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Why does a business need a website?

Why does a business need a website?. Customers Expect it It provides credibility Control the narrative Open 24/7 Saves time and money. How will new prospective customers find my website?. 1) Through your website address. They usually already know about you. 2) Through a PPC Advert.

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Why does a business need a website?

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  1. Why does a business need a website? • Customers Expect it • It provides credibility • Control the narrative • Open 24/7 • Saves time and money

  2. How will new prospective customers find my website? 1) Through your website address They usually already know about you 2) Through a PPC Advert Good for short-term, immediate exposure but expensive & ongoing 3) Organically in search results Achieved through SEOShort-term spend for long term dividend

  3. What is SEO and why is it needed? Search Engine Optimisation: The process that results in getting free, organic, natural search results on search engines like Google

  4. Paid for Links: £1 to £20 per click Organic links:Free clicks

  5. Why invest in SEO rather than/in additionto PPC (Pay Per Click – eg: Google Adwords)? Organic links get 8x more traffic than paid links:More traffic = More leads = More sales

  6. Why invest in SEO rather than/in additionto PPC (Pay Per Click – eg: Google Adwords)? Good SEO, leading to top organic rankings, will have long lasting effects & benefits and its considerably cheaper than PPC

  7. What sets us apart from our competitors? Web Design & SEO is our CORE business

  8. What sets us apart from our competitors? We are a Local Canterbury-based business

  9. What sets us apart from our competitors? Affordable + Cashflow Friendly

  10. What sets us apart from our competitors? Affordable + Cashflow Friendly

  11. Questions? www.canterburywebsitedesign.co.uk

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