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Dodge Charger

Dodge Charger. ‘Dukes’ flick jump-starts Charger’s popularity By: Levi Waters . Why the new interest?. ‘Dukes of Hazard’. What has this done to the price?. The price of a basic Charger SE 500 in mint condition has seen a 29-percent increase from $43,900 six months ago to $61,600 today

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Dodge Charger

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  1. Dodge Charger ‘Dukes’ flick jump-starts Charger’s popularity By: Levi Waters

  2. Why the new interest? • ‘Dukes of Hazard’

  3. What has this done to the price? • The price of a basic Charger SE 500 in mint condition has seen a 29-percent increase from $43,900 six months ago to $61,600 today • A mint condition 1969 Dodge Charger R/T’s price is up 64 percent so far this year, jumping from $28,200 in January to $43,900 in July.

  4. Can Dodge Capitalize? • The New Dodge Charger • The new Charger has more power than the original Hemi engine; it’s based on Mercedes architecture, it has better gas mileage, leather interior, a great stereo and it handles much better • Dodge is speculating it will sell a lot of these cars because the Baby Boomer generation that grew up with these cars will want to say they drive a Charger with a Hemi, but also can put the kids on the back seat.

  5. Opinion • Why make it so different? • Ford Mustang • a real success for obvious reasons

  6. Bibliography • http://www.allpar.com/cars/lx/dodge-charger.html • http://www2.warnerbros.com/dukesofhazzard/video.html • http://www.msnbc.msn.com/id/8813484/

  7. The End • Questions?

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