find centers (influentials) • Create “democratic structure” of generally high betwenness • “Creative chaos” (changes in GBC) compared to “high-performance continuity”

  19. highly personalized globally accessible collaborative workspace high (m-m) bulletin board virtual meeting (Webconference) Degreeof Connectivity (1-m) community mailing list Webcast Degreeof Sharing small (1-1) e-mail chat personal low high Degreeof Interactivity 3.6 Set up a Collaborative Web Workplace

  20. 3.7 Know when to change organizational structure • Emphasis on “creativity” or “performance” • Emphasis on “self-organizing” or “hierarchical” • Rewarding “swarm creativity” (measure it first)

  21. KFO Application Areas • Research and Development/New Product Development • Spot innovations • Sales Force • Communication sales rep - customer • Project Management • Knowledge flow in project • Mergers & acquisitions • Link hubs of trust

  22. Privacy is a primary concern • Buy-in of study population crucial • Identity of individuals has to be protected • Replace names by identifiers • Results only reported in anonymous form • Proper measures to safeguard data • Only anonymized data goes outside of company • Content is encrypted • Open & honest communication with users • Share results with study population

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