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Electronic Markets - Course 13801. Remix, Gadgets and Widgets An Economy of Pipes "Bochashim" Presentation by : Orly Shay Based on article written by Prof. Sheizef Rafaeli.
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Electronic Markets - Course 13801 Remix, Gadgets and Widgets An Economy of Pipes "Bochashim"Presentation by : Orly ShayBased on article written by Prof. Sheizef Rafaeli
MashupWidget GadgetRemixAre all terms regarding things you can do on the net, which some even refer to as the future of surfing…so what do they mean and what do they do?
A mashup is a website or application that combines content from more than one source into an integrated experience. Content used in mashups is typically sourced from a third party via a public interface or API. Other methods of sourcing content for mashups include Web feeds (e.g. RSS or Atom), web services and Screen scraping. Many people are experimenting with mashups using Microsoft, Google, eBay, Amazon, Flickr, and Yahoo APIs, which has led to the creation of Mashup Editors. MASHUPS
Moo / Flickr Google Maps Userplane Mashup Examples
WIDGETS A portable chunk of code that can be installed and executed within any separate HTML-based web page by an end user without requiring any additional compilation.A widget adds content to an HTML page, so that the page is not static.Widgets are used by bloggers, social network users and owners of personal web sites. They exist on homepage sites such as – iGoogle, Netvibes, Pageflakes…
Current State of the Widget • Nearly every Web 2.0 company includes a user-distributed widget in their viral-marketing strategy. • Large brands are beginning to build widgets for brand expansion into social networks and personal pages. • Widget-only companies are being funded and launched (slide, rockyou, etc). • Widgets have become so popular widget-aggregators have begun to launch.
Popular Widgets • The most-popular and widely used widgets typically support photo/video sharing, music sharing and chat/presence. • Netvibes, iGoogle, Dapper.net, Organizations (Zim’s Example)
Who supports what? • Flash widget support: • Myspace.com • Facebook • Friendster • ConnectU • Hi5 • Tagged • Xanga • TagWorld • Frappr • SquareSpace AJAX Widget Support Friendster ConnectU No Widget Support Facebook
REMIX • A term from the music industry which refers to re-editing songs. The remix is the game arena of the alternative music industry. Recently, the remix has found its ways outside the music industry. • In the last few months, new websites which remix the web have been launched. The use of widgets , gadgets & RSS feeds all put together on a simple HTML page – has become incredibly popular.
Conclusion • As Widgets, Gadgets & Remixes become popular - the art of mixing becomes elegant , hence the taste of the surfers become more sensitized. • It is now clear that mashups are not just another hobby – but a new battlefield for enterprises and mashups’ creators. • To sum up - Gadgets , Widgets & Remixes…The more the merrier.
Bibliography http://en.wikipedia.org/wiki dev.aol.com/presentations/platformWeb.ppt www.purpletech.com/talks/java2.ppt Globes "LogIn" column: Remix, Gadgets and Widgets: An Economy of Pipes "Bochashim" (8 March, 2007) widgets.yahoo.com widgets.opera.com www.dapper.net www.sixapart.com/typepad/widgets/ www.widgetbox.com