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America’s Boating Course ® The Electronic Alternative. [Insert name of presenter here]. Boating Safety through Education. Our Tactics: [Insert names of classes taught by organization] And…. The Case for America’s Boating Course. We know that boating courses save lives .
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America’s Boating Course®The Electronic Alternative [Insert name of presenter here]
Boating Safety through Education Our Tactics: • [Insert names of classes taught by organization] • And…
The Case for America’s Boating Course • We know that boating courses save lives. • There are approximately 75 million recreational boaters in the United States. • Fewer than 1% take a boating courseeach year. • How can we close the gap?
The Case for America’s Boating Course • An electronic boating course—online or CD-ROM—can reach a new, untapped demographic: • The doctor who just bought his first boat—but who is on call nights and weekends... • The college student who loves to ride PWCs—and is used to carrying on five “instant messaging” conversations at a time on her PC... • The busy soccer mom—who might someday become a “suddenly skipper” on the family ski boat... • These people are unlikely to sign up for a traditional classroom course, but may take a computer-based course like ABC.
The Case for America’s Boating Course • The market for and use of computer-based education is growing. • Nearly 50% of the population is using the Internet from their home on a regular basis. • By the end of 2004 it is expected that 90% of colleges will offer some form of distance learning.
The Case for America’s Boating Course • No computer course can match the depth and interactivity of a classroom course taught by a skilled instructor. • If we don’t reach the millions of boaters who prefer computer-based training—someone else will. • Let’s make sure boaters take ABC.
How You Can Help Promote America’s Boating Course —and Save Lives • The U.S. Coast Guard recognizes ABC. • The new USCG “You’re In Command. Boat Responsibly.” campaign will specifically promote America’s Boating Course. • With this promotion, we can expect the demand to rise. • You can help support expanded boating safety education by becoming an ABC advocate.
How You Can Be an ABC Advocate — and Save Lives • If a boater hesitates to commit to a classroom course, suggest ABC as the electronic alternative. • Make sure there are ABC courses available for sale when we appear at boat shows and community events. • Volunteer as a mentor or proctor. • Consider using ABC as the foundation of your classroom training—it features excellent graphics and illustrations.
How You Can Be an ABC Advocate — and Save Lives • Consider any “connections” you may have to groups that might buy ABC in bulk: • Dealers • Marinas • Yacht clubs • Colleges • Hunter or angler groups • We want to make ABC the electronic boating course of choice!
America’s Boating CourseThe Electronic Alternative • Contact • [Name, phone, e-mail]